Dan Carrison - Semper Fi: Business Leadership the Marine Corps Way

More Advance Praise for Semper Fi

"Being successful in business is a matter of survival, and no one teaches survival better than the U.S. Marine Corps. This well written book tells you how they have done it for more than 200 years."

"The Marine Corps taught me to be on time for my assignments and have everything I need with me when I get there. This has been invaluable for a career in entertainment. Read this book and you'll find out how the Marine way works in the business world ... it's a perfect marriage!"

"Written in a conversational and thought-provoking style for business leaders in the competitive for-profit marketplace, Semper Fi provides an insightful perspective into Marine Corps leadership principles. Since many of these time-tested leadership techniques are also relevant and adaptable for nonprofit corporations, the result is a unique reference book that could be of interest to an even larger audience of readers than suggested by the title."

"An excellent book! The authors have truly unearthed the best of Marine Corps leadership principles and found many creative business applications. I highly recommend the book."

"I've known lots of former Marines who have made it big in the business world. But until I read this book I never realized how much the Marine Corps training, teaching, methodology, and outlook had to do with their success. It's more than just

the innate characters of these individuals that accounts for their achievements. It's the lessons they learned in the Corpsnot only about the military life, but about life in generalthat have expanded and channeled their abilities. This eminently useful and readable book tells how and why the Marine Corps way worksfor a lifetime."

This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional service. If legal advice or other expert assistance is required, the services of a competent professional person should be sought.

Library of Congress Cataloging-in-Publication Data

Carrison, Dan.
Semper Fi : business leadership the Marine Corps way / Dan
Carrison, Rod Walsh.
p. cm.
Includes index.
ISBN 0-8144-0413-8
1. Leadership. 2. EmployeesRecruiting. 3. Success in business.
I. Walsh, Rod. II. Title.
HD57.7.C368 1998
658.4'092dc21
98-28370
CIP

1999 Dan Carrison and Rod Walsh.
All rights reserved.
Printed in the United States of America.

This publication may not be reproduced, stored in a retrieval system, or transmitted in whole or in part, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of AMACOM, a division of American Management Association,
1601 Broadway, New York, NY 10019.

Printing number
10 9 8 7 6 5 4 3 2 1