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Judy Allen - Event Planning Ethics and Etiquette: A Principled Approach to the Business of Special Event Management

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Event Planning Ethics and Etiquette: A Principled Approach to the Business of Special Event Management: summary, description and annotation

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The world of event planning can be alluring and dangerous at once-exotic locales, wining and dining, and people traveling without their spouses. In such situations the line between business and pleasure blurs and the nature of relationships gets cloudy. With a thoughtless act or a less-than-tactful word, long-lasting business relationships can be ruined forever.
Beyond that, budgets are on the chopping block and competition for business is tight. In that environment, people often cut not just financial corners, but the ethical ones, too. Theres a fine line between innocent perks and inappropriate gifts or kickbacks. Event planners today must navigate a minefield of potentially sticky situations that can easily blow up in their face. Without a professional code, lines of acceptable behavior are easily crossed. And what you do personally can hurt you professionally.
Event Planning Ethics and Etiquette provides event planners with the companion they need to stay out of trouble, keep professional relationships healthy and profitable, avoid the riskier temptations of the lifestyle, and win business in a highly competitive market using ethical business practices.


  • Explains how to establish policies and codes of behavior, in the office and onsite at events.
  • Offers guidelines on when it is acceptable to accept a gift, what is acceptable, and what is inappropriate.
  • Shows how to prepare yourself, as well as your staff, for what to expect, and how to handle the unexpected with business finesse.
  • Covers business etiquette in event planning crisis management situations.
  • Helps you to avoid putting yourself and your company at personal and professional risk.
  • Features real-life examples and situations, and advice on how to handle them with poise and professionalism.
  • Includes a list of Event Planning Dos and Donts.

Event Planning Ethics and Etiquette will be of value to the professional event planner; to event planning suppliers and clients working with industry professionals; as well as to those in related fields, such as public relations, administrative professionals, communications; and anyone in the hospitality, culinary, and travel industry.

The EPUB format of this title may not be compatible for use on all handheld devices.

Judy Allen: author's other books


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Table of Contents PRAISE FOR OTHER BOOKS BY JUDY ALLEN EVENT PLANNING - photo 1
Table of Contents

PRAISE FOR OTHER BOOKS BY JUDY ALLEN
EVENT PLANNING

The Ultimate Guide to Successful Meetings,
Corporate Events, Fundraising Galas, Conferences,
Conventions, Incentives and Other Events

Second Edition
(ISBN: 978-0-470-15574-5)

Allen is a good teacher. Wise planners will add Event Planning to their personal reference library as a useful working guide.
Meeting Professional Magazine

A blueprint for executing events for 50 or 2,000, with budgets of a few thousand dollars to hundreds of thousands.
Success Magazine

Event Planning will save beginning event planners from plenty of heartbreak and headaches.
Lisa Hurley, Editor, Special Events Magazine

Event Planning gives readers a blueprint for planning and executing special events with flair. Consider the book as preventative maintenance.
Sales Promotion Magazine

A guide to well planned events. Event Planning is a must for any PR maven.
Marketing Magazine

This book will be a help to all event planners, from rank beginners to seasoned professionals. It provides excellent guidelines as well as helpful details.
Katherine Kossuth, Director of Operations and Special Events, Canadian Film Center
MORE PRAISE

THE BUSINESS OF EVENT PLANNING

Behind-the-Scenes Secrets of Successful Special Events
(ISBN: 978-0-470-83188-5)

The Business of Event Planning is a must-read for those in the event planning business. Strategic in thought and design and user-friendly in presentation, it literally tells you the paths to follow and the pitfalls to avoid. Well told, with examples to follow and stories to relate to, its the how-to thats a must-do for the meetings, incentive, and event planning industry.
Peggy Whitman, President, Society of Incentive & Travel
Executives; and Western Regional Sales Director,
Marriott Incentive Awards

Written for anyone who has to prepare dynamite meetings and special events, The Business of Event Planning is your bible and a must-have desktop reference. Thanks, Judy Allen! You saved the day!
Susan Fenner Ph.D., Manager, Education and Professional Development, International Association of Administrative Professionals (IAAP)

Guidance for new planners, reminders for experienced ones, and useful tips for everyone. This book has it all! Its the key that unlocks the mystery behind event planning, and should be mandatory reading for planners everywhere.
Leslie McNabb, Senior Manager Event Planning, Scotia Capital
This book is dedicated to Addie Cheryl Dennis Diane J Diane M Donna - photo 2
This book is dedicated to
Addie
Cheryl
Dennis
Diane J.
Diane M.
Donna
Georgiann
Jennifer
Katie
Leeron
Louise
Lowell
Mat
Monique
Paris
Patricia
Shane
Sherry
Tanya
Taryn
Terese
Todd
Tracy

... and all the other readers who have contacted me with questions, comments and information they would like to see in a future book, or have taken the time to post reviews online to help others. I value your thoughts and suggestions a great deal.
This book is also dedicated to my parentsWalter (Bennie) and Ruthwho have lived their lives both personally and in business with the highest standards of ethics and integrity, and to others who have crossed my path and shown me what a difference choosing to live a life with ethics can make to you, those closest to you, the people you do business with and others you may not know but who experience the ripple effect in their lives from the choices you have made. What we do and how we conduct ourselves out in the world matters. If we get to a place in our lives where we must justify our actions or the actions of others to ourselves, take time to listen to what you are saying and what is being said. Justification is often a quiet warning sign that the road you are heading down in life may be the road best not taken. The best business advice I have receivedthat can be applied to life in generalis to always put your cards on the table and be prepared to walk away from anything that does not feel morally or ethically right.
ACKNOWLDGEMENTS
After writing three books in three years, I would be remiss if I did not thank Susanne Boyce, President of CTV Programming and Chair of CTV Media Group who recommended I read The Artists Way (Putnam Publishing Group) by Julia Cameron. Reading Julias book and starting the practice of writing daily morning pages made the prospect of composing the 300 plus pages it takes to make a book less daunting in the beginning. Today, I have difficulty staying within my word count (a companion website was set up to handle additional information) as there are so many facets to cover in this growingand constantly evolvingindustry.
I would like to thank all the newspapers, magazines and associations that have taken the time to read and review my books. My first two books have been warmly received by the media and the event planning industry and the kind comments and support has contributed greatly to the success of both bookswhich are now being used as teaching tools, course adoption and recommended reading by universities and colleges worldwide
The John Wiley team works hard at creating quality products and are leaders in the field of professional books. Their care, commitment to quality and attention to detail shows in the books they produce. Karen Milner, Executive Editor, opened the door for my series of books on event planning and her vision continues to move my books forward. Elizabeth McCurdy, Project Manager, and Abigail Brown, Project Coordinator, once again have been the strong links between the books structure and copy edit process and on top of every aspect. They are dedicated to ensuring a finely crafted book is turned out. Gayathri (Guy) Baskara, Marketing Manager, and I have just begun to work together and I am looking forward to working closely with her in the upcoming year. Meghan Brousseau, Pubilicity Manager, and Lucas Wilk, Pubilicity Coordinator, do a fabulous job promoting all of my books and are always there whenever I need their help. Michelle Wright, from Accounting, is another great addition to John Wiley and has demonstrated excellent follow through and resolution on any requests I have had. I would also like to give thanks to all of the people behind the scenes that I do not know personally but who play an important part in creating all the John Wiley books which are highly regarded by business professionals around the world
Ron Edwards, Focus Strategic Communications, manages to find a way to pull an additional 20,000 words plus from me with his thought provoking comments as we move through the structural edit. Just when I feel I have shared all I can, Rons suggestions or inquiries from a readers perspective, pull one more tip or paragraph from me, which helps to build a better book. Michelle Bullard, who is spoken highly of by the John Wiley team, stepped in to do the copy edit on this book when timing did not permit Ron to do so. I would like to thank Michelle for her contribution in taking this book to its next step.
Daphne Hart, my literary agent, Helen Heller Agency Inc., is a pleasure to work withalways calm, centered and committed to the clients she represents. Her expert advice is always on the mark and I value working with her. I would also like to thank Helen Heller for her assistance as well this year, it was greatly appreciated.
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