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Laskowski - Painless presentations: the proven, stress-free way to successful public speaking

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Contents Copyright 2012 by Lenny Laskowski All rights reserved Published - photo 1

Contents

Copyright 2012 by Lenny Laskowski All rights reserved Published by John Wiley - photo 2

Copyright 2012 by Lenny Laskowski. All rights reserved.

Published by John Wiley & Sons, Inc., Hoboken, New Jersey.

Published simultaneously in Canada.

No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the web at www.copyright.com . Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions .

Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages.

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Wiley publishes in a variety of print and electronic formats and by print-on-demand. Some material included with standard print versions of this book may not be included in e-books or in print-on-demand. If this book refers to media such as a CD or DVD that is not included in the version you purchased, you may download this material at http://booksupport.wiley.com . For more information about wiley products, visit www.wiley.com .

ISBN 978-1-118-36177-1 (paper); ISBN 978-1-118-43146-7 (ebk);

ISBN 978-1-118-43149-8 (ebk); ISBN 978-1-118-43150-4 (ebk)

Chapter 1
The Seven Aspects of Speaking

Delivering a presentation is one of the greatest fears of many people. It does not matter if you are a business professional, a student, a member of the cloth, a teacher, or a politicianpreparing and delivering a presentation can be a painful process. Being asked to deliver a presentation brings back bad memories from our early school years when we had to deliver our first oral book report. Many of us were told to pick a book, read it, and prepare an oral book report without being given any guidance. We had no structure or idea how to prepare for this life-changing event.

That event was one of the most frightening events in many peoples lives, and many of you probably still remember the sweaty palms, the nervousness, and the butterflies in your stomach. That fear, more commonly known as speaking anxiety, can stay with you an entire lifetime, unless you are taught how to overcome these fears. Painless Presentations: The Proven Stress-Free Way to Successful Public Speaking provides the tools and techniques to help you learn how to reduce your speaking anxiety and deliver a more stress-free presentation.

To be a successful speaker, one needs to learn and understand many aspects of a presentation. This chapter will discuss these seven aspects. An effective speaker learns to deal with all these aspects at the same time. The seven aspects are as follows:

Aspect 1The Speaker
Aspect 2The Message
Aspect 3The Audience
Aspect 4The Channel
Aspect 5The Feedback
Aspect 6The Noise
Aspect 7The Setting

The following pages discuss these important aspects and how they relate to making an effective presentation.

ASPECT 1THE SPEAKER

One of the key components of the act of public speaking is the speaker, the source of the message. Several factors should be addressed about any speaker. As a speaker, you need to understand what your motivation is in giving your presentation. Is your motivation to inform people? Is your motivation to convince people? Is your motivation unclear to you?

Your Motivation

Before you develop and deliver your presentation, you need to understand what motivates you. At least two factors affect your motivation:

  • Are you motivated by direct personal rewards (e.g., money) or indirect rewards (e.g., feeling good about helping others)?
  • Are you motivated by immediate rewards (e.g., money today) or delayed rewards (e.g., establishing a broader client base by professional exposure)?

The most important motivation of all is to teach, help, and inspire your audience. You will not become a great speaker unless you are motivated.

Your Credibility

Your ideas are accepted only to the degree that you are perceived as being credible. Your credibility rests on your trustworthiness, your competence, and your goodwill. You need to be well organized to be considered credible.

It is a known fact that a speaker who is attractive and dynamic will be perceived as more credible than a speaker who is undistinguished and dull.

The most fundamental attitude you can project is a true caring for your audience. Your audience needs to believe you really care about them.

Your Delivery

Your delivery, the way your message is presented, should complement your presentation or speechs objective. It is often said, Its not what you said, but how you said it. A poorly delivered presentation can be the result of many factors. Unfortunately, many presenters do not practice their delivery prior to the actual presentation. If you practice delivering your presentation at least once, you will be doing more than 80 percent of most presenters today.

When you practice your delivery, you should always record yourself so that you can later watch it. There is no excuse for anyone not having the ability to record his or her presentation. Video cameras today are very small, easy to use, and inexpensive. In addition to digital movie cameras, there are also video recording options available on Flip cameras, smartphones, and digital cameras. It is in your best interest to use these tools to help you improve your presentations.

ASPECT 2THE MESSAGE

The message is found in everything you say or do in other words, in all that is communicated, both verbally and nonverbally. The verbal component of your presentation can be analyzed in terms of three basic elements:

The content of your message
Your speaking style
The structure of your presentation

Lets take a look at each of these elements.

The Content of Your Message

The content is what you say about your topic. The content is the meat of your speech or presentation. When developing the content for your presentation, you need to research the topic very thoroughly. Collect as much information as you can during your preparation. Gather more material than you think you may need.

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