Prior to 2 February 2013 I, like many people, had never heard of the concept of paying it forward. All this changed when a friend in America posted on Facebook her experience of being bought a coffee as part of a pay-it-forward campaign. I was intrigued, and wrote a blog on this for the Huffington Post. The blog received over 2,000 Likes and nearly 300 shares and is still being shared and read today. Clearly this is a topic that resonates with a lot of people including me. I was hooked.
This book has been borne from this one cup of coffee that my friend Debbie was treated to. It is the story of the psychology of altruism and kindness, and its also my story, for I couldnt research PIF without trying it out for myself. It has changed my world; I hope it changes yours, too.
Paying it forward is the one thing on this planet that all 7.1 billion people can participate in. The one thing that allows anyone, no matter what their age, race, religious beliefs or where they live, the ability to make someones day better. It can be a family member, a friend, a stranger, a customer, maybe someone you see all the time at the gym whoever you choose. It can happen whenever you want it to; there will never be a shortage of people who need help or even a little cheering up. It doesnt need to involve money all the pay-it-forwards that Sandi Mann carries out in the last chapter cost less than the price of this book. It doesnt need to make you feel uncomfortable and it can be done for any reason. This world needs more goodness in it, and any reason no matter what that is is a good reason.
Goodness needs to make its way to the forefront of our society and it needs to be taken seriously. It needs to be on the front page of newspapers, at the beginning of the news on TV with big feature stories and not the last 30 seconds of the broadcast. It needs to infiltrate our homes, our schools, our companies, our shops, our families, our lives every aspect of our world. It needs to become the thing we get addicted to, just like we did with Angry Birds. This book, which discusses the psychology of paying it forward, should help with getting the message out there.
Imagine 10 million kind acts happening today that did not happen the day before. Can you imagine what that would do to our world? This book is full of heart-warming, real-life examples of paying it forward that will inspire and motivate you to do the same. Paying it forward, random acts of kindness and doing good, is something we all speak of but not enough of us back up that talk with actions. We want our kids to grow up to be kind and respectful, yet our day-to-day examples may be showing them the complete opposite. When people see good, they do good, as the extensive research that this book draws upon so clearly shows. The world needs more goodness and with every kind act you perform, someone will be sure to notice it and do the same.
Together, we can all pay it forward and make the world a better place one coffee cup at a time.
Charley Johnson, President of the Pay It Forward Foundation
www.payitforwardfoundation.org/
When Michelle Hickinbottoms 16-year-old daughter left her iPhone on a train in Birmingham in March 2015, both mum and daughter believed that was the last they would ever see of the 250 device. But they struck lucky the phone was found by 12-year-old schoolboy Josh Brown, who handed it in to the station master. So grateful were the Hickinbottoms that they asked Josh to leave his address with the station master, too, so they could send him a 20 reward. But when Mrs Hickinbottom went to collect the phone, instead of his address she found this message: Dont worry about the money, just do something nice for someone else.
Josh Brown, at the tender age of 12, with his heart-warming entreaty not to pay him back for his good deed but to pay it forward instead, really captured the essence of what paying it forward is all about.
The idea of paying it forward builds on the acts of kindness or good deeds that we, as a civilised society, are encouraged to perform for others. Traditionally, however, we are more accustomed to paying back than paying forward; paying back is when we do something nice for someone in return for them having already done something for us. So because my friend picks up my kids from school on Monday when Im working late, I pay her back by collecting her kids for her on Thursday when she cant get there in time. We are all very familiar with paying it back, and indeed society runs very well on this established system of reciprocity. You scratch my back and Ill scratch yours; weve all done it, and many of us rely on this reciprocal favour-giving to cope with the various demands on our time and resources.
Paying it forward (PIF) is different. Instead of paying back, the idea here is that we pay forward so that we dont return the favour to the person who donated it, but pay it forward to an entirely different person. So, in theory, instead of picking up my friends kids as a thank-you for helping me out with mine (paying it back), I would instead pay it forward by doing the return favour for someone else. That person, too, is encouraged to pay it forward by doing something nice for another person, and thus acts of kindness are spread around. Kindness begets kindness, and so a kindness domino effect is begun.
The essence of the pay-it-forward concept (referred to by some as upstream reciprocity) then is that we perform acts of kindness for complete strangers rather than for people we know. This way, the recipients of our good deeds cant pay us back. They can only satisfy the psychological demand for reciprocity (more on this later ) that our good deed creates by paying it forward to someone else. Of course, they are under no obligation to pay it forward to a complete stranger in the true spirit of the PIF ideology (they could choose to pay it forward to a friend instead, or, of course, not pay it forward at all), but it is hoped that the many and growing organisations that now exist around the world to promote the concept of paying it forward (see Chapter 8) will be able to spread the message so that recipients of random acts of kindness know exactly what they are meant to do! This is also the aim of this book: to spread the word and the ideology of PIF so that random acts of kindness and good deeds spread like a virulent (but benign) virus across the globe.