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PRAISE FOR
INTENDED CONSEQUENCES
AND HEMANT TANEJA AND KEVIN MANEY
Intended Consequences thoughtfully outlines how and why capitalism must change in the twenty-first century. This important book should be required reading in every business school and boardroom in America.
Tom Steyer, investor, activist, and former candidate for US President
Hemant Taneja and Kevin Maney lay out a thoughtful and robust playbook for how business leaders can and should build a culture of responsibility behind the companies and innovations they bring to market. As the authors rightly assert, if your technology disrupts, you must also repairan approach that benefits not only companies but workers and society as well. Intended Consequences is a must-read.
Penny Pritzker, founder of PSP Partners and former US Secretary of Commerce
Intended Consequences provides a blueprint for founders, investors, and leaders who aspire to build transformative businesses where impact is a fundamental feature. Hemant is a gifted thinker and one of the few people I know with the mind and courage to steer technology in the right direction. This is a must-read for anyone motivated to change the world.
Jim Breyer, founder and CEO of Breyer Capital
A prescription for a healthier society, this book describes a proactive approach to creating durable companies intentionally designed to make the world a better place.
Marc Harrison, MD, President and CEO of Intermountain Healthcare
An urgent book from one of the worlds most forward-thinking venture capitalists. The argument in Intended Consequences is built on a searing critique of companies that rush to innovate without consideration of the potentially toxic ripple effects, but the real power in the book comes from its playbook on how to build companies that innovate responsibly, with a more thoughtful, values-driven intentionality. A vital read for any founder committed to building a future-fit business.
Youngme Moon, Donald K. David Professor of Business at Harvard Business School and author of Different
Hemant makes a powerful case for why companies must own their impact on society. As company builders, we have an opportunity to take on humanitys greatest challenges (climate change, inequality) and to transform vital frontiers (healthcare, energy, finance). Hemant shares a framework for leaders to build intentionally and to create a positive, enduring societal impact. This thesis is the start of a critical global discussion among investors, business leaders, and innovators about how we must harness the power of capitalism and responsible innovation for good above all else.
Ashwini Zenooz, President and CEO of Commure
Intended Consequences provides invaluable guidance for the emerging data enterprise of the twenty-first century. Taneja and Maney point the way toward a future shaped not by zero-sum trade-offs among stakeholders but by fresh approaches and values-based choices. And while their focus is on startups, the lessons are equally applicable to established enterprises, as we move into a new era of stakeholder capitalism.
Jon Iwata, Executive Fellow at the Yale School of Management and former Chief Brand Officer of IBM
This is a powerful and paradigm-shifting book, which arguesas I firmly believethat it is not only possible but imperative that todays entrepreneurs and investors do well by doing good in the world. The businesses that will endure and have generation-defining, category-defining impact will do so because they seek to solve real social problems, align their business models with their intentions, and hold themselves accountable for creating lasting outcomes.
Toyin Ajayi, cofounder and President of Cityblock Health
Throughout my career, Ive had the privilege of working in innovative environments focused on making a difference. Responsible innovation matters and is foundational in the era of stakeholder capitalism. Intended Consequences not only thoughtfully articulates why responsible innovation matters but also provides a framework and actionable plan to incorporate it into the nucleus of a company.
Robin Washington, healthcare entrepreneur and former Chief Financial Officer of Gilead Sciences
Copyright 2022 by Hemant Taneja, General Catalyst LLC, and Kevin Maney. All rights reserved. Except as permitted under the United States Copyright Act of 1976, no part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written permission of the publisher.
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