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Stuart R. Veale - The Investors Guidebook to Equities: Equity Pricing, Trading, and Investing

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Stuart R. Veale The Investors Guidebook to Equities: Equity Pricing, Trading, and Investing
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The Investors Guidebook to Equities: Equity Pricing, Trading, and Investing: summary, description and annotation

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A concise, yet comprehensive, guidebook to understanding equity investments.
This authoritative guide provides all the information that both the professional and individual investor will need to succeed in todays equity market, including:
The role that equities play in a companys capital structure and in a portfolio
Determining and optimizing a companys weighted average cost of capital
The role of preferred stock within a companys capital structure
The various types of preferred stock
How new stocks are issued
The top ten equity strategies
Alternative ways to obtain equity exposures
[box] The Investors Guidebook series presents investment vehicles and strategies from both the issuers and the investors perspectives. Starting with basic concepts and then building to state of the art pricing models, strategies, and tactics, these succinct handbooks will be useful for everyone from new hires through experienced professionals. Unlike most books, which are read once and sit on the shelf, professionals will refer to these books repeatedly throughout their careers. [end box]

A concise, yet comprehensive, guidebook to understanding equity investments.

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THE INVESTORS GUIDEBOOK TO EQUITIES Equity Pricing Trading and Investing - photo 1

THE INVESTORS GUIDEBOOK TO

EQUITIES

Equity Pricing, Trading, and Investing

STUART R. VEALE

Prentice Hall Press

PRENTICE HALL PRESS

Published by the Penguin Group

Penguin Group (USA) LLC

375 Hudson Street, New York, New York 10014

The Investors Guidebook to Equities Equity Pricing Trading and Investing - image 2

USA Canada UK Ireland Australia New Zealand India South Africa China

penguin.com

A Penguin Random House Company

Copyright 2014 by Stuart R. Veale

Penguin supports copyright. Copyright fuels creativity, encourages diverse voices, promotes free speech, and creates a vibrant culture. Thank you for buying an authorized edition of this book and for complying with copyright laws by not reproducing, scanning, or distributing any part of it in any form without permission. You are supporting writers and allowing Penguin to continue to publish books for every reader.

PRENTICE HALL PRESS is a registered trademark of Penguin Group (USA) LLC.

eBook ISBN: 978-1-101-63726-5

Library of Congress Cataloging-in-Publication Data

Veale, Stuart R.

The investors guidebook to equities : equity pricing, trading, and investing / Stuart R. Veale.

pages cm

Includes index.

ISBN 978-0-7352-0532-1 (pbk.)

1. Stocks. 2. StocksPrices. 3. Investment analysis. I. Title.

HG4661.V43 2014

332.63'22dc23 2013035847

First edition: January 2014

PUBLISHERS NOTE: This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional services. If you require legal advice or other expert assistance, you should seek the services of a competent professional. Continued .

While the author has made every effort to provide accurate telephone numbers, Internet addresses, and other contact information at the time of publication, neither the publisher nor the author assumes any responsibility for errors, or for changes that occur after publication. Further, the publisher does not have any control over and does not assume any responsibility for author or third-party websites or their content.

Most Prentice Hall Press books are available at special quantity discounts for bulk purchases for sales promotions, premiums, fund-raising, or educational use. Special books, or book excerpts, can also be created to fit specific needs. For details, write: Special.Markets@us.penguingroup.com.

Version_1

This book is dedicated to the millions of investors who are trying to make sense of the stock market so they can obtain a safe and secure retirement for themselves and their families. This is no easy task. Some estimates predict fewer than 15% of Americans will accumulate enough assets to enjoy a safe and secure retirement. While investing in stocks is challenging, it is often an investors best chance of obtaining the wealth and income they need to retire.

ACKNOWLEDGMENTS

The author would like to thank William Addis who helped write and update the chapter on equity trading. As always, the author would like to thank Jeanette Shaw and her amazing team at Penguin. Working under incredibly short deadlines, they turned my notes into the attractive finished product you have in your hands.

CONTENTS
FOREWORD

I finished the second edition of my book on investing called Stocks, Bonds, Options, Futures (SBOF) in 2001. Here we are 12 years later. While the second edition was still selling well, it was also overdue for an update. Over the last 12 years, much has changed in the way stocks and bonds were priced, traded, analyzed, packaged, and marketed. Specialists on the New York Stock Exchange were replaced with designated market makers. The volume of trades executed on the dark pools soared. Derivatives on rainfall and wind had become hot products. Twenty-four-hour trading became a reality. The variety of exotic options exploded. Exchange-traded funds became the fastest growing financial product in history, etc.

I started out to write the third edition of SBOF, but it quickly became clear the industry had become too broad and too complex to comfortably fit in one text. Therefore, after discussing it with my publisher and readers, I made the decision to break the book into four manageable volumes:

  • The Investors Guidebook to Derivatives
  • The Investors Guidebook to Alternative Investments
  • The Investors Guidebook to Fixed Income Investments
  • The Investors Guidebook to Equities

My hope is that by expanding the book into four volumes, Ill be able to make them more comprehensive, include more examples, and make the books more useful to my readers. While I made every effort to proof the text, there will undoubtedly be errors for which I assume full responsibility. It is my intent to update these volumes frequently, and therefore, I welcome my readers suggestions on which topics should be added, expanded, and omitted in future editions. Please email your questions, critiques, and comments to stu@invest-perform.com. I hope to answer every email I receive.

This book was prepared from sources believed to be reliable but which are not guaranteed. The research analyst who is primarily responsible for this research and whose name is listed on the front cover certifies that: (1) All of the views expressed in this research accurately reflect my personal views about any and all of the subject securities or issuers; and (2) no part of any of my compensation was, is, or will be directly or indirectly related to the specific recommendations or views expressed herein. Opinions and estimates constitute my judgment as of this writing and are subject to change without notice. Past performance is not indicative of future results. This material is not intended as an offer or solicitation for the purchase or sale of any financial instrument. Securities, financial instruments, or strategies mentioned herein may not be suitable for all investors. The opinions and recommendations herein do not take into account individual client circumstances, objectives, or needs, and are not intended as recommendations of particular securities, financial instruments, or strategies to particular clients. The reader must make independent decisions regarding any securities or financial instruments mentioned herein.

INTRODUCTION

One hundred years ago stocks were primarily owned by the very wealthy. Today, the majority of adults in the United States own stock either directlyor indirectly through their IRAs, 401(k) plans, and company pension plans. The US equity market is one of the most important tools for building wealth. It has allowed business owners to raise billions of dollars of capital to start and grow businesses. Over the last 70 years, it has allowed the creation of millions of jobs and rewarded investors with average returns well above those available from bank deposits or bonds.

Investing in stocks is one of the three primary drivers behind people becoming millionairesthe other two being starting a business and investing in real estate. Todays stock market has the highest liquidity, lowest transaction charges, widest range of powerful stock selection and management tools, and greatest variety of investment alternatives. This book provides investors with the essential background information they need to begin their study of the stock market. While this book provides a foundation of knowledge, studying the stock market is a lifelong undertaking.

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