Tim Mohin - Changing Business from the Inside Out: A Treehuggers Guide to Working in Corporations

Changing Business from the Inside Out:
A Treehuggers Guide to Working in Corporations

Tim Mohins career has shown how business activity can create great outcomes for the world, as well as for companies. Now he has provided an essential roadmap for anyone who wants to shape a career that shapes the world. Changing Business from the Inside Out shows how to make real change happen and should be essential reading for anyone who wants to build a meaningful career.

Aron Cramer, CEO, Business for Social Responsibility

A compelling behind-the-scenes guide to being an effective internal change agent, this book is a must-read for any recent MBA graduate or business professional entering the field of corporate responsibility. Companies are critical market actors in our overdue transition to a sustainable global economy, and Changing Business from the Inside Out demonstrates how you can leverage your passion and expertise to implement a strong CR program and sustainable business strategy.

Mindy Lubber, President and CEO, Ceres

This is the ultimate insiders guide, from someone who has been at the front lines of corporate change-making at some of the worlds biggest companies. Whether you are starting your career or seeking to infuse your current one with meaning and purpose, whether youre a business leader or simply hope to become one, this is the roadmap youll need to succeed.

Joel Makower, publisher of GreenBiz.com

At a time when more and more people are entering the workforce with the intention of making a contribution to people and the planet, Tim Mohin has written a timely and important book. Changing Business from the Inside Out provides practical, hands-on advice gleaned from nearly 30 years of experience. As a Net Impact board member and an experienced business leader, Tim is able to seamlessly weave the critical needs of the business with the desires of todays young people into a valuable guide for a career with impact.

Liz Maw, Executive Director Net Impact

So many business books are written from the outside looking in. As an executive at Intel, Apple, and AMD, Tim Mohin has seen corporate America from the inside and he has done a masterful job of turning his experience into a readable, insightful, and valuable guide for anyone who wants to use the power of business to change the world for the better. Bravo!

Marc Gunther, contributing editor at Fortune and senior writer at GreenBiz.com

Management guru Peter Drucker challenged those in business to look beyond conventional measures of success and to ask themselves, What do you want to be remembered for? For those in business or contemplating a career in the private sector, Tim Mohin offers a users guide and a constructive toolkit for successfully pursuing a path to doing good while doing well. Written by a pioneering practitioner who shares lessons from the trenches, Tim not only shares his valuable experience as an environmental champion but also supplies a detailed and disciplined approach to achieving results from within the corporation. He proves that business, when done right, can indeed be an instrument for good, and that a new generation of passionate and competent managers can change the corporate DNA in a way that achieves value for shareholders and society alike. This is a book not for dreamers but for doers doers who want to produce quantifiable and meaningful results. Applying Tims lessons and techniques offers those who accept Druckers challenge to leave a legacy of doing good work that offers both professional fulfillment and lasting value for society.

Ira A. Jackson, Distinguished Scholar, MIT Legatum Center for Development and Entrepreneurship; former Dean, Peter Drucker and Masatoshi Ito School of Management, Claremont Colleges; co-author (with Jane Nelson) of Profits with Principles: Seven Strategies for Delivering Value with Values

The line between a treehugger and a hard-nosed, profit-seeking businessperson is getting very blurry. Tim Mohin walks right on that line. The transformation of business to sustainable operations has begun, and all companies need to learn from those few and proud executives who have been at the front lines for years. When I set out to interview experts for my book Green to Gold, Tim was one of my first stops. His new book will show you why.

Andrew Winston, sustainability strategist; co-author of Green to Gold

Mohin draws upon his 20 years of experience to deliver a book that is equally inspiring and practical. Changing Business from the Inside Out: A Treehuggers Guide to Working in Corporations comes at a time when expectations for for-profit companies to do the right thing have never been higher and is a must-read for anyone working a corporate job, as change is all of our responsibility.

Darrell Hammond, Founder and CEO, KaBOOM!

NYT bestselling author of KaBOOM! How One Man Built a Movement to Save Play

There are many ways to be a force for corporate responsibility and sustainability, but none more powerful than when from within companies that matter. Tim Mohins bold new book takes us with him into the belly of the beast and as he aligns progressive values with business interests in ways that improve the world. Mohins message is that it can be done and he shows us how.

Bennett Freeman, Senior Vice President for Sustainability Research and Policy, Calvert Investments

Tims work focuses squarely on the much-needed sustainability unlock: showing each and every one of us how we can embed it in our everyday lives, leverage the power of ourselves, and the organizations for which we work, to change the world. Perfect and powerful.

Dr. Kellie A. McElhaney, Alexander Faculty Fellow in Corporate Responsibility, Center for Responsible Business, Haas School of Business at University of California, Berkeley

More than a roadmap for would-be sustainability professionals, Mohin shows any business leader or anyone looking to influence companies that to make a lasting impact CSR efforts must align with a firms core values, tactics must be vetted by key internal and external stakeholders, and benefits must ring true with customers. Tims wit, candor, and insight transform this from an operators manual into a good read. His reputation as a collaborative and seasoned leader jumps off the pages here.

Mark Newton, Vice President, Corporate Social Responsibility, The Timberland Company

Tim really delivers on the promise of the book: namely, a practical guide to making a positive social or environmental impact while working inside a company. He has expertly identified many of the key strategies for success in that kind of role as well as the potential missteps that can be taken. The bonus is that Tim delivers all of this information in a thoroughly engaging manner that conveys his passion for the subject.

Bruce Klafter, CSO AMAT

Changing Business from the Inside Out is the essential how-to handbook for anyone working in, or aspiring to work in, corporate responsibility. Mohin shares insights, inspiration, and invaluable lessons learned from his 20-year career on the front lines of this evolving field. Many sustainability books tell us why business should be more sustainable; happily, this one tells us how.

Katie Kross, author, Profession and Purpose: A Resource Guide for MBA Careers in Sustainability

Transformational change can happen anytime and it can start anywhere. Tim Mohins Changing Business from the Inside Out is a practical handbook for leaders who want to make change happen in small and large ways at work. It is a unique guide seasoned by experience, informed by proven expertise, and inspired by real results.