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Andi Simon - Rethink: Smashing the Myths of Women in Business

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Andi Simon Rethink: Smashing the Myths of Women in Business
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Rethink: Smashing the Myths of Women in Business: summary, description and annotation

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Beyond the Glass Ceiling
More and more, women today are challenging long-held beliefs about what they can and cant do. Theyre speaking up, stepping out, breaking through, and redefining what society has always told them was true about their capabilities. In Rethink: Smashing the Myths of Women in Business, Andi Simon tells the stories of 11 women from different industries who opened up the possibilities for their professional careers and personal lives by being authentic, taking risks, and pushing past the obstacles others placed before them. These are stories that tell of innovation, show how women rise, and ignite change.
Andi, a corporate anthropologist, an award-winning author, and a successful entrepreneur, debunks myth after myth as she profiles the women in the book and offers key wisdom, insights, and observations through her unique lens. Whether about entrepreneurs, innovators, scientists, academics, attorneys, or leaders in other fields, the stories demonstrate how all the women have broken down walls and paved the way to more.
But this book isnt only about the 11 women who are pushing boundaries and transforming business, culture, and society; its about inspiring all women to achieve and showing them a way to launch forward. Rethink provides the tools and framework for questioning societys norms, challenging our own current thinking, and smashing the preconceived notions about women that can so often hold us back from realizing our goals and dreams. In this book, youll learn how to take a hands-on approach to examining and rethinking your own personal and professional life in order to recognize your fuller potential.

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Praise for Rethink

Rethink is a great book that smashes the myths that too often hold women back. Andi Simon not only skillfully shares the stories of women who have successfully created their own blue ocean, but inspires and guides you to do the same in your life too. This book is a gift that helps women see, feel, and think about their own lives through a fresh lens. Get ready to be inspired!

Rene Mauborgne, New York Times bestselling author of Blue Ocean Shift and Blue Ocean Strategy, Professor of INSEAD

We can do anything we put our minds to, and the stories featured in Andi Simons Rethink are proof of this. I recommend this book to any woman looking for role models or inspiration for success. Keep planning, learning, and working towards your goals. Continue being unapologetically ambitious.

Shellye Archambeau, board director, advisor, and author of Unapologetically Ambitious

Rethink is a testament to what women CAN do! This book is a no-nonsense, myth-debunking gem that uses the power of real stories and facts to demonstrate womens true power and potential across multiple industries and roles. Andis authenticity shines through as she also shares her own journey as a myth-smasher and shows us that success isnt linear and that we dont have to fit in a box. This is a must-read for women looking for a dose of inspiration in their own trailblazing journey.

Jessie Medina, CEO of FEMX Quarters, social entrepreneur, intersectionality consultant, speaker

Andi Simons Rethink provides powerful examples of how women in the workplace lead to organizational success and creative advancements. These strong leaders who happen to be women took their lives into their own hands and are changing our world as we know it. Sharing stories like these is critical in showcasing models for success, and I hope this book engenders more to come.

Cheryl Contee, CEO of Do Big Things, author of Mechanical Bull: How You Can Achieve Startup Success

With surgical precision, Rethink disembowels pernicious myths that propped up the glass ceiling. Rethink is not just stories of visionary female leaders, and it is more than a systematic study of their leadership styles or a deconstruction of their successes. Rethink is a powerful narrative for a new culture.

Max Teplitski, PhD, Chief Science Officer, Produce Marketing Association

Dr. Andi Simons groundbreaking book Rethink is a MUST-read! By presenting eleven incredible womens inspiring stories, the author smashes the myths of women in business. Every leader, regardless of industry, needs to read this book! If youre a woman seeking a path in the business world, this is THE book to read, absorb, and then put into practice. Insightfully written, boundary breaking, a sure bestseller!

Elia Gourgouris PhD, Founder of The Happiness Center

Rethink by Dr. Andi Simon is proof positive that when women are strong, bold, and gutsy, they succeed. Each story serves as a great reminder to keep pushing for equality and prosperity in whatever we choose to do. I recommend this for any professional woman looking to break the glass ceiling in their field.

Pat Obuchowski, MBA, PCC, CEO of inVisionaria, bestselling and award-winning author

Andi Simon has done a magnificent job with Rethink and yes, smashing the myths of women in business. Rethink turns myths into reality with marvelous storytelling of women boldly leading the way forward in different industries with the support of other women. Andi points out that we are still a long way from parity and pay parity, and at the Women Business Collaborative (WBC), we know that Power and Parity go together. We know that women and women of color can change the face of the economy and support one another in a new sisterhood. Women lead differently with new leadership from the head, heart, and soul.

Edie Fraser, CEO of Women Business Collaborative (WBC)

Regardless of where you are in your lifes journey, Andis latest masterpiece gives you the inspiration to Rethink how far you can go. She shares the myth-busting real life stories of successful women who, despite the odds against them, have reached the pinnacle of personal and professional success. Their individual journeys did not always take the path expected, but each one shows how they were able to overcome challenges and conquer obstacles life threw their way. The stories capture your attention and leave you inspired to reach for the stars in your own life. If that isnt enough, Andi ends the book with a how-to guide, giving the thought-provoking tools we can all use to smash myths, get rid of our head trash, and create new successes in our lives. Thank you, Andi Simon, for the gift of Rethink. I can now Rethink my own destiny.

Robin Stanaland, Vistage Master Chair

Andi Simon is a corporate anthropologistobserving the individual stories in a society and interpreting how they come together to shape a culture is her expertise. She uses this unique skill set to explain the bigger picture behind the stories of the incredible women she highlights in her latest book, Rethink, and describes how the myths of the past are being shattered by the career trajectories of these trailblazing women. Data-driven analysis is embedded in each riveting chapter about women who are changing the future of business and our entire culture. Rethink is a powerful lens through which we can see what is yet to come.

Nicole Hittner, Private Equity/M&A Partner, Ballard Spahr LLP

Rethink by Andi Simon provides an insider view into the myths that plague womens experiences as leaders, regardless of the industry. She masterfully tells these womens stories, both their triumphs and disappointments, illustrating the resiliency and power these women possess. One of the most important contributions of this book is that these womens stories are rooted in their passions, their joys, and their personal goals for fulfillment and contribution. These women are driven, and we are all better as a result. Now, we just need to get out of their way. I look forward to requiring this book in my undergraduate courses that explore issues of leadership, gender, and business.

Vicki L. Baker, MBA, MS, PhD, Professor of Economics & Management at Albion College, author of Charting Your Path to Full: A Guide for Women Associate Professors

Ms. Simon presents a hypothesis that women are smashing career myths by presenting 11 inspiring stories of women who have made it in their chosen fields. She draws on her own experience as well as her anthropology education to try to convince the reader that these myths are entrenched and require us to boldly work to overcome them. Part pep talk, part treatise, the book provides an interesting perspective.

Gwen Anson, Technical Manager, Shell (retired)

Story is a powerful influence on our species. And so it is that the narratives we tell, and tell ourselves, genuinely come to weave into what we believe is possible. In addressing some of the most profound issues of our time around social inequality, we must consider both the structural constraints put upon us and the cognitive obstacles we place upon ourselves. By bringing attention to individuals who navigated societal barriers through, in part, different ways of thinking about themselves and the worlds they inhabit, Dr. Simons book brings an essential angle to this critical conversation. Using her anthropologist sensibilities, Andi highlights how a revolutionary smashing of barriers can sometimes come out of pragmatic exploration. By expertly linking together these stories and highlighting their common features, Andi leaves her readers with both motivation and a set of tools to move differently through their world. Dr. Simons book helped me see the stories I tell myself with fresh eyes. In doing so, she helped me start to dismantle the barriers I construct for the women in my life. Highly recommended!

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