Chapter 1. Data for the Public Good
From Healthcare to Finance to Emergency Response, Data Holds Immense Potential to Help Citizens and Government
Can data save the world? Not on its own. As an age of technology-fueled transparency, open innovation and big data dawns around the world, the success of new policy wont depend on any single chief information officer, chief executive or brilliant developer. Data for the public good will be driven by a distributed community of media, nonprofits, academics and civic advocates focused on better outcomes, more informed communities and the new news, in whatever form it is delivered.
Advocates, watchdogs and government officials now have new tools for data journalism and open government. Globally, theres a wave of transparency that will wash over every industry and government, from finance to healthcare to crime.
In that context, open government is about much more than open data just look at the issues that flow around the #opengov hashtag on Twitter, including the nature identity, privacy, security, procurement, culture, cloud computing, civic engagement, participatory democracy, corruption, civic entrepreneurship or transparency.
If we accept the premise that Gov 2.0 is a potent combination of open government, mobile, open data, social media, collective intelligence and connectivity, the lessons of the past year suggest that a tidal wave of technology-fueled change is still building worldwide.
The Economists support for open government data remains salient today:
Public access to government figures is certain to release economic value and encourage entrepreneurship. That has already happened with weather data and with Americas GPS satellite-navigation system that was opened for full commercial use a decade ago. And many firms make a good living out of searching for or repackaging patent filings.
As Clive Thompson reported at Wired last year, public sector data can help fuel jobs, and shoving more public data into the commons could kick-start billions in economic activity. In the transportation sector, for instance, transit data is open government fuel for economic growth.
There is a tremendous amount of work ahead in building upon the foundations that civil society has constructed over decades. If you want a deep look at what the work of digitizing data really looks like, read Carl Malamuds interview with Slashdot on opening government data.
Data for the public good, however, goes far beyond governments own actions. In many cases, it will happen despite government action or, often, inaction as civic developers, data scientists and clinicians pioneer better analysis, visualization and feedback loops.
For every civic startup or regulation, theres a backstory that often involves a broad number of stakeholders. Governments have to commit to open up themselves but will, in many cases, need external expertise or even funding to do so. Citizens, industry and developers have to show up to use the data, demonstrating that theres not only demand, but also skill outside of government to put open data to work in service accountability, citizen utility and economic opportunity. Galvanizing the co-creation of civic services, policies or apps isnt easy, but tapping the potential of the civic surplus has attracted the attention of governments around the world.
There are many challenges for that vision to pass. For one, data quality and access remain poor. Socratas open data study identified progress, but also pointed to a clear need for improvement: Only 30% of developers surveyed said that government data was available, and of that, 50% of the data was unusable.
Open data will not be a silver bullet to all of societys ills, but an increasing number of states are assembling platforms and stimulating an app economy.
Results-oriented mayors like Rahm Emanuel and Mike Bloomberg are committing to opening Chicago and opening government data in New York City, respectively.
Following are examples of where data for the public good is already having an impact upon the world we live in, along with some ideas about what lies ahead.
Financial Good
Anyone looking for civic entrepreneurship will be hard pressed to find a better recent example than BrightScope. The efforts of Mike and Ryan Alfred are in line with traditional entrepreneurship: identifying an opportunity in a market that no one else has created value around, building a team to capitalize on it, and then investing years of hard work to execute on that vision. In the process, BrightScope has made government data about the financial industry more usable, searchable and open to the public.
Due to the efforts of these two entrepreneurs and their California-based startup, anyone who wants to learn more about financial advisers before tapping one to manage their assets can do so online.
Prior to BrightScope, the adviser data was locked up at the Securities and Exchange Commission (SEC) and the Financial Industry Regulatory Authority (FINRA).
Ryan and I knew this data was there because we were advisers, said BrightScope co-founder Mike Alfred in a 2011 interview. We knew data had been filed, but it wasnt clear what was being done with it. Wed never seen it liberated from the government databases.
While they knew the public data existed and had their idea years ago, Alfred said it didnt happen because they werent in the mindset of being data entrepreneurs yet. By going after 401(k) first, we could build the capacity to process large amounts of data, Alfred said. We could take that data and present it on the web in a way that would be usable to the consumer.
Notably, the government data that BrightScope has gathered on financial advisers goes further than a given profile page. Over time, as search engines like Google and Bing index the information, the data has become searchable in places consumers are actually looking for it. Thats aligned with one of the laws for open data that Tim OReilly has been sharing for years: Dont make people find data. Make data find the people.
As agencies adapt to new business relationships, consumers are starting to see increased access to government data. Now, more data that the nations regulatory agencies collected on behalf of the public can be searched and understood by the public. Open data can improve lives, not least through adding more transparency into a financial sector that desperately needs more of it. This kind of data transparency will give the best financial advisers the advantage they deserve and make it much harder for your Aunt Betty to choose someone with a history of financial malpractice.