Derek Bullen - In Defence of Wealth: A Modest Rebuttal to the Charge the Rich Are Bad for Society

I ts a good time to attack the rich right now. The top 1 percent are getting hit from many angles: The rich are getting richer while the poor are suffering. The rich, say the critics, arent paying their fair share of taxes. Theyre grossly overpaid for what they do. Theyre sucking the life out of our society. Wed be better off without them. Thats the criticism, and lots of people, including many politicians, think its justified.

The author of In Defence of Wealth, a proud 1-percenter, sees things differently. He says that many of the critics are overlooking one crucial thing: We need businesspeople to build companies and generate wealth to keep the economy going. Only individuals can build companies that create good jobs for people. Thats the only way to generate the wealth that pays for government services like health and education.

In this book, Derek Bullen, who founded a company that put him into the top 1 percent, debunks the myths about the rich. Contrary to widespread public opinion, for instance, the rich do and have been paying their fair share of taxes, he argues. This book, from a very successful Canadian entrepreneur, is a manifesto celebrating the achievements of people who have earned their wealth. Its also a sharp rebuttal to all those who think the world would be better off without the people who get rich.

Text copyright Derek Bullen, 2022

All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted, in any form or by any means, without prior written consent of the publisher.

Library and Archives Canada Cataloguing in Publication data available upon request.

978-1-988025-70-4 (hardcover)

Printed in Canada

Publisher: Sarah Scott

Book producer: Tracy Bordian/At Large Editorial Services

Cover design: Paul Hodgson

Interior design and layout: Rob Scanlan

Copy editing: Eleanor Gasparik

Proofreading: Wendy Thomas

Indexing: Karen Hunter

For more information, visit www.barlowbooks.com

I am a one-percenter.

Wow. That must be so nice.

I get it. What could I possibly complain about?

A kind of social cold war has been declared on wealth. Wealth is being scapegoated for every problem, from climate change to poverty to inadequate child care for working moms. The argument goes like this: The wealthy arent paying their fair share! The wealthy have too much influence! The wealthy are elitist! The wealthy are lazy! They dont give back. Theyre ungrateful and privileged. And think of it: taxing all that wealth could fund important social programs to protect the vulnerable and pay off government debt. Its politically expedient and increasingly popular among so-called progressives not just in Canada but also in the United States, the United Kingdom, France, Germany, Australia, and New Zealand to demonize the wealthy.

I wrote In Defence of Wealth for one simple reason: we want more rich people, not fewer. We want more successful entrepreneurs, not fewer. We need more risk takers, more wealth creators. The standard of living we enjoy in the developed world is the consequence of wealth creation.

I grew up in a lower-income working-class section of Calgary, where the few who made it out were blackballed as traitors to their class. My dad was one of them. I am a self-made millionaire, but it took me twenty-eight years to get here. People dont see the risk, sacrifice, hard work, and long hours required to make it. They dont see what it takes to create wealth or how wealth benefits everyone when it is created. Or dont want to see.

Every time someone decries a company for making money, they are totally oblivious to the casualties who tried and failed, or succeeded but could not hang on. Google is making tons of dough, yes. But what about Yahoo or AltaVista? Facebook is being raked over the coals for being too successful, but who remembers Myspace, Nextopia, or AOL? Before Netflix took over the world there was Blockbuster. Amazon is thriving, but what about eToys.com, Global Crossing, HomeGrocer. com? They were touted as world-beaters too. Microsoft succeeded but somewhere in the weeds are Netscape, Borland, Lotus Software, and WordPerfect.

Elon Musk founded Tesla Motors in 2003 and, having improbably survived a soap-opera series of existential ups and downs, has almost single-handedly revolutionized the automobile industry. Does anyone stop and wonder how? Does anyone appreciate the risks Musk took? Or appreciate and admire his protean stamina against unfathomably long odds?

Real people, real investors, real pension funds put their time and money likewise into the investments that didnt win. I believe CEOs who have built something fantastic and enduring are the professional athletes of the business world. They are skilled, invested, willing to take risks to get ahead, focused on the game both during office hours and personal timeand doing it all in front of others. CEOs are stars in the top percentile of the game of business. The CEOs that made it and continually evolve to stay in the gameGates, Bezos, Zuckerbergare like sports legends. And, yes, unlike the mob gathered at the castle gates, I believe they have earned their wealth.

I can tell you from experience that not one of the politicians or pundits who argues about how highly paid successful CEOs arehow unfair it is and how they never pay their fair shareever dropped by with some reassuring words or sage advice when a CEO was sweating deep into the night over how to come up with payroll or when a bank suddenly cut off a line of credit.

Welcome to In Defence of Wealth.

In the following pages, we consider some of the commonly held assumptions about wealth. We consider the main critique: the more that rich people have, the less everyone else has. We examine the key themes in popular media: Are the rich paying their fair share? Is poverty increasing as the number of millionaires goes up? Should governments tax the wealthiest members of society out of existence? The lions share of this book is devoted to the fact-based proof that these assumptions driving the critique of the rich are wrong.

To be clear: I am more comfortable creating wealth than I am critiquing it. I am not a historian, nor am I an economist or an academic. I do believe, however, that what I lack in study of wealth creation from a safe and comfortable, risk-free distance, I make up for in practical hands-on experience as an entrepreneur and CEO for more than thirty years. In Defence of Wealth is about wealth creation as I have lived it and understand it, and what that means to all of us. It is the product of my perspective and my experience. It is my story, and the story of others who made a lot more money in their lifetimes than I have, and how it came to benefit us all. We will explore the evidence supporting the thesis that wealth is not the enemy, but the solution.

While I hope at least a few readers will agree with me, I fully expect many will not. In fact, I welcome all objections. However, it needs to be understood what is being defended, and what is not. I do mean to defend wealth creation, but I am not making a blanket defence of the system itself. I dont defend laziness, greed, or shady practices. I support policy that makes it easier for as many as possible to climb the ladder of financial self-sufficiency; I am against anything that stifles real competition. Competition is goodfor people, companies, countries, and for society. I also believe a free market is better than governments at helping people work their way to the topand that we all benefit in the process. The job of government is to keep the playing field level.