Randy Gage - Mad Genius: A Manifesto for Entrepreneurs
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Create your next breakthrough
Mad Genius is a unique book for entrepreneurs--and for employees who want to think like entrepreneurs. It will help you unleash the innate creative genius inside you.
Every industry has its sacred cows and accepted practices. These are often based upon foundational premises that are no longer valid--if they ever were.
Theres a reason Facebook was birthed in a dorm room, Amazon.com came from people not in the bookstore business, and UBER was created by people who werent from the taxi industry. Innovation, discovery, and creating disruption require blowing up conventional thinking and unleashing your entrepreneurial brilliance.
Mad Genius is a fire hose of creative stimulation that will spark breakthrough ideas and show you how to nurture them.
Get ready to think different.
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Mad Love for
MAD GENIUS
Randy Gage is truly a geniusand entrepreneurs would be mad not to follow his stellar advice. Make your first mastermind alliance with this remarkable book.
Harvey Mackay, author of the #1 New York Times bestseller Swim with the Sharks Without Being Eaten Alive
A big and brave kick-start for anyone set to make their entrepreneurial dreams come true.
Robin Sharma, #1 bestselling author of The Leader Who Had No Title
This book is effin great! Teaches not only a mindset, but gives you hope, inspiration, and challenges them at the same time. I love every part of it.
Larry Winget, author of Grow a Pair and five other international bestsellers
This life-changing book is loaded with practical, proven ideas and questions that will help you kick open the door to all the success you want.
Brian Tracy, author of The Power of Self-Confidence
This is one of the messiest books Ive ever read. I mean that in the best possible sense. Randy Gage takes us on Mister Toads Wild Ride. I was hanging on for dear life.... Its a mad, mad, mad world inside Randy Gages headand Im glad I took the trip.
Steven Pressfield, bestselling author of The War of Art and Turning Pro
Mad Genius is friggin mind-rocking. Its a Vulcan mind meld between author and reader, where Gage exhibits what Mozart and Picasso didartistry emerging from the riot within their own heads.
Alan Weiss, PhD, author of Million Dollar Consulting
The title says it all: Randy Gage is bothmad and a genius!and he puts it all in a book as a handbook for success!! CRAZY GOOD!
Jeffrey Hayzlett, prime-time TV show host, bestselling author, and sometime cowboy
Brace yourself. Youre about to be shaken and stirred by the insights, truths, and rip-roaring predictions of a mad wizard out to make you rich.
Joe Vitale, author of Attract Money Now
Only Randy Gage would challenge the conventional wisdom of everyone from Einstein to the Buddhaand lead you to conclude, Well, he does have a point!
Bob Burg, coauthor of The Go-Giver and author of Adversaries into Allies
Gage takes you places you really dont want to go but you need to go. He gives you the path to take the jump and create success like youve never imagined. There is truly madness in his method and you will benefit from his genius.
Lisa Ford, author of Exceptional Customer Service
Provocative and practical dont usually go together, but Mad Genius is both. It will stretch your thinking, challenge your beliefs, and then provide you things you can actually use to bring out your inner Mad Genius.
Mark Sanborn, leadership adviser and bestselling author
Most of us can accomplish so much more in life and Mad Genius is the roadmap to get us there. Its a bible for making big things happen. Do yourself a favor and read this book, nothing will look the same again.
Steve Keating, author of the LeadToday blog
This book shocks your system, challenges your assumptions, and opens your mind to radically new ways of thinkingand thats in just the first chapter! Gage is the master guide on the unorthodox path to entrepreneurial genius.
Rory Vaden, New York Times bestselling author of Take the Stairs
PERIGEE
An imprint of Penguin Random House LLC
375 Hudson Street, New York, New York 10014
MAD GENIUS
Copyright 2016 by Randy Gage
Penguin supports copyright. Copyright fuels creativity, encourages diverse voices, promotes free speech, and creates a vibrant culture. Thank you for buying an authorized edition of this book and for complying with copyright laws by not reproducing, scanning, or distributing any part of it in any form without permission. You are supporting writers and allowing Penguin to continue to publish books for every reader.
eBook ISBN: 978-0-698-19865-4
Library of Congress Cataloging-in-Publication Data
Gage, Randy, author.
Mad genius : a manifesto for entrepreneurs / Randy Gage.First edition.
pages cm
ISBN 978-0-399-17556-5 (hardback)
1. Creative ability in business. 2. Creative thinking. 3. Entrepreneurship. I. Title.
HD53.G34 2016
658.4'063dc23
2015031373
First edition: January 2016
While the author has made every effort to provide accurate telephone numbers, Internet addresses, and other contact information at the time of publication, neither the publisher nor the author assumes any responsibility for errors, or for changes that occur after publication. Further, the publisher does not have any control over and does not assume any responsibility for author or third-party websites or their content.
Most Perigee books are available at special quantity discounts for bulk purchases for sales promotions, premiums, fund-raising, or educational use. Special books, or book excerpts, can also be created to fit specific needs. For details, write: SpecialMarkets@penguinrandomhouse.com.
Cover design: Eric Fuentecilla
Version_1
{A Humiliating Confession}
What is it about genius that tortures so many who possess it? A Mad Genius if ever there was one, Hunter S. Thompson was asked how he created his unique brand of brilliance. His reply was inspired, if a little unnerving: I hate to advocate drugs, alcohol, violence, or insanity to anyone, but theyve always worked for me.
I wish I could say the muse for this book was a sudden inspiration of genius, but it was actually germinated in an environment of shame and wretched despair.
Shame because I was lying around my apartment, trying to throw off the aftereffects of a binge relapse with crystal methan addiction I had thought was long conquered.
And despair because the euphoria of the high (which gets less euphoric every time) was replaced by the exhaustion, nausea, and depression of the crash. Among meth addicts, these days are called suicide Tuesdays for reasons you can probably imagine.
Now if you think that seems like a less-than-opportune environment to foster creative genius, youre only half right. Because sometimes it is when we are at our lowest state, facing our most difficult challenges, that we pull ourselves together, marshal our resources, and decide that the alternative to hopelessness is actually hope after all.
Youll find this as a recurring theme in this manifesto: Why no is never the answer, failure isnt final unless you quit, and how challenges offer the greatest opportunities for innovation and creation.
Obviously this relapse was one more chapter of the twisted heros journey my subconscious mind felt necessary to create for myselfto overcome my own insecurities and worthiness issues.
The good news is that I really believe this wont happen again. Sometimes you just know when youre done. I felt that way after I took my last drink on my twentieth birthday, and thirty-five years later, have never had the desire for another one. And just as I felt my life worked better without alcohol in it, I now feel that recreational drug use doesnt enrich my life but destroys it. So I chose life.
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