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Samantha Holland (editor) - Subcultures, Bodies and Spaces: Essays on Alternativity and Marginalization

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Samantha Holland (editor) Subcultures, Bodies and Spaces: Essays on Alternativity and Marginalization

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Alternativity delineates those spaces, scenes, club-cultures, objects and practices in modern society that are considered to be actively designed to be counter or resistive to mainstream popular culture. The idea of the alternative in popular culture became mainstream with the rise of the counter culture in 1960s America (though there were earlier forms of alternative cultures in America and other Western countries). Alternativity is associated with marginalization, both actively pursued by individuals, and imposed on individuals and sub-cultures, and was originally represented and constructed through acts of transgression, and through shared sub-cultural capital. This edited collection maps the landscape of alternativity and marginalization, providing new theory and methods in a currently under-theorized area, setting out the issues, questions, concerns and directions of this area of study. It demonstrates the theoretical richness and empirical diversity of the interdisciplinary field it encompasses, and is deliberately feminist in its approach and its composition, with a majority of the contributors being women. Divided into three sub-sections, focused on sub-cultures, bodies and spaces, contributors explore this exciting new terrain, both through critiques of theory and new theoretical developments, and case studies of alternativity and marginalization in practice and in performance, expanding our understanding of the alternative, the liminal and the transgressive.

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Subcultures, Bodies and Spaces

EMERALD STUDIES IN ALTERNATIVITY AND MARGINALISATION

Series Editors: Samantha Holland, Leeds Beckett University, UK and Karl Spracklen, Leeds Beckett University, UK

There is growing interest in work on transgression, liminality and subcultural capital within cultural studies, sociology and the social sciences more broadly. However, there is a lack of understanding of the problem of alternativity: what it means to be alternative in culture and society in modernity. What alternative looks like is often left unexplored. The alternative is either assumed un-problematically, or stands in for some other form of social and cultural exclusion.

Alternativity delineates those spaces, scenes, subcultures, objects and practices in modern society that are actively designed to be counter or resistive to mainstream popular culture. Alternativity is associated with marginalisation, both actively pursued by individuals, and imposed on individuals and subcultures. Alternativity was originally represented and constructed through acts of transgression and through shared subcultural capital. In contemporary society, alternative music scenes such as heavy metal, goth and punk have spread around the world; and alternative fashions and embodiment practices are now adopted by footballers and fashion models. The nature of alternativity as a communicative lifeworld is now questioned in an age of globalization and hyper-commodification.

This book series provides a stimulus to new research and new theorising on alternativity and marginalisation. It provides a focus for scholars interested in sociological and cultural research that expands our understanding of the ontological status of spaces, scenes, subcultures, objects and practices defined as alternative, liminal or transgressive. In turn, the book series enables scholars to theorise about the status of the alternative in contemporary culture and society.

Titles in this series

Amanda DiGioia, Childbirth and Parenting in Horror Texts: The Marginalized and the Monstrous

Stephen Brown and Marie-Ccile Cervellon, Revolutionary Nostalgia: Neo-Burlesque, Retromania and Social Change

Karl Spracklen and Beverley Spracklen, The Evolution of Goth Culture: The Origins and Deeds of the New Goths

SUBCULTURES, BODIES AND SPACES: ESSAYS ON ALTERNATIVITY AND MARGINALISATION

EDITED BY

SAMANTHA HOLLAND

Leeds Beckett University, UK

KARL SPRACKLEN

Leeds Beckett University, UK

United Kingdom North America Japan India Malaysia China Emerald Publishing - photo 1

United Kingdom North America Japan India Malaysia China

Emerald Publishing Limited
Howard House, Wagon Lane, Bingley BD16 1WA, UK

First edition 2018

Copyright Samantha Holland and Karl Spracklen Published under an exclusive licence

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No part of this book may be reproduced, stored in a retrieval system, transmitted in any form or by any means electronic, mechanical, photocopying, recording or otherwise without either the prior written permission of the publisher or a licence permitting restricted copying issued in the UK by The Copyright Licensing Agency and in the USA by The Copyright Clearance Center. Any opinions expressed in the chapters are those of the authors. Whilst Emerald makes every effort to ensure the quality and accuracy of its content, Emerald makes no representation implied or otherwise, as to the chapters suitability and application and disclaims any warranties, express or implied, to their use.

British Library Cataloguing in Publication Data
A catalogue record for this book is available from the British Library

ISBN: 978-1-78756-512-8 (Print)
ISBN: 978-1-78756-511-1 (Online)
ISBN: 978-1-78756-513-5 (Epub)

Contents Samantha Holland and Karl Spracklen Thersa M Winge Amanda - photo 2

Contents

Samantha Holland and Karl Spracklen

Thersa M. Winge

Amanda DiGioia and Charlotte Naylor Davis

Thorsten Botz-Bornstein

Gareth Heritage

M. Selim Yavuz

Charlotte Dann

Beverly Yuen Thompson

M. Katharina Wiedlack

Abigail Gardner

Kay Inckle

Samantha Holland

Laura Way

Asya Draganova and Shane Blackman

Conclusion:
Making Sense of Alternativity in Leisure and Culture: Back to Subculture?

Karl Spracklen

List of Contributors

Shane Blackman is Professor of Cultural Studies at Canterbury Christ Church University, UK. He has held posts at the University of Surrey and University of Greenwich. He has conducted research projects on sociological and ethnographic aspects of young peoples culture, undertaking funded research for the Home Office, London Health Authorities, the Kent Constabulary and local authorities in Kent, he was also a consultant for the British Board of Film Classification (London). His research interests include ethnography, social and cultural theory, youth cultures and subcultures, popular music, drug war politics, drug education and prevention, schooling, feminist theory, homeless young people and social exclusion.

Thorsten Botz-Bornstein is an Associate Professor of Philosophy at the Gulf University for Science and Technology in Kuwait. He is the author of Films and dreams: Tarkovsky, Bergman, Sokurov, Kubrick, Wong Kar-wai (2007) and Veils, nudity and tattoos: The new feminine aesthetic (2015), and has written a number of books on topics ranging from intercultural aesthetics to the philosophy of architecture. He has been researching in Japan and worked for the Center of Cognition of Hangzhou University, China, as well as at Tuskegee University, USA.

Charlotte Dann is Lecturer in Psychology at University of Northampton, UK, where she recently successfully defended her PhD. Her research is centred around qualitative explorations of tattoos, femininities and bodies.

Amanda DiGioia is a PhD student at The UCL School of Slavonic and East European Studies, UK. Her PhD thesis focuses on the construction of the female gender in the Finnish heavy metal music scene. Amanda is a member of the International Society for Metal Music Studies, and has been published in Metal Music Studies, Horror Studies and Fan Phenomena: Game of Thrones.

Asya Draganova is Lecturer in Media and Communications at Birmingham City University, UK, as well as an active researcher within the fields of media and cultural studies, popular music and cultural sociology. Asya obtained her PhD in 2016; her doctoral thesis reflected on Asyas ethnographic research into the creation and articulation of popular music within the social and political contexts of contemporary Bulgaria. Since completing her PhD, Asya has been involved with research dedicated to the value of popular music particularly heavy metal and the Canterbury Sound for the heritage and contemporary identity of places and their communities.

Abigail Gardner is a Reader in Music and Media at the University of Gloucestershire, UK. She writes on music and ageing, music video and music documentary. Publications include PJ Harvey and Music Video Performance (Routledge, 2015) and Rock on: Women, Ageing and Popular Music

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