Table of Contents
Dedicated to the MBAs of the class of 2009
Acknowledgments
Although our two names are on the cover of The MBA Oath, both this book and the oath itself are the products of the tireless and selfless work of a number of individuals whom we would like to thank. We are inspired by the many MBAs from around the world who signed the oath and believe in its standard for business.
We are grateful to Nitin Nohria and Rakesh Khurana for their vision, inspiration, and leadership in the project of creating a professional oath for managers. Years before we began working on the MBA Oath, Nitin and Rakesh were already writing about an oath for business and making management a profession. From the beginning they encouraged us to build on their work but never once did they demand credit for their intellectual paternity of the MBA Oath; they were willing to put the greater good ahead of their own narrow ambition. Thank you. For everything.
We want to thank our classmates and friends who led the creation of the MBA Oath movement. This project would not have happened without them and they deserve to be recognized. Teal Carlock was the first person to volunteer his time to creating the oath. He and Max formed a partnership and they launched the oath together. Teal, thank you for your leadership, your loyalty, and your friendship.
In addition to Teal, four other classmates have worked with us as the executive team for the MBA Oath. Jon Swan, Dan Moon, Kate Barton, and Humberto Moreira. We have spent countless hours working together. Thanks for your leadership. We feel lucky to have had the excuse to stay in frequent contact postgraduation. Were looking forward to more.
A larger group of our friends have also continued working on the oath after graduation and we are thankful for their heavy lifting in the summer and fall to both lay out the strategy for the MBA Oath and to help edit this bookSandeep Acharya, Diane Averyt, Rye Barcott, Mohit Bathija, Paul Buser, Alla Jezmir, Andrew Klaber, Umaimah Mendhro, Dalia Rahman, Thomas Rajan, Maura Sullivan, and Eric Tung. In all, thirty-four classmates worked together to make this a reality. For helping us draft the initial language and for helping launch the MBA Oath at graduation, we also want to thank Patrick Anquetil, Elana Berkowitz, Brian Elliot, Eric Erb, Adam Heltzer, Drew Jackson, Kevin Meyers, Andy Morse, Sunil Nagaraj, James Reinhart, Ben Reno-Weber, Garret Smith, Scott Spencer, Mark Tapper, Jimmy Tran, and Michael Wick.
Our gratitude also goes out to:
The dozens of members of the MBA class of 2010 who have already taken up the torch to continue building the MBA Oath, especially Larry Estrada, Adam Ludwin, Albert Norweb, and Whitney Petersmeyer.
Bill George for generously supporting the MBA Oath both financially and with his advice. He is a good friend and has been an invaluable mentor.
The faculty and administration of Harvard Business School for their support and encouragement and for giving us a deeper appreciation for business ethics.
We are also grateful to have been a part of the creation of The Oath Project, a new effort to build on the success of the MBA Oath and other efforts to reach students and business leaders worldwide. Our partners there include Rich Leimsider and Judy Samuelson at the Aspen Institute, Thunderbird dean Angel Cabrera, and HBSs Rob Kaplan.
Ike Williams, our agent, and the team at Kneerim & Williams for introducing us to Portfolio and keeping good spirits. Our editor, Adrienne Schultz, for shepherding us through this process. Our publisher, Adrian Zackheim, for seeing the value in this project. Everyone at Portfolio who has worked double time to get this book out in a short time frame.
Personal Acknowledgments
Writing a book, I have found, requires all of you. In fact, it requires a lot from your friends and family as well. I count myself blessed to have had an all-star team on my side. I first met Peter on a first-year business school trip to Seattle. We have been friends ever since. He is wonderfully straightforward, deeply thoughtful, and he is willing to stand in the gap. Im grateful for working with him. He made it possible.
Jess, you read every word. Multiple times. And when I felt I could no longer walk, you carried me. It is a privilege to be married to your best friend. I love you.
Carolina, you make me feel like the luckiest daddy in the world. My favorite book is whatever Im reading to you.
Pop, you are the best writer I know. You swam as far as was needed. Mom, you made me believe I could do this.
Anna, you are a gifted writer. Thank you for listening, for reading, and for your friendship. Auntie Linda, you read and responded to the book in its early form and boosted me along the way. Mike and Jocelyn, you were patient and you babysat while Jess and I edited. Thank you. All my extended family, your support and prayers are invaluable. Finally, my grand fathers, Leonard and Elwood, who taught me the meaning of personal character and professional integrity in the way they ran their businesses.
I would also like to thank: Section J for making business school so rewarding; David Gergen and the staff at the Center for Public Leadership for helping me develop my thoughts on leadership; the cheese plate club; the Hiwassee group; and the many who have reached out with encouragement along the way. Clarence was right. No man is a failure who has friends.
M.F.A.
A first-time author approaches a book with heightened insecurity, and I am deeply thankful to many people for their inspiration and ideas. I want to thank Max, who is a friend, a tireless visionary, and a gifted storyteller. If one had to write out the quality of stuff that it takes to lead a movement like the MBA Oath, the list of attributes would be long. Max possesses all of these qualities in abundance.
This book is really about the combined passion and conviction of so many MBAs, and I thank them for their inspiration and ideas. Section E, you taught me the most valuable lessons from my MBA experience.
My parents, from the moment I was born in Hawaii, instilled in me a sense of responsibility, curiosity, and the aloha spirit. My four elder siblingsRobin, Chris, Nina, and Johnhave always blazed a progressive trail, showing me what was possible. Daniel, my one younger sibling, displays energy and generosity. I hope the aggregation of all these traitsresponsibility, possibility, and energyare present in this book and embodied in the MBA Oath movement. Diane, you are my #1 draft pick for a teammate. Thank you for surfing this wave with me.
P.K.E.
THE MBA OATH
PREAMBLE
As a manager, my purpose is to serve the greater good by bringing together people and resources to create value that no single individual can build alone. Therefore I will seek a course that enhances the value my enterprise can create for society over the long-term. I recognize my decisions can have far-reaching consequences that affect the well-being of individuals inside and outside my enterprise, today and in the future. As I reconcile the interests of different constituencies, I will face difficult choices.
Therefore I promise:
I will act with utmost integrity and pursue my work in an ethical manner. My personal behavior will be an example of integrity, consistent with the values I publicly espouse.