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Evren Göknar - Major Label Mastering: Professional Mastering Process

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Evren Göknar Major Label Mastering: Professional Mastering Process
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Major Label Mastering: Professional Mastering Process distills 25 years of mastering experience at Capitol Records into practical understandings and reliable systems. Containing unparalleled insights, this book reveals the mastering tricks and techniques used by Evren Gknar at one of the worlds most notable record labels.Beginning with the requisite competencies every Mastering Engineer must develop, Major Label Mastering delves into the particulars of the mastering studio, as well as fundamental mastering tools. Included among these tools is The Five Step Mastering Process, a rigorously tested system that equips the practitioner to successfully and confidently master a project to exacting standards of audio fidelity. Covering all bases, the book discusses both macro and micro considerations: from mindset approach and connecting with clients down to detailed guidelines for processing audio, advanced methods, and audio restoration. Each chapter ends with exercises intended to deepen understanding and skill, or to supplement course study.Suitable for all levels, this is a unique resource for students, artists, and recording and Mastering Engineers alike. Major Label Mastering is supplemented by digital resources including audio examples and video tutorials.

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Praise for Major Label Mastering Absolutely essential for anyone seriously - photo 1
Praise for Major Label Mastering

Absolutely essential for anyone seriously considering any aspect of mastering as their passion or career choice [] this is an under-the-hood approach which anyone involved in mastering can use to understand the entire process.

Greg Calbi, Sterling Sound

One of the first songs that Evren mastered for me was a very open, old-school sounding, Ray Charles-esque type of song. He suggested using one of the classic Capitol Records echo chambers on the mix. My first thought was, thats insane!, but my second thought was, thats cool!, lets do it! I realized very quickly that I was working with a very creative, open-minded Mastering Guru, who was going to take my mixes to a new level of creativity. Since then, Evren has mastered well over 800 songs for me. In addition to the great sounding final master, what I value about Evren is that he understands the importance of building the relationship between the Mixer and Mastering Engineer. Over the years my mixes have evolved and improved based on what Ive learned from Evren and his creative approach, techniques and ideas that he has added to my mixes. Its as if were on the same football team and I pass him the ball around the 30 yard line so to speak, and Evren runs it in the rest of the way for the goal! Now he has put his techniques and creative approach to Mastering in writing. This book is a must-have for any aspiring student or professional alike seeking a better understanding of the fine art of Mastering!

Bill Appleberry, Producer, Mixer (The Voice, The Wallflowers, Operator, Puddle of Mudd, Stone Temple Pilots)

Major Label Mastering

Major Label Mastering: Professional Mastering Process distills 25 years of mastering experience at Capitol Records into practical understandings and reliable systems. Containing unparalleled insights, this book reveals the mastering tricks and techniques used by Evren Gknar at one of the worlds most notable record labels.

Beginning with the requisite competencies every Mastering Engineer must develop, Major Label Mastering delves into the particulars of the mastering studio, as well as fundamental mastering tools. Included among these tools is The Five Step Mastering Process, a rigorously tested system that equips the practitioner to successfully and confidently master a project to exacting standards of audio fidelity. Covering all bases, the book discusses both macro and micro considerations: from mindset approach and connecting with clients down to detailed guidelines for processing audio, advanced methods, and audio restoration. Each chapter ends with exercises intended to deepen understanding and skill, or to supplement course study.

Suitable for all levels, this is a unique resource for students, artists, and recording and Mastering Engineers alike. Major Label Mastering is supplemented by digital resources including audio examples and video tutorials.

Evren Gknar is a Grammy Award-winning Mastering Engineer who has been employed at Capitol Studios in Hollywood for 25 years. His work is sought after worldwide, with his mastering credits including legendary recordings and artists ranging from Mariah Carey to KISS, along with hit television shows The Voice and Songland.

Major Label Mastering
Professional Mastering Process
Evren Gknar

Major Label Mastering Professional Mastering Process - image 2

First published 2020

by Routledge

52 Vanderbilt Avenue, New York, NY 10017

and by Routledge

2 Park Square, Milton Park, Abingdon, Oxon, OX14 4RN

Routledge is an imprint of the Taylor & Francis Group, an informa business

2020 Evren Gknar

The right of Evren Gknar to be identified as author of this work has been asserted by him in accordance with sections 77 and 78 of the Copyright, Designs and Patents Act 1988.

All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers.

Trademark notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe.

Library of Congress Cataloging-in-Publication Data

Names: Goknar, Evren, author.

Title: Major label mastering : professional mastering process / Evren Goknar.

Description: New York : Routledge, 2020. | Includes index.

Identifiers: LCCN 2019043697 (print) | LCCN 2019043698 (ebook) | ISBN 9781138058576 (hardback) | ISBN 9781138058583 (paperback) | ISBN 9781315164106 (ebook) | ISBN 9781351673143 (adobe pdf) | ISBN 9781351673129 (mobi) | ISBN 9781351673136 (epub)

Subjects: LCSH: Mastering (Sound recordings) | Sound recordingsProduction and direction.

Classification: LCC ML3790 .G644 2020 (print) | LCC ML3790 (ebook) | DDC 621.389/3dc23

LC record available at https://lccn.loc.gov/2019043697

LC ebook record available at https://lccn.loc.gov/2019043698

ISBN: 978-1-138-05857-6 (hbk)
ISBN: 978-1-138-05858-3 (pbk)
ISBN: 978-1-315-16410-6 (ebk)

Typeset in ITC Giovanni
by Apex CoVantage, LLC

Visit the eResources: www.routledge.com/9781138058583

For Esma and Milas

Contents
Guide

System is that principle of order by which confusion is rendered impossible.

James Allen, Eight Pillars of Prosperity

James Allen (1911) Eight Pillars of Prosperity: Fourth PillarSystem, New York, NY: Penguin. p. 80. Penguin Edition 2009.
Ive Just Seen a Place

The first time I saw the Capitol Records building in person was in December of 1983. I was 17 years old, a senior in high school and had traveled west from my home in Detroit, Michigan to visit my sister in San Francisco for the Christmas holiday. We drove to Los Angeles to explore Hollywood. I still remember driving south on the 101 freeway and passing the iconic round tower. I became immediately transfixed by its unmistakable atomic-age architectureit appeared to float above a rectangular base like a Cold War-era rocket ready for launch. Capped with a needle-like spire and those massive letters (in case amnesia struck?) it was the definition of a head-turner.

I recalled numerous record albums, including my favorites by The Beatles, Pink Floyd, Bob Seger, and others, all with the familiar oval logo printed on them. The rock radio stations in Detroit continually played recordings from artists on the Capitol Records label. I wondered if and when members of those bands had been there, and who might be there as we drove by. I wondered what the place was like inside. It possessed the mystical allure of a holy site, a mid-century curiosity on every Hollywood tour. We continued on with our sightseeing, but I couldnt know then that in 11 years, that building would become my second home, from where I would launch a career as a Mastering Engineer. For that matter, at this early juncture, I didnt even know that mastering existed.

A Long and Winding Road to Mastering Engineer

After college, I moved to Los Angeles to write songs and play in rock bands. In so doing, I implemented the pragmatic idea of seeking work in recording studios, to expand my musical community and access inexpensive studio time for my bands. Over time, this led to learning recording engineering. By the mid-1990s, I had worked as a recording engineer for over five yearsprimarily at Paramount Recording Studios in Hollywood, but also with producer Rudy Guess and independently at various Los Angeles studioswhen I began to develop an interest in audio mastering. The first mastering session I attended was in 1992 with Bernie Grundman on the Carole King album Colour of Your Dreams (produced by Guess) that I had assistant engineered. Through research into the prospect of mastering, many rsums mailed to mastering studios and networking, I was ultimately hired by the mastering department at Capitol Records.

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