P RAISE FOR
Nimble
Nimble shows how we can anticipate and adapt to an increasingly chaotic worldand become better leaders, strategists, and innovators along the way.
A DAM G RANT , Professor at the Wharton School and New York Times bestselling author of Originals and Give and Take
You cant argue with the idea that enterprises of all sorts need to be nimble. The world is changing too fast, too suddenly, and in totally unexpected wayslumbering momentum is no longer a guarantee of success in this business environment. Baba Prasad provides a powerful framework to make an organizationor a leaderagile, and illustrates it creatively with real-life business cases.
D ANIEL H . P INK , New York Times, Wall Street Journal, and Washington Post bestselling author of To Sell Is Human and Drive
The only constant in todays business world is change. In this essential book, Baba Prasad distills how leaders and organizations can embrace the constant pace of change to be more effective and accelerate growth. This book contains a wealth of wisdom for anyone interested in building a better business!
T OM R ATH , #1 New York Times bestselling author of StrengthsFinder 2.0 and Are You Fully Charged?
Taking a radically different approach, this book demonstrates how five intelligences make us indomitable and enterprising, and at the same time, unselfish and giving leaders. Prasads five intelligences framework helps build companies that are dynamic, resilient, and visionary.
V IJAY G OVINDARAJAN , New York Times and Wall Street Journal bestselling author, Coxe Distinguished Professor at Tuck School of Business at Dartmouth College, and Marvin Bower Fellow at Harvard Business School
In a volatile, uncertain, and increasingly complex world, the ability of companies and individuals to excel at strategic and operational agility is quickly becoming a source of durable competitive advantage. Nimble serves as a guide for understanding the evolution of business practices that enabled success in their respective eras, and introduces a pragmatic framework for how those practices must evolve to compete and win in todays environment. Definitely a must-read for leaders of any-sized organization or team.
B RAD D . S MITH , President and CEO, Intuit
Prasad unearths a fundamental truth posited by Darwin and connects it to businessnamely, that agility and emotional intelligence are as vital to business as they are to human survival. If we want to compete to win in the jungle of business, we must gear up as emotionally intelligent and human-centered leaders of dynamic cultures that enable the realization of a strategically agile business model. This is a powerful articulation of a new axiom that will define business strategy in the decades to come.
J OHN R EPLOGLE , CEO, Seventh Generation
The one thing you need to understand to win in business today? Nimble. Do it, be it, and strive for it. Baba Prasads latest book will show you how.
C LAIRE D AZ - O RTIZ , early Twitter employee and Silicon Valley innovator
Baba Prasad drives the point that just having smart people is not enough for companies success; rather, a company culture that enables people to apply different intelligences will make them into agile entrepreneurs and empowered change agents, and give greater success to the company over competitors. Very true indeed.
F RANS VAN H OUTEN , CEO, Royal Philips NV
In a world where turmoil is the only constant, Nimble charts a bold new path for leadership, strategy, and innovation. This is a mindset-changing book for executives and students of business.
D ON T APS COTT , bestselling author of The Digital Economy: Rethinking Promise and Peril in the Age of Networked Intelligence (Anniversary Edition)
Baba Prasads breaking up of strategic agility into five distinct components that are applicable to both strategic development and execution will make this an extremely useful tool for strategy practitioners. Visionary agility needs to go hand in hand with operational agility.
J YOTI N ARANG , former COO, Luxury Division, Taj Hotels
An imprint of Penguin Random House LLC
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New York, New York 10014
First published in India by Random House India 2015
This revised edition with a new introduction published 2018
Copyright 2015, 2018 by Baba Prasad
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Library of Congress Cataloging-in-Publication Data
Names: Prasad, Baba, author.
Title: Nimble : make yourself and your company resilient in the age of constant change / Baba Prasad.
Description: New York, New York : Tarcherperigee, [2018] | First published in India by Random House India 2015; this revised edition with a new introduction published 2018 Verso title page. | A Tarcherperigee book. | Includes bibliographical references and index.
Identifiers: LCCN 2017024912 (print) | LCCN 2017054060 (ebook) | ISBN 9781524705183 (ebook) | ISBN 9780143131458 (hardcover)
Subjects: LCSH: Organizational resilience. | Organizational change.
Classification: LCC HD58.9 (ebook) | LCC HD58.9 .P73 2018 (print) | DDC 658.4/06dc23
LC record available at https://lccn.loc.gov/2017024912
While the author has made every effort to provide accurate telephone numbers, Internet addresses, and other contact information at the time of publication, neither the publisher nor the author assumes any responsibility for errors or for changes that occur after publication. Further, the publisher does not have any control over and does not assume any responsibility for author or third-party Web sites or their content.
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Contents
Introduction
I F YOU ARE the CEO of a companystart-up to Fortune 100you know that change, rapid change, is staring you in the face. The business world is described so often today by words like turbulent, volatile, uncertain, unpredictable, chaotic, and ambiguous. To complicate matters, not only is change inevitable, but it is also happening at an ever-increasing speed and with unprecedented impact. As a CEO, you know firsthand that coping with change has become an issue of survival. Adaptation seems to be a likely response in this situation. And adaptation as a means to handle change has been around from the time of Charles Darwin. But theres a problem. We can no longer afford to adapt slowly, at evolutionary rates. We need to be able to change rapidly. We need agility in our business.
We can no longer afford to adapt slowly.
So its not surprising that when PricewaterhouseCoopers asked 1,400 CEOs to name the one capability that would be most critical for their companies to develop, the majority answered business agility. Similarly, 400 CEOs surveyed by KPMGs USCEO Outlook 2016 placed an unprecedented emphasis on business Clearly, its a no-brainer: we have to be agile to survive and thrive.