• Complain

Jason Sperling - Creative Directions: Mastering the Transition from Talent to Leader

Here you can read online Jason Sperling - Creative Directions: Mastering the Transition from Talent to Leader full text of the book (entire story) in english for free. Download pdf and epub, get meaning, cover and reviews about this ebook. year: 2021, publisher: HarperCollins Leadership, genre: Politics. Description of the work, (preface) as well as reviews are available. Best literature library LitArk.com created for fans of good reading and offers a wide selection of genres:

Romance novel Science fiction Adventure Detective Science History Home and family Prose Art Politics Computer Non-fiction Religion Business Children Humor

Choose a favorite category and find really read worthwhile books. Enjoy immersion in the world of imagination, feel the emotions of the characters or learn something new for yourself, make an fascinating discovery.

Jason Sperling Creative Directions: Mastering the Transition from Talent to Leader
  • Book:
    Creative Directions: Mastering the Transition from Talent to Leader
  • Author:
  • Publisher:
    HarperCollins Leadership
  • Genre:
  • Year:
    2021
  • Rating:
    5 / 5
  • Favourites:
    Add to favourites
  • Your mark:
    • 100
    • 1
    • 2
    • 3
    • 4
    • 5

Creative Directions: Mastering the Transition from Talent to Leader: summary, description and annotation

We offer to read an annotation, description, summary or preface (depends on what the author of the book "Creative Directions: Mastering the Transition from Talent to Leader" wrote himself). If you haven't found the necessary information about the book — write in the comments, we will try to find it.

More and more makers, designers, writers, and artists are in demand as we enter the Age of Creatives. By understanding the new strategies and mindset required to succeed, you can manage other creatives successfully.For creators, getting that promotion to management is exciting but can also be scary. The skills that made them so successful may not translate to the skill required to be a great manager, and this gets even more complicated when managing other creatives who often dont thrive under traditional management procedures.Creative Directions is a management masterclass in which you attend lectures and seminars as you learn from some of the best in the business, including directors Ava DuVernay (When They See Us) and Joe Russo (Avengers: Endgame); two-time Academy Award-winning editor Angus Wall (The Social Network); executive producers from hit TV shows like The Simpsons and GLOW; and creative directors and leaders at businesses like Amazon, Apple, Disney, TikTok, and more.In Creative Directions, you will:Receive essential guidance on how to master the delicate balance required to successfully lead a creative team.Learn from star creative leaders in the entertainment industry on essential lessons they learned on their path to success.Gain insights on how to balance mastering the new skills you need as a leader with finding the time and energy to focus on the creative work you love.All of these lessons are provided in an easily accessible format so that you can open the book to any page and find an actionable, inspirational insight or strategy.

Jason Sperling: author's other books


Who wrote Creative Directions: Mastering the Transition from Talent to Leader? Find out the surname, the name of the author of the book and a list of all author's works by series.

Creative Directions: Mastering the Transition from Talent to Leader — read online for free the complete book (whole text) full work

Below is the text of the book, divided by pages. System saving the place of the last page read, allows you to conveniently read the book "Creative Directions: Mastering the Transition from Talent to Leader" online for free, without having to search again every time where you left off. Put a bookmark, and you can go to the page where you finished reading at any time.

Light

Font size:

Reset

Interval:

Bookmark:

Make

2021 Jason Sperling

All rights reserved. No portion of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any meanselectronic, mechanical, photocopy, recording, scanning, or otherexcept for brief quotations in critical reviews or articles, without the prior written permission of the publisher.

Published by HarperCollins Leadership, an imprint of HarperCollins Focus LLC.

Any internet addresses, phone numbers, or company or product information printed in this book are offered as a resource and are not intended in any way to be or to imply an endorsement by HarperCollins Leadership, nor does HarperCollins Leadership vouch for the existence, content, or services of these sites, phone numbers, companies, or products beyond the life of this book.

Book design by Aubrey Khan, Neuwirth & Associates.

ISBN 978-1-4002-2290-2 (eBook)

ISBN 978-1-4002-2289-6 (HC)

Epub Edition April 2021 9781400222902

Library of Congress Control Number: 2021934462

Printed in the United States of America

20 21 22 23 LSC 10 9 8 7 6 5 4 3 2 1

CONTENTS

Guide

MIKE ALDERSONCofounder and Chief Creative Officer, Man vs. Machine

DAVID ANGELOPresident, David & Goliath

MARQUIS AVERYCreative Director, TikTok

SARAH MAY BATESVP, Creative Director, RPA; Director, Podcaster, Founder, Yay With Me

JENI BRITTON BAUERFounder, Chief Creative Officer, Jenis Ice Cream

SAM BERGENChief Creative Officer, Beats by Dre

EZ BLAINEExecutive Creative Director, ChowNow

JONATHAN CAVENDISHProducer, Bridget Joness Diary, Elizabeth: The Golden Age; Mowgli: Legend of the Jungle; Founder, The Imaginarium Studios

MARCELLA COADCreative Director, Amazon

RICK COLBYformer President, Executive Creative Director, Colby & Partners Dentsu

SUSAN CREDLEGlobal Chief Creative Officer, FCB Global

ALICIA DOTTER360 Senior Creative Director, Amazon

MATT DRENIK Creative Director, SOUTH Music; Recording Artist, Sony Music Entertainment

AVA DUVERNAYExecutive Producer, Queen Sugar; Director, When They See Us, Selma, A Wrinkle in Time

JEFF GILESSenior Editor, Vanity Fair

JEFF GOODBYPresident, Goodby Silverstein Advertising

DAVIS GUGGENHEIMProducer and Director, Deadwood, Melrose Place, An Inconvenient Truth, Waiting for Superman, It Might Get Loud

SUSAN HOFFMANChairman, Wieden & Kennedy

JON IKEDAVP, Acura Brand Officer and former Lead Designer, Acura

LANCE JENSENExecutive Vice President, Chief Creative Officer, Hill Holliday

MARGARET JOHNSONCCO and Partner, Goodby Silverstein & Partners

MARGARET KEENEExecutive Creative Director, Mullen LA

BRIAN KELLEYCo-Executive Producer, The Simpsons

ROB LADUCAExecutive Producer, Mickey Mouse Clubhouse; Effects Animator, Star Wars: Episode VIReturn of the Jedi

TIM LEAKEChief Marketing Officer, RPA

MICHAEL LEJEUNECreative Director, Metro Los Angeles

EMILY MCDOWELLFounder, Creative Director, Emily McDowell & Friends; Author, There Is No Good Card for This

SCOTT MARDERExecutive Producer, Rick and Morty, The Mick, Always Sunny in Philadelphia

BRIAN MILLERCreative Director, The Walt Disney Company/Global Marketing

SEEMA MILLERCofounder, President, Wolfgang

DUNCAN MILNERFormer Global Creative President, Media Arts Lab, MAL For Good

KRISTEN GROVE MLLERCreative Director, 72andSunny

CHUCK MONNGroup Creative Director, Media Arts Lab

RAVI NAIDOOFounder, Interactive Africa, Design Indaba

SURESH NAIRGlobal Chief Strategy Officer, Grey Worldwide

TIM NUDDEditor-in-Chief, Muse by Clio

SAM OLIVERGroup Creative Director, Apple

CHRIS ORDExecutive Producer, Covert Affairs, Containment, The Enemy Within, The Brave, Girls on the Bus

DAVID OYELOWOActor, Selma; Producer, Come Away; Director, The Water Man

TED PRICEPresident and Founder, Insomniac Games

RON RADZINERPresident, Design Partner, Marmol Radziner Architects

JAMIE REILLYGlobal Creative Director, Vans

JOE RUSSOExecutive Producer, Community; Director, Avengers: Endgame; Founder, Bullitt Productions

ROB SCHWARTZChief Executive Officer, TBWA\Chiat\Day, New York

RACHEL SHUKERTCo-Executive Producer, GLOW; Executive Producer, The Baby-Sitters Club

GUTO TERNIPartner, Director, ROOF Animation Studio

SCOTT TRATTNERVP, Creative, Airbnb, former VP, Executive Creative Director, Facebook

VALERIE VAN GALDERCEO, Depressed Cake Shop; former President of Marketing, Sony Pictures

ANGUS WALLProducer, 13th; Editor, The Girl with the Dragon Tattoo, The Social Network; Founder, Rock Paper Scissors Editorial, A52, Elastic

MATTHEW WARDCreative Director, Cinematic Director, Bungie Games

SHANNON WASHINGTONGroup Executive Creative Director, R/GA

ALISON WATSONPartner, Founder, Legacy House; Owner-President, Four Sisters Productions; former Director, Grind Studios

TARAS WAYNERChief Creative Officer, Saatchi & Saatchi

MARC WEINSTOCKPresident, Worldwide Marketing & Distribution, Paramount Pictures

BARRY WEISSFounder, President, RECORDS; former CEO, RCA/Jive Records; former Chairman, UMG East Coast Labels

XANTHE WELLSSenior Director, Global Executive Creative Director, Devices & Services, Google

BILL WESTBROOKChief Executive Officer, No Fences Consulting; former President, Executive Creative Director, Fallon Worldwide

LET ME BE CLEAR: I never wanted to be a manager. I had no great aspirations to wear suit jackets to meet with clients about launch schedules, budget allocations, or market strategies. I wasnt hoping to give performance reviews to anxious employees, or determine who gets an office with a window and who gets a cubicle near the bathrooms.

I just wanted to make things. If I was fortunate, some really great things.

But after several years and stints at various ad agencies, the dreaded inevitable happened: I was promoted. My success earned me the title of Creative Director, then Group Creative Director, and eventually Chief of Creative Development. With each successive promotion came a host of new responsibilities, most of which... werent very creative at all. I went from spending the bulk of my days writing and producing campaigns for Apple to managing people, project oversight, interfacing with clients, talent recruitment, budget planning, employee reviews, pitching new business, andgaspeven reviewing time sheets! Suddenly, sometimes quite unexpectedly, and with little transition time and even less training, we go from unstructured, imaginative thinkers to (hopefully) responsible leaders. We go from a world of making things to managing things. The potential to suck is incredibly high. Art school had trained me to strategize and conceive marketing campaigns (and, on occasion, how to draw a nude mans figure in charcoal, which comes in surprisingly handy), but it didnt teach me anything about this.

The thing is, my story is not all that different from a lot of others. Many of us whove found success in the commercial creative world have the lucrative but unenviable position of moving up and out of those creative roles that we were so good at. Our good fortune becomes a springboard into becoming a creative leader, andironicallymoves us further away from the creative thinking that got us there in the first place. Put simply: the reward for being good at our job is to do a largely different job that we dont have the natural skill set or qualifications for, and might not be good at. Because we were great at making things, people suddenly think we can be great at leading things. Which, when you think about it, is a recipe for total disaster.

Next page
Light

Font size:

Reset

Interval:

Bookmark:

Make

Similar books «Creative Directions: Mastering the Transition from Talent to Leader»

Look at similar books to Creative Directions: Mastering the Transition from Talent to Leader. We have selected literature similar in name and meaning in the hope of providing readers with more options to find new, interesting, not yet read works.


Reviews about «Creative Directions: Mastering the Transition from Talent to Leader»

Discussion, reviews of the book Creative Directions: Mastering the Transition from Talent to Leader and just readers' own opinions. Leave your comments, write what you think about the work, its meaning or the main characters. Specify what exactly you liked and what you didn't like, and why you think so.