Table of Contents
OTHER BOOKS IN THE TRUMP UNIVERSITY SERIES
Trump University Real Estate 101: Building Wealth with Real Estate Investments
Trump University Marketing 101: How to Use the Most Powerful Ideas in
Marketing to Get More Customers to Keep Them
Trump University Entrepreneurship 101: How to Turn Your Ideas into a Money Machine
Trump University Asset Protection 101: Tax and Legal Strategies of the Rich
FOREWORD
If you dedicate yourself to applying the strategies in Trump University Wealth Building 101, you will become wealthy. If you make this book part of your life, it will make you rich.
I can make those statements with complete confidence because Trump University Wealth Building 101 is built on the same foundation as all Trump University publications and courses. We deliver practical, proven instruction from people who have actually done what they are teaching you. Other organizations try to sell hope alone, without the proven expertise to back it up, and just when you begin to realize that the advice you paid for is unproven and ineffectivethey try to sell you more expensive products. They hook you on promises and never deliver.
Neither I nor our chairman, Donald J. Trump, would stand for that at Trump University. We are building Trump University on how to information in the purest sense. After all, what could be more powerful than proven advice that you can follow step by step?
This philosophy of learning comes from Donald J. Trump, who holds Trump University accountable for creating an institution that teaches people to become successful from the moment their studies begin, not at some hazy point in the future. In these pages, our team of experts sets out practical, proven, step-by-step advice that helps you achieve significant success.
HOW WILL THIS BOOK MAKE YOU WEALTHY?
Thats a fair question, so let me give you a road map.
Part I (Chapters 1-3)You learn to unleash your inner Trump from Mr. Trump himself, as he explains how he thinks about wealth in Chapter 1. In Chapters 2 and 3, you develop your wealth mindset and learn the habits that bring success.
Part II (Chapters 4-6)You make plans that will turn your dreams of wealth into reality. You learn to create a vision of your financial futurethen assemble the tools, people, and resources to make it come true.
Part III (Chapters 7-9)Get your financial house in order. You learn to master seven critical practices that set very wealthy people apart from everyone else. Eliminate debt and develop wealth-maximizing routines.
Parts IV, V, and VI offer you three alternative paths to creating wealth. You can apply one of them, or two, or all three, depending on your interests, strengths, and ambitions.
Part IV (Chapters 10-12)You master the secrets of starting or buying a business and running it successfully because owning your own business is one of the best ways to get rich.
Part V (Chapters 13-15)Real estate remains the foundation of wealth. Step-by-step instructions from the Trump University faculty show you how to get started, then expand your holdings to create both cash income and long-term appreciation. Real estate is where sizeable wealth is expanded and maintained.
Part VI (Chapters 16-17)Master the basics of investing in stocks and bondsthen learn how to create a balanced, diversified portfolio of investments the way that top investors do. Secure your future with techniques for growing your retirement nest egg.
Part VII (Chapters 18-20)In this final step, you discover Trump-powered techniques for keeping your hard-earned moneyand growing itfor the rest of your life. Minimize your taxes, profit now from estate planning, and protect your assets from the tax collector.
MAKE TRUMP UNIVERSITY PART OF YOUR WEALTH-BUILDING PLAN
Before you turn to page 1 and start on the road to substantial riches, let me share one more important insight with you: Achieving significant wealth requires a constant flow of new information.
Growing very rich is not a static activity. It requires you to keep learning and applying new knowledge and new techniques. In the years to come, for example, new laws will be enacted that will affect your investments. In the real estate universe, new mortgages will appear that offer powerful new ways to finance your property purchasesor pose considerable risks to the unwary.
There are always new strategies to learn and apply. As we go to press with this book, it is a great time to invest in real estate foreclosures. That is why Trump University developed a new course, The Real Estate Foreclosure Coaching Program, to address that need. But the boom in foreclosures might end in six months. And when that happens, there will be other strategies to learn and apply.
Wealth building is, and always will be, a lot like hitting a moving target from a galloping horse. Thats why Trump University is here for you. Our flexibility and speed allow us, more quickly than traditional institutions of higher learning, to anticipate money-creating trends and offer instruction on the spot.
So put the advice in this book to work and build your wealth. But get involved with Trump University, too, so your knowledge and skills stay fresh.
If you apply that one-two combination for becoming rich, you simply cannot lose.
MICHAEL SEXTON
PRESIDENT, TRUMP UNIVERSITY
NEW YORK CITY
PREFACE
Early in my career, it became obvious to me that education gives you a big edge in business. When you learn everything you can about what youre getting into, riskwhich is always a part of doing businessis substantially reduced. People who are more educatedby that I mean savvy and prepared, not just formally educatedhave the advantage. Thats what has made me so successful.
Trump University, the unique online learning experience I established in May of 2005, grew out of my desire to share my business knowledge. Theres a huge demand for practical, convenient education that teaches success. Im an active presence in shaping the curricula, and publishing books like Wealth Building 101, because I truly believe in the power of education and its function as an engine of success. Unlike the exclusive apartments and offices I build, Trump University is inclusive. Its all about leveling the playing field. Not everyone who wants to get ahead can drop everything and go to business school as I did. Not everyone has the time or the money. Not everyone has the connections.
I want Trump University and Wealth Building 101 to help you write your own success story. Thats why I invited the contributors to work on this book with me. Theyre a great team. Some of them teach at Trump University, but all of them have real-world knowledge and run successful businesses. They can teach you how to build wealth for yourself.
Heres a tip for getting the most out of this book. Dont get overwhelmed by all the good ideas and the details. The book is organized into seven simple steps. Focus on how you can implement these steps in the next 90 days. If you do, I guarantee it will put you on the path to prosperity, just like the subtitle says. Most people never take the time to come up with even a basic plan for building wealth and becoming financially secureso by learning from the experts in this book, you are way ahead of the game. So read about it, but more importantly go do it!
