Christopher Hallinan - The Containment of Soccer in Australia: Fencing Off the World Game

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The Containment of Soccer in Australia

Soccer has become the most popular organised team sport for Australian children. It far outstrips the popularity of the three other football codes that are played in Australia rugby league, rugby union and Australian Rules football.

Yet the soccer participation phenomenon in Australia is matched neither by the media coverage of the game, nor by the academic interest in the game. With a few notable exceptions in academic sports history, the game of soccer remains understudied in comparison with the other football codes. And, apart from interest that is generated by World Cup campaigns, the media coverage of soccer is largely marginalised, and becomes most emphasised when reporting on aspects of hooligan crowd behaviour. Issues associated with national identity and citizenship are far more likely to be raised around soccer than the three other football codes.

This book investigates some of the ways that soccer has been maintained as marginal to Australian identity, and why the sport remains vitally important to some marginalised groups within these communities.

This book was previously published as a special issue of Soccer and Society.

Chris Hallinan is Associate Professor with the Centre for Australian Indigenous Studies at Monash University in Melbourne, Australia. His research interests are within the politics of ethnic, racial and national identities, youth studies, and ethnographic research methods.

John Hughson is a Professor of Sport and Cultural Studies with the University of Central Lancashire. He was educated in Australia. His research interests are broadly within the social and historical study of culture with an emphasis on sport, particularly the connections between sport and other areas of culture including the arts.

The Containment of Soccer in Australia

Fencing Off the World Game

Edited by Chris Hallinan and John Hughson

First published 2010 by Routledge

2 Park Square, Milton Park, Abingdon, Oxon, OX14 4RN

Simultaneously published in the USA and Canada

by Routledge

270 Madison Avenue, New York, NY 10016

Routledge is an imprint of the Taylor & Francis Group, an informa business

2010 Taylor & Francis

This book is a reproduction of Soccer and Society, vol. 10, issue 1. The Publisher requests to those authors who may be citing this book to state, also, the bibliographical details of the special issue on which the book was based

All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers.

British Library Cataloguing in Publication Data

A catalogue record for this book is available from the British Library

ISBN10: 0-415-57562-1

ISBN13: 978-0-415-57562-1

Sport in the Global Society Contemporary Perspectives

Series Editor: Boria Majumdar

The Containment of Soccer in Australia

Fencing Off the World Game

Sport in the Global Society Contemporary Perspectives

Series Editor: Boria Majumdar

The social, cultural (including media) and political study of sport is an expanding area of scholarship and related research. While this area has been well served by the Sport in the Global Society Series, the surge in quality scholarship over the last few years has necessitated the creation of Sport in the Global Society: Contemporary Perspectives. The series will publish the work of leading scholars in fields as diverse as sociology, cultural studies, media studies, gender studies, cultural geography and history, political science and political economy. If the social and cultural study of sport is to receive the scholarly attention and readership it warrants, a cross-disciplinary series dedicated to taking sport beyond the narrow confines of physical education and sport science academic domains is necessary. Sport in the Global Society: Contemporary Perspectives will answer this need.

Other Titles in the Series

Australian Sport

Antipodean Waves of Change

Edited by Kristine Toohey and Tracy Taylor

Australias Asian Sporting Context

1920s and 19330s

Edited by Sean Brawley and Nick Guoth

Critical Support for Sport

Bruce Kidd

Disability in the Global Sport Arena

A Sporting Chance

Edited by Jill M. Clair

Diversity and Division Race, Ethnicity and Sport in Australia

Edited by Christopher J. Hallinan

Documenting the Beijing Olympics

Edited by D. P. Martinez

Football in Brazil

Edited by Martin Curi

Forty Years of Sport and Social Change, 1968-2008

To Remember is to Resist

Edited by Russell Field and Bruce Kidd

Global Perspectives on Football in Africa

Visualising the Game

Edited by Susann Baller, Giorgio Miescher and Raffaele Poli

Global Sport Business

Community Impacts of Commercial Sport

Edited by Hans Westerbeek

Governance, Citizenship and the New European Football Championships

The European Spectacle

Edited by Wolfram Manzenreiter and Georg Spitaler

Reviewing UK Football Cultures

Continuing with Gender Analyses

Edited by Jayne Caudwell

South Africa and the Global Game

Football, Apartheid and Beyond

Edited by Peter Alegi and Chris Bolsmann

Sport Race, Ethnicity and Identity

Building Global Understanding

Edited by Daryl Adair

Sport and the Community

Edited by Allan Edwards and David Hassan

Sport, Culture and Identity in the Land of Israel

Edited by Yair Galily and Amir Ben-Porat

Sport in Australian National Identity

Kicking Goals

Tony Ward

Sport in the City

Cultural Connections

Edited by Michael Sam and John E. Hughson

The Changing Face of Cricket

From Imperial to Global Game

Edited by Dominic Malcolm, Jon Gemmell and Nalin Mehta

The Containment of Soccer in Australia

Fencing Off the World Game

Edited by Chris Hallinan and John Hughson

The Flame Relay and the Olympic Movement

John J. MacAloon

The Making of Sporting Cultures

John E. Hughson

The Politics of Sport

Community, Mobility, Identity

Edited by Paul Gilchrist and Russell Holden

The Politics of Sport in South Asia

Edited by Subhas Ranjan Chakraborty, Shantanu Chakrabarti and Kingshuk Chatterjee

Who Owns Football? The Governance and Management of the

Club Game Worldwide

Edited by David Hassan and Sean Hamil

Why Minorities Play or Dont Play Soccer

A Global Exploration

Edited by Kausik Bandyopadhyay

Getting a ticket to the world party: televising soccer in Australia

DAVID ROWE AND CALLUM GILMOUR

Australia currently has the worlds most restrictive legislation designed to protect sports content of national and cultural significance from subscription television exclusivity. Despite this powerful anti-siphoning regime, association football (soccer) has been systematically removed from Australian free-to-air television screens through a combination of regulatory neglect and influence peddling; a lingering ethnocentric disdain for the sport; an increasingly under-funded public broadcasting sector, and the encroachment of a global media conglomerate promoting an internationally ascendant model of user-pays audience aggregation. In addressing the position of televised soccer in Australia, we analyse the countrys peculiar ensemble of social, cultural, political and economic influences that is retarding the long-term development of the sport within a highly competitive national landscape. We argue that, for it to become a full player in the world game and even in its own backyard, soccer in Australia requires proper representation within the still powerful sphere of free-to-air television.

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