Tim Calkins - How to Wash a Chicken: Mastering the Business Presentation

Turning a complex situation into a simple story requires real effort. Tim Calkins makes getting there easy with a playbook that should be in the hands of any successful business leader today. Tim takes the guesswork out of business presentations with simple, no-nonsense tips that will pack punch, infuse energy and win audiences.

Sally Grimes, Group President, Tyson Foods

Calkins reminds us that there is a process and structure for creating compelling presentations that will advance your ideas and your career. If your job involves selling or persuading, then you will benefit from applying the lessons of this book.

Sergio Pereira, President, Quill.com

Presenting is perhaps the single most important skill one can learn as an up-and-coming executive. Tim offers great, practical advice on how to radically improve.

Tim Simonds, President, Merrick Pet Care

A smart, strategic and pragmatic approach for becoming a critical, confident and compelling presenter.

Scott M. Davis, Chief Growth Officer, Prophet

Thoughtful guidance on how to master effective business presentations. I recommend this book for business professionals who seek to improve their effectiveness and grow their personal brand.

Mark Johnson, Vice President, Navistar Corporation

Behind every big move in business is an idea that is well-communicated. Tim Calkins book provides practical advice on how to prepare and deliver presentations that will make the difference when opportunity meets preparation. A must-read for first-time presenters and business pros.

Carrie Kurlander, Vice President, Public Relations, Chick-fil-A

Tim Calkins brings to life the art and science of presenting and makes it easy to master one of the most challenging aspects in business. His approach allows professionals to gain alignment and move recommendations forward.

Carl Gerlach, President and Chief Executive Officer, Maple Hill Creamery

Tim Calkins is known at Kellogg School of Management as one of the best presenters and storytellers. In this new book, he shares some of his secrets on how to make your presentation more effective. His tips are simple, easy to remember and valuable even if you consider yourself a master of presentations.

Miguel Patricio, Global CMO , Anheuser-Busch InBev

Few individuals can capture an audience like Professor Calkins, and reading through these pages is like being in one of his dynamic and inspiring classes at Kellogg. This book is a powerful tool that will help you prepare and deliver epic presentations, both personal and professional.

Lawrence Kim, Vice President, Growth Officer, Taco Bell

As Tim so convincingly demonstrates, relevant and engaging presentations are the perfect balance of what we say and how we say it. By following Tims pragmatic approach, all of us will be better equipped to make the sale.

Richard H. Lenny, Non-Executive Chairman, Information Resources, Inc., former chairman and CEO , The Hershey Company

Business leaders have to present well if they are going to have an impact. This book is the best one Ive seen on creating and delivering an effective business presentation.

John Anton, CEO , Badger Sportswear

My life would have been so much easier if presenters would have practiced what Professor Calkins is preaching in this book. A joy to read and stacked with clear takeaways. You will not regret reading this bookand your business presentations will be so much better.

Bj rgvin Ingi lafsson, Managing Partner, Deloitte Consulting Iceland

During my twenty-seven years in consulting, I have delivered over 2,000 presentations. I wish somebody would have handed me a copy of this book on my first day on the job! I have now made it required reading for all of our consultants and handed a copy to many of my clients.

Fernando Assens, Founder and CEO , Argo Consulting

Tim Calkins has absolutely nailed what it takes to deliver fantastic presentations.

Craig Wortmann, CEO , Sales Engine, Inc.; Clinical Professor of Innovation and Entrepreneurship, Kellogg School of Management, Northwestern University

This book is a must-read for anyone in a corporate or academic setting. If you arent a highly confident presenter (and, lets be honest, who of us really is?) then you will become an increasingly confident presenter, and increasingly successful in your career after each short chapter.

Stuart Baum, President and Founder, LargerPond Marketing

In the business world, how you show up in front of senior leaders is often more important to your career than what you accomplish behind the scenes. This book does a great job boiling successful presentations down to some simple yet critical steps.

Eric Epstein, Marketing Director, Mars Wrigley Confectionery

Tim offers practical advice, wrapped in compelling storytelling that makes this book a fun read. I will recommend it to both my clients and my colleagues.

Jeff Gourdji, Partner, Healthcare Practice Leader, Prophet

It is clear from reading Tims book that everyone can become a great presenter. Great presenters are not born, they are made through hard work and practice! Applying the lessons in Tims book guarantees your presentation skills will soar and your message will hit the bulls-eye.

Dan Jaffee, President and CEO , Oil-Dri Corporation

Professor Calkins has captured the art and science of the business presentation and provides important advice for new graduates and seasoned executives.

Scott Ward, CEO , Cardiovascular Systems, Inc.

Clear and practical advice on the art of presenting, valuable for CEOs, junior employees and everyone in between. Plus, its the rare business book that is an incredibly fun read.

Eben Gillette, Vice President, Brand Marketing, The Wine Group

Tims new book provides the art and science for successfully presenting and advancing ideas in any organization. A must-read for all those who desire moving forward and up.

Albert Manzone, CEO Flavors Holdings, Merisant, Mafco

HOW TO WASH A CHICKEN

Mastering the Business
Presentation

Copyright 2018 by Tim Calkins

18 19 20 21 22 5 4 3 2 1

All rights reserved. No part of this book may be reproduced, stored in a retrieval system or transmitted, in any form or by any means, without the prior written consent of the publisher or a licence from the Canadian Copyright Licensing Agency (Access Copyright). For a copyright licence, visit www.accesscopyright.ca or call toll free to 1-800-893-5777.

Cataloguing data available from Library and Archives Canada
ISBN 978-1-989025-03-1 (hardcover)
ISBN 978-1-989025-22-2 (ebook)

Produced by Page Two Books
www.pagetwostrategies.com
Cover design by Peter Cocking
Cover photo courtesy iStockphoto
Interior design by Taysia Louie
Interior illustrations by Prateeba Perumal and Taysia Louie
www.timcalkins.com
Ebook by Bright Wing Books

Breakthrough Marketing Plans: How to Stop Wasting Time and Start Driving Growth

Defending Your Brand: How Smart Companies Use Defensive Strategy to Deal with Competitive Attacks

Kellogg on Branding