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Marsha Bertrand - A Womans Guide to Savvy Investing: Everything You Need to Know to Protect Your Future

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Women must know how to invest their own money! In todays world of downsizing, divorce, and dubious social security benefits, theres a good chance that most women will have to take care of their own financial needs at some point in their (7-years-longer-than-mens) lives. Where can women learn the basics of investing? From reluctant husbands, doubting boyfriends, or fast-talking stockbrokers? A more comfortable and informative way is from another woman! In this frank, unintimidating book, financial expert Marsha Bertrand clearly explains everything a woman needs to know to invest wisely for her own secure future. Readers learn: ** the language of money (what all those terms mean) ** what the basics are: stocks, bonds, mutual funds, dividends, capital gains (and losses) ** why and how companies issue stocks and how to benefit from their (positive) change in value ** how to find a trustworthy stockbroker and avoid scams ** the fundamentals of choosing stocks (so youre not dependent upon your uncles sure-thing tips): analyzing a companys financial ** health, tracking its progress, knowing when to sell. ** special investments: IPOs, investment clubs, short-selling, buying on margin, and socially-responsible investing Women can make money -- lots of it! This guide shows how.

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title:A Woman's Guide to Savvy Investing : Everything You Need to Know to Protect Your Future
author:Bertrand, Marsha.
publisher:AMACOM Books
isbn10 | asin:0814403816
print isbn13:9780814403815
ebook isbn13:9780585098555
language:English
subjectInvestments, Women--Finance, Personal.
publication date:1998
lcc:HG4521.B447 1998eb
ddc:332.6/082
subject:Investments, Women--Finance, Personal.
A solid book on the basics of investing. Those who want to learn about the terminology and mechanics of Wall Street will find it a good reference guide.
Stephanie Gallagher, author of Money Secrets the Pros Don't Want You to Know (AMACOM)
Well conceived and well constructed. This book provides a comprehensive road map to assist women on their journey to successfully maneuver the financial terrain.
Linda Chandler, President, Learning 2000 and The Chandler Group Former CEO and Founder of Chandler/Roberts, Inc. (the first all-women securities firm in the U.S.)
A good introduction for anyone, man or woman, who wants to learn about the basics of investing.
Brooke Stephens, author of Talking Dollars and Making Sense: A Wealth-Building Guide for African Americans Former Senior Investment Consultant and Assistant Vice President, Citicorp
Every woman needs to secure her financial future. This book details how you can invest responsibly for yourself. It offers a lively road map for the beginning investor, suffused with the wisdom of the ages. Don't miss the chapter on socially responsible investing!
Alisa Gravitz, Executive Director, Co-op America Vice President, Social Investment Forum, Washington, D.C.
A Woman's Guide To Savvy Investing
Everything You Need to Know
to Protect Your Future
Marsha Bertrand
AMACOM
American Management Association
New York Atlanta Boston Chicago Kansas City San Francisco Washington, D.C.
Brussels Mexico City Tokyo Toronto
This book is available at a special
discount when ordered in bulk quantities.
For information, contact Special Sales Department,
AMACOM, a division of American Management Association,
1601 Broadway, New York, NY 10019.
This publication is designed to provide accurate and authoritative
information in regard to the subject matter covered. It is sold with the
understanding that the publisher is not engaged in rendering legal,
accounting, or other professional service. If legal advice or other expert
assistance is required, the services of a competent professional person
should be sought.
Library of Congress Cataloging-in-Publication Data
Bertrand, Marsha.
A woman's guide to savvy investing: everything you need to know
to protect your future / Marsha Bertrand.
p. cm.
Includes index.
ISBN 0-8144-0381-6
1. Investments. 2. WomenFinance, Personal. I. Title.
HG 4521.B447 1997
332.6'082dc21Picture 2Picture 3Picture 4Picture 5Picture 697-21282
Picture 7Picture 8Picture 9Picture 10Picture 11Picture 12Picture 13CIP
1998 Marsha Bertrand.
All rights reserved.
Printed in the United States of America.
This publication may not be reproduced,
stored in a retrieval system,
or transmitted in whole or in part,
in any form or by any means, electronic,
mechanical, photocopying, recording, or otherwise,
without the prior written permission of AMACOM,
a division of American Management Association,
1601 Broadway, New York, NY 10019.
Printing number
10 9 8 7 6 5 4 3
Page v
Contents
Foreword
ix
Preface
xi
Acknowledgments
xiii
Part I: It's Greek to Me, so Why Should I Care?
1
1
All You Need Is a Little Lingo
3
2
Jane Would Have Been a Better Hunter Than Tarzan if Just Given the Chance
8
3
Relating the Cycles of Our Lives to Investing: Life-Cycle Investing
14
Part II: Your Primary Investment Options
21
4
If You Own Stock, You Got a Piece of the Rock: What Is Stock and Why Should I Own It?
23
5
Capital Gains and Losses: Are There Also Small-Case Gains and Losses?
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