Daryl Bernstein - Better Than a Lemonade Stand: Small Business Ideas for Kids

WHAT ARE you WAITING FOR?

Better Than a Lemonade Stand! gives you fun and simple ideas to start your own small business that will far exceed any old lemonade stand you could conceive. From creating a business plan to collecting your earnings, youll learn everything you need to know:

what supplies you need

how much time you need

how to get the word out to potential clients

what to charge for your services

tips for success

and much more!

Learn from true success stories of other kid entrepreneurs and start taking charge of your own financial future! Who needs to rely on parents for allowance money when you have the know-how and tools at your fingertips to make your own. START TODAY on the path to success...

WHO KNOWS WHERE IT WILL LEAD YOU!

F ROM DELIVERY SERVICE TO DOG WALKING, BETTER THAN A LEMONADE STAND! HAS THE PERFECT IDEA TO GET YOU STARTED ON YOUR FIRST BUSINESS VENTURE. THIS MUST-HAVE HANDBOOK FOR ALL ASPIRING ENTREPRENEURS WALKS THROUGH THE ENTIRE PROCESS OF STARTING A SMALL BUSINESS, FROM SUPPLIES AND DEVELOPMENT TO ADVERTISING AND CASH FLOW.

W HETHER YOU JOIN THE HANDFUL OF TEEN MILLIONAIRES OR JUST MAKE SOME SPENDING MONEY FOR SUMMER VACATION, YOULL GAIN VALUABLE PROFESSIONAL KNOWLEDGE WITH THE LAUNCH OF YOUR FIRST BUSINESS. GET READY TO START SEEING GREEN!

A fter writing Better Than a Lemonade Stand! in 1992at just fifteen years old DARYL BERNSTEIN went on to become a successful entrepreneur, author, and speaker, even sharing his energy and insights as a featured guest speaker for Anthony Robbins events. Named a Global Leader for Tomorrow by the World Economic Forum, Daryl and his bevy of successful ventures have been featured on CNN, CBS, NPR, and the BBC, as well as in the Wall Street Journal and the New York Times . Hes also the author of Kids Can Succeed! and The Venture Adventure.

JACKET DESIGNED BY SARA E. BLUM
JACKET 2012 BY BEYOND WORDS/ALADDIN

BEYOND WORDS/ALADDIN

SIMON & SCHUSTER, NEW YORK

Meet the author,
watch videos, and get extras at

KIDS.SimonandSchuster.com

For David and Bianca, who have advised and supported me through each of my ventures; and Siena and Sage, who inspire me every day.

ALADDIN
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BEYOND WORDS
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This Aladdin/Beyond Words edition May 2012

Text copyright 1992, 2012 by Daryl Bernstein
Illustrations copyright 1992, 2012 by Beyond Words Publishing, Inc., and Daryl Bernstein

All rights reserved, including the right of reproduction in whole or in part in any form.
ALADDIN is a trademark of Simon & Schuster, Inc., and related logo is a registered trademark of Simon & Schuster, Inc. Beyond Words Publishing is a division of Simon & Schuster, Inc.

Nothing in this book is intended, or should be construed as a guarantee that any of the opinions expressed will result in income for children. The material in this book is not intended to provide legal opinions, tax opinions, or advice. To avoid legal or tax pitfalls, one should consult ones legal or tax advisor before implementing the ideas contained in this book.

The Simon & Schuster Speakers Bureau can bring authors to your live event. For more information or to book an event contact the Simon & Schuster Speakers Bureau at 1-866-248-3049 or visit our website at www.simonspeakers.com.

Managing Editor: Lindsay S. Brown
Design: Sara E. Blum
Illustrator: Rob Husberg
The text of this book was set in Bembo.

Library of Congress Cataloging-in-Publication Data
Bernstein, Daryl.
Better than a lemonade stand / Daryl Bernstein.1st Simon Pulse/Beyond Words pbk. ed.
p. cm.
New EditionPref.
Rev. ed. of: Better than a lemonade stand! : small business ideas for kids. c1992.
Includes bibliographical references.
1. Small businessManagementJuvenile literature. 2. New business enterprisesManagementJuvenile literature. 3. EntrepreneurshipJuvenile literature. I. Title.
HD62.7.B414 2012
650.1'2dc23

2011033780

ISBN 978-1-58270-330-5 (pbk)
ISBN 978-1-58270-360-2 (hc)
ISBN 978-1-4424-4970-1 (eBook)

BUSINESS IDEAS FOR KIDS

At age fifteen, I wrote Better Than a Lemonade Stand! because I wanted to share a secret. I had discovered that starting a business was the most exciting, challenging, and rewarding activity I had ever encountered. My goal was to let other kids know that entrepreneurship is the ultimate adventure, and there is no reason to wait until you are an adult to start experiencing it.

This book fulfilled my original goal of sharing my secret, and so much more. Better Than a Lemonade Stand! began a youth-entrepreneur movement and inspired a generation to launch its own small businesses. Newspapers, magazines, TV, and radio helped spread the message all over the world. Schools added this book to reading lists and even developed entrepreneurship lessons around it.

Since the first edition was published, Ive received more letters and emails than I can count from kids who have started businesses based on the ideas they read about in Better Than a Lemonade Stand! Many of these kids are thrilled that their work has produced real income, and others are grateful to learn about entrepreneurship and are looking forward to sharpening their skills.

Being a kid entrepreneur has actually gotten easier since I first wrote this book. Technology such as the internet provides a host of new opportunities for young people with great ideas. Websites provide free education and discussion forums for entrepreneurs, and you can promote your business through social media and other online venues.

You might be interested to know that kid businesses can turn into really big companies. One business I started when I was twelve grew and grew and grew to over one hundred employees! Since I wrote this book when I was fifteen, Ive followed my own advice. I took everything I learned as a kid entrepreneur and became a successful adult entrepreneur. Heres the best part of all this: if you start now, you can be more successful than I am!