Matthew David - Building Websites with HTML5 to Work with Mobile Phones

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Front matter

Building websites with HTML5 to work with mobile phones

MATTHEW DAVID

AMSTERDAM BOSTON HEIDELBERG LONDON NEW YORK OXFORD PARIS SAN DIEGO SAN FRANCISCO SINGAPORE SYDNEY TOKYO

Focal Press is an imprint of Elsevier

Copyright

Focal Press is an imprint of Elsevier

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The Boulevard, Langford Lane, Kidlington, Oxford, OX5 1GB, UK

2011 Elsevier Inc. All rights reserved.

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Notices

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ISBN: 978-0-240-81906-8

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Building Websites with HTML5 to Work with Mobile Phones

Do you have a mobile phone? Back in the mid-1990s there is a good chance you did not. Today? Well, today, there is a good chance you do not have a landline phone, but you certainly have a mobile phone. According to Gartner, one in three people on the planet have a mobile phone, with that number expected to increase to two in three over the span of this decade. What does that mean? Four billion people will have mobile phones by the year 2020.

Today, mobile phones are broken into three broad categories: call only, feature phone, and smart phone.

The call-only phone allows you to make calls and maybe to send and receive text messages. Nothing fancy. A feature phone comes with a camera, texting, and possibly a Facebook app, as shown in .

Figure 1.1 Feature phones.

The third category is smart phone. One phone has come to symbolize all smart phones: Apple's iPhone. It is fair to compare the iPhone to a computer. With an iPhone you have the following:

GPS

Hi-res camera

Video recording

Accelerometer

Gyroscope

Internet access

When the iPhone was launched in 2007, Apple CEO Steve Jobs hailed the phone as three devices in one: the best phone, the best iPod, and the best way to experience the web, as shown in . Using an iPhone to surf the web you will see that the mobile experience is phenomenal. Web pages simply render as they are meant to; The New York Times loads correctly, CNN looks like CNN, and Facebook just works.

Figure 1.2 Steve Jobs with the original iPhone presented in January 2007.

The reason for this is due to the browser, Mobile Safari. Mobile Safari is not a stripped-down version of a browser, as you will find in older smart phones such as Windows Mobile 6.5, but a browser that stands shoulder-to-shoulder with leading desktop browsers such as Google's Chrome or Mozilla's Firefox.

Apple is able to do this because Mobile Safari is built on top of the Open Source platform called WebKit. The same WebKit that is used in Mobile Safari is used in the desktop version of Safari and under the hood of Google's Chrome. The key standout feature for WebKit is its massive support for HTML5, the new set of standards that allows you to build print quality websites.

While Apple may have raised the bar for smart phones, it is not the only player in town. It is becoming increasingly clear that Google, with its mobile Android operating system (), is now standing shoulder-to-shoulder with Apple.

Figure 1.3 The Google Android logo.

Google's Android OS is now currently the most popular mobile OS for smart phones. There is a simple reason for this: Google gives the OS away for free as an Open Source project. Anyone can download and use the Android OS. They can even customize the OS and control how it is deployed. This is clear when you buy a Verizon phone or an HTC phone. Both run Android, but both can look very different, as shown in .

Figure 1.4 Android running on three different phones from Motorola, HTC, and Samsung.

At the heart of the Android phone experience is another WebKit-enabled web browser. There are subtle differences between Apple's WebKit implementation and Android's (we will cover that in more detail elsewhere), but on the whole a page that loads in one will load in another.

Today, Android and iPhones are the two leading phones, but the whole smart phone market is very small and is expected to grow exponentially. At the January 2011 quarterly result conference, Tim Cook, Apple's COO, made the comment that in the future there will not be feature phones or smart phones; they will be all smart phones. Cook's comments are accurate. The rate of adoption of smart phones is like nothing the tech industry has seen. To this end, both Apple and Google are going to find their market space getting very crowded.

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