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Norm OReilly (editor) - Implications and Impacts of eSports on Business and Society: Emerging Research and Opportunities (Advances in E-business Research)

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Norm OReilly (editor) Implications and Impacts of eSports on Business and Society: Emerging Research and Opportunities (Advances in E-business Research)

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The global gaming market, due to numerous technological advancements in social media networking and live-streaming video, has exploded in recent years. However, this newly acquired popularity has left many industry professionals pondering a difficult enigma: How does this affect the professional world?

Implications and Impacts of eSports on Business and Society: Emerging Research and Opportunities provides innovative research exploring the immersion of competitive electronic sports and applications within global marketing, business, and society. Featuring coverage on a broad range of topics such as social networking, sponsorship branding, and risk management, this book is ideally designed for sports and entertainment practitioners, communications professionals, marketers, business consultants, researchers, professionals, and students seeking current research on potential business opportunities in the eSports industry.

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Implications and Impacts of eSports on Business and Society Emerging Research - photo 1
Implications and Impacts of eSports on Business and Society:

Emerging Research and Opportunities

  • David J. Finch
    Mount Royal University, Canada
  • Norm O'Reilly
    University of Guelph, Canada
  • Gashaw Abeza
    Towson University, USA
  • Brad Clark
    Mount Royal University, Canada
  • David Legg
    Mount Royal University, Canada

A volume in the Advances in E-Business Research (AEBR) Book Series Book Series

Published in the United States of America by IGI Global an imprint of IGI - photo 2Published in the United States of America by IGI Global an imprint of IGI - photo 3

Published in the United States of America by IGI Global (an imprint of IGI Global) 701 E. Chocolate Avenue Hershey PA 17033 Tel: 717-533-8845 Fax: 717-533-8661 E-mail: cust@igi-global.com Web site: http://www.igi-global.com/reference

Copyright 2020 by IGI Global. All rights reserved. No part of this publication may be reproduced, stored or distributed in any form or by any means, electronic or mechanical, including photocopying, without written permission from the publisher.

Product or company names used in this set are for identification purposes only. Inclusion of the names of the products or companies does not indicate a claim of ownership by IGI Global of the trademark or registered trademark.

Library of Congress Cataloging-in-Publication Data

Names: Finch, David J., 1967- author.
Title: Implications and impacts of eSports on business and society :
emerging research and opportunities / by David J. Finch, Norm O'Reilly,
Gashaw Abeza, Brad Clark, and David Legg.
Description: Hershey, PA : Business Science Reference, 2020. | Includes
bibliographical references and index. | Summary: "This book explores the
implications of eSports and its future. It also examines topics ranging
from the eSports marketplace to the direct and indirect impact on
business and society"-- Provided by publisher.
Identifiers: LCCN 2019030371 (print) | LCCN 2019030372 (ebook) | ISBN
9781799815389 (hardcover) | ISBN 9781799815396 (paperback) | ISBN
9781799815402 (ebook)
Subjects: LCSH: eSports (Contests) | Video games--Competitions--Economic
aspects. | Video games--Competitions--Social aspects.
Classification: LCC GV1469.34.E86 F56 2020 (print) | LCC GV1469.34.E86
(ebook) | DDC 794.8--dc23
LC record available at https://lccn.loc.gov/2019030371
LC ebook record available at https://lccn.loc.gov/2019030372

This book is published under the IGI Global book series Advances in E-Business Research (AEBR) (ISSN: 1935-2700 eISSN: 1935-2719)

British Cataloguing in Publication Data

A Cataloguing in Publication record for this book is available from the British Library.

All work contributed to this book is new, previously-unpublished material. The views expressed in this book are those of the authors, but not necessarily of the publisher.

Advances in E-Business Research AEBR Book Series In Lee Western Illinois - photo 4
Advances in E-Business Research (AEBR) Book Series

In Lee (Western Illinois University, USA)

ISSN: 1935-2700

Mission

Technology has played a vital role in the emergence of e-business and its applications incorporate strategies. These processes have aided in the use of electronic transactions via telecommunications networks for collaborating with business partners, buying and selling of goods and services, and customer service. Research in this field continues to develop into a wide range of topics, including marketing, psychology, information systems, accounting, economics, and computer science.

The Advances in E-Business Research (AEBR) Book Series provides multidisciplinary references for researchers and practitioners in this area. Instructors, researchers, and professionals interested in the most up-to-date research on the concepts, issues, applications, and trends in the e-business field will find this collection, or individual books, extremely useful. This collection contains the highest quality academic books that advance understanding of e-business and addresses the challenges faced by researchers and practitioners.

Coverage
  • E-business strategies
  • Web Service-Based Business Systems
  • E-Services
  • B2B e-marketplaces
  • Virtual organization
  • Trends in e-business models and technologies
  • Economics of e-business
  • Electronic Supply Chain Management
  • E-CRM
  • Online consumer behavior

IGI Global is currently accepting manuscripts for publications within this series. To submit a proposal for a volume in this series please contact our Acquisition Editors at .

The Advances in E-Business Research (AEBR) Book Series(ISSN 1935-2700) is published by IGI Global, 701 E. Chocolate Avenue, Hershey, PA 17033-1240, USA, www.igi-global.com. This series is composed of titlesavailable for purchase individually; each title is edited to be contextually exclusive from any other title within the series. For pricing and ordering information please visit http://www.igi-global.com/book-series/advances-business-research/37144. Postmaster: send all address changes to above address. Copyright 2020 IGI Global. All rights, including translation in other languages reserved by the pulisher. No part of this series may be reproduced or used in any form or by any means - graphics, electronic, or mechanical, including photocopying, recoreding, taping, or information and retrieval systems - without written permission from the publisher, except for non commercial, educational use, including classroom teaching purposes. The views expressed in this series are those of the authors, but not necessarily of IGI Global

Titles in this Series

Tools and Techniques for Implementing International E-Trading Tactics for Competitive Advantage
Yurdagl Meral (stanbul Medipol University, Turkey)
Business Science Reference copyright 2020 395pp H/C (ISBN: 9781799800354) US $225.00 (our price)

Handbook of Research on Strategic Fit and Design in Business Ecosystems
Umit Hacioglu (Istanbul Medipol University, Turkey)
Business Science Reference copyright 2020 775pp H/C (ISBN: 9781799811251) US $295.00 (our price)

Business Transformations in the Era of Digitalization
Karim Mezghani (Al Imam Mohammad Ibn Saud Islamic University, Saudi Arabia & University of Sfax, Tunisia) and Wassim Aloulou (Al Imam Mohammad Ibn Saud Islamic University, Saudi Arabia & University of Sfax, Tunisia)
Business Science Reference copyright 2019 360pp H/C (ISBN: 9781522572626) US $215.00 (our price)

E-Manufacturing and E-Service Strategies in Contemporary Organizations
Norman Gwangwava (Botswana International University of Science and Technology, Botswana) and Michael Mutingi (Namibia University of Science and Technology, Namibia)
Business Science Reference copyright 2018 366pp H/C (ISBN: 9781522536284) US $205.00 (our price)

Multi-Sided Platforms (MSPs) and Sharing Strategies in the Digital Economy Emerging Research and Opportunities
Sergey Yablonsky (St. Petersburg University, Russia)
Business Science Reference copyright 2018 192pp H/C (ISBN: 9781522554578) US $165.00 (our price)

Crowdfunding and Sustainable Urban Development in Emerging Economies

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