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Harjunen - Neoliberal Bodies and the Gendered Fat Body

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Harjunen Neoliberal Bodies and the Gendered Fat Body
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    Neoliberal Bodies and the Gendered Fat Body
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Machine generated contents note: 1.Introduction and personal prologue -- Neoliberal society, neoliberal bodies? -- The fat body in neoliberal culture -- Healthy, acceptable, and moral bodies . . . and their opposites -- Feminist body studies, fatness, and feminist fat studies -- The fat body as the target of biopower -- Methodology and data -- Outline of the book -- Notes -- 2.Neoliberalism, governmentality, and the body -- From neoliberalism to neoliberal governmentality -- Governmentality and neoliberal governmentality -- Consumer culture and the body as a project -- The disembodied social analysis of the neoliberal economy -- The body as an intersection of fat, class, and gender -- Notes -- 3.The biopolitics of weight and the obesity epidemic -- The biopolitics of weight -- Biomedicine and normal body weight -- Body weight and health -- The obesity epidemic discourse . . . epidemic -- Moral panic and the metaphorical illness of obesity -- Notes;Note continued: 4.The economisation of health and the fat body -- Health and the public welfare state -- Neoliberal healthcare -- Health inequalities -- The obesity epidemic discourse as a form of neoliberal governmentality -- Deservingness, morals, costs and investment -- Notes -- 5.Healthism and individual responsibility -- The ubiquity of healthism and its moral implications -- Fatness as a self-inflicted problem -- Wellness and women: buying normative femininity? -- Notes -- 6.Money for your fat! Moral credit for disappearing fat -- The Literacy in Fat campaign -- Moralising prejudice in the campaign -- The commodification of fat -- Notes -- 7.Postfeminism, fatness, and female body norms -- From sexual objects to empowered agents? -- How to build a neoliberal girl -- Neoliberal surveillance and control -- Femininity for sale -- Free choice and the thin privilege -- 8.Conclusion -- The preferred body of neoliberalism -- Some final words.

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Neoliberal Bodies and the Gendered Fat Body In recent decades the rise of the - photo 1

Neoliberal Bodies and the Gendered Fat Body

In recent decades the rise of the so-called global obesity epidemic has led to fatness and fat bodies being debated incessantly in popular, professional, and academic arenas. Fatness and fat bodies are shamed and demonised, and the public monitoring, surveillance and outright policing by the media, health professionals, and the general public are pervasive and socially accepted.

In Neoliberal Bodies and the Gendered Fat Body, Hannele Harjunen claims that neoliberal economic policy and rationale are enmeshed with conceptions of body, gender, and health in a profound way in contemporary Western culture. She explores the relationships between fatness, health, and neoliberal discourse and the role of economic policy in the construction of the (gendered) fat body, and examines how neoliberal discourses join patriarchal and biomedical constructions of the fat female body. In neoliberal culture the fat body is not just the unhealthy body one finds in medical discourse, but also the body that is costly, unproductive and inefficient, failing in the crucial task of self-management.

With an emphasis on how neoliberal governmentality, in its many forms, affects the fat body and contributes to its vilification, this book is essential reading for scholars of feminist thought, sociology, cultural studies and social theory with interests in the body, gender and the effects of neoliberal discourse on social attitudes.

Hannele Harjunen is Senior Lecturer in Gender Studies in the Department of Social Sciences and Philosophy at the University of Jyvskyl, Finland.

Routledge Research in Gender and Society

1 Economics of the Family and Family Policies
Edited by Inga Persson and Christina Jonung

2 Womens Work and Wages
Edited by Inga Persson and Christina Jonung

3 Rethinking Households
An Atomistic Perspective on European Living Arrangements
Michel Verdon

4 Gender, Welfare State and the Market
Thomas P. Boje and Arnlaug Leira

5 Gender, Economy and Culture in the European Union
Simon Duncan and Birgit Pfau Effinger

6 Body, Femininity and Nationalism
Girls in the German Youth Movement 19001934
Marion E. P. de Ras

7 Women and the Labour Market
Self-employment as a Route to Economic Independence
Vani Borooah and Mark Hart

8 Victorias Daughters
The Schooling of Girls in Britain and Ireland 18501914
Jane McDermid and Paula Coonerty

9 Homosexuality, Law and Resistance
Derek McGhee

10 Sex Differences in Labor Markets
David Neumark

11 Women, Activism and Social Change
Edited by Maja Mikula

12 The Gender of Democracy
Citizenship and Gendered Subjectivity
Maro Pantelidou Maloutas

13 Female Homosexuality in the Middle East
Histories and Representations
Samar Habib

14 Global Empowerment of Women
Responses to Globalization and Politicized Religions
Edited by Carolyn M. Elliott

15 Child Abuse, Gender and Society
Jackie Turton

16 Gendering Global Transformations
Gender, Culture, Race, and Identity
Edited by Chima J Korieh and Philomina Ihejirika-Okeke

17 Gender, Race and National Identity
Nations of Flesh and Blood
Jackie Hogan

18 Intimate Citizenships
Gender, Sexualities, Politics
Elbieta H. Oleksy

19 A Philosophical Investigation of Rape
The Making and Unmaking of the Feminine Self
Louise du Toit

20 Migrant Men
Critical Studies of Masculinities and the Migration Experience
Edited by Mike Donaldson, Raymond Hibbins, Richard Howson and Bob Pease

21 Theorizing Sexual Violence
Edited by Rene J. Heberle and Victoria Grace

22 Inclusive Masculinity
The Changing Nature of Masculinities
Eric Anderson

23 Understanding Non-Monogamies
Edited by Meg Barker and Darren Langdridge

24 Transgender Identities
Towards a Social Analysis of Gender Diversity
Edited by Sally Hines and Tam Sanger

25 The Cultural Politics of Female Sexuality in South Africa
Henriette Gunkel

26 Migration, Domestic Work and Affect
A Decolonial Approach on Value and the Feminization of Labor
Encarnacin Gutirrez-Rodrguez

27 Overcoming Objectification
A Carnal Ethics
Ann J. Cahill

28 Intimate Partner Violence in LGBTQ Lives
Edited by Janice L. Ristock

29 Contesting the Politics of Genocidal Rape
Affirming the Dignity of the Vulnerable Body
Debra B. Bergoffen

30 Transnational Migration, Media and Identity of Asian Women
Diasporic Daughters
Youna Kim

31 Feminist Solidarity at the Crossroads
Intersectional Womens Studies for Transracial Alliance
Edited by Kim Marie Vaz and Gary L. Lemons

32 Victims, Gender andJouissance
Victoria Grace

33 Gender, Development and Environmental Governance
Theorizing Connections
Seema Arora-Jonsson

34 Street Sex Workers Discourse
Realizing Material Change through Agential Choice
Jill McCracken

35 Gender, Ethnicity, and Political Agency
South Asian Women Organizing
Shaminder Takhar

36 Ecofeminism and Systems Thinking
Anne Stephens

37 Queer Women in Urban China
An Ethnography
Elisabeth L. Engebretsen

38 Gender and Rural Migration
Realities, Conflict and Change
Edited by Glenda Tibe Bonifacio

39 Gender and Neoliberalism
The All India Democratic Womens Association and Globalization Politics
Elisabeth Armstrong

40 Asexualities
Feminist and Queer Perspectives Edited by Karli June Cerankowski and Megan Milks

41 Cross-Cultural Women Scholars in Academe
Intergenerational Voices
Edited by Lorri J. Santamara, Gatane Jean-Marie, and Cosette M. Grant

42 Muslim Women, Transnational Feminism and the Ethics of Pedagogy
Contested Imaginaries in Post-9/11 Cultural Practice
Edited by Lisa K. Taylor and Jasmin Zine

43 The Embodied Performance of Gender
Jack Migdalek

44 Gendering Globalization on the Ground
The Limits of Feminized Work for Mexican Womens Empowerment
Gay Young

45 New Dynamics in Female Migration and Integration
Edited by Christiane Timmerman, Marco Martiniello, Andrea Rea and Johan Wets

46 Masculinities and Femininities in Latin Americas Uneven Development
Susan Paulson

47 Gender, Nutrition, and the Human Right to Adequate Food
Toward an Inclusive Framework
Edited by Anne C. Bellows, Flavio L.S. Valente, Stefanie Lemke, and Mara Daniela Nez Burbano de Lara

48 Teaching Womens Studies in Conservative Contexts
Considering Perspectives for an Inclusive Dialogue
Edited by Cantice Greene

49 Ageing, Gender and Sexuality
Equality in Later Life
Sue Westwood

50 Gendering the Memory of Work
Women Workers Narratives
Maria Tamboukou

51 Mens Intrusion, Womens Embodiment
A Critical Analysis of Street Harassment
Fiona Vera Gray

52 Neoliberal Bodies and the Gendered Fat Body
Hannele Harjunen

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