O Great One! is by far the best book on the power of recognition that I have ever read. It will make a difference not only in your life but also in the lives of people you interact with at work, at home, and in your community.
Ken Blanchard, coauthor of The New One Minute Manager and Collaboration Begins with You
David Novak built YUM! into a great company by bringing out the best in his people. O Great One! shows you how easy it is to help people reach their potential. He is a great storyteller!
Rick Pitino, head basketball coach, University of Louisville
After you devour this thoroughly enjoyable page-turner, buy it for all the leaders and future leaders in your life. Itll make a huge difference!
Bob Burg, coauthor of The Go-Giver and The Go-Giver Leader
David Novak hit another home run with O Great One! His message is clear: when we take care of our people, they take care of everything else.
John Calipari, head basketball coach, University of Kentucky
This heartwarming story will captivate your spirit and challenge your leadership philosophy. Nobody has more credibility to deliver this message than David, who regularly uses the magic of recognition to lead his teams to extraordinary success.
Steve Reinemund, former chairman and CEO, PepsiCo
No one understands the power of recognition more and has translated it into tangible results better than David Novak. He is the worlds authority on recognition.
Mike Rawlings, Mayor of Dallas
The valuable lessons and insights shared in O Great One! should be applied to achieve powerful results not only in your business but with your family.
Brian Cornell, Chairman and CEO, Target
O Great One! is an easy read that hits the nail on the head. Successful companies are all about people and this book proves that people work more effectively when they are appreciated and recognized for their contributions to team success.
Dr. Bob Rotella, psychologist and performance consultant
Throughout his career, David has employed these same principles of recognition to drive terrific results. It works.
David Cote, Chairman and CEO, Honeywell
O Great One! is a sweet story that contains a very important lesson: recognition is the key to creating an open and successful organization.
Jamie Dimon, Chairman and CEO, JPMorgan Chase
I thank David Novak for writing a powerful book that was not only fun to read but provided valuable management lessons. I completely support these ten guiding principles. Leaders in every field should read O Great One! and embrace the power of recognition!
Terry Lundgren, President & CEO, Macys, Inc.
This uplifting story reminds us that praise, recognition, and encouragement are key to transforming the human spirit. A truly inspiring book.
Massimo Ferragamo, chairman at Ferragamo USA
O Great One! is not only a wonderful and engaging story but one with countless teachable moments that can be learned from and put into practice.
Noel Tichy, professor, Ross School of Business, University of Michigan, author of Succession and coauthor of Judgment on the Front Line (with Chris DeRose)
An imprint of Penguin Random House LLC
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Copyright 2016 by David Novak
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Library of Congress Cataloging-in-Publication Data Available
ISBN: 9780399562068
ISBN (e-book): 9780399562082
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This book is dedicated to attacking the recognition deficit that exists in our world today. To all the people out there who are doing great things and deserve to be recognized for it, this story is for you.
Contents
Introduction
O Great One!: The Story
OGOshort for O Great Oneis the name my grandkids have called me ever since they could talk. It may sound over the top to some, but it came about because when my daughter was pregnant with her first child, I didnt want to be called grandpa, poppy, or any of the usual names. I wanted something a bit more fun and different. How OGO finally came to me is something I will tell in the coming story, but over the years, people always laughed when they heard the name. It was also easy for my grandkids to say, so it stuck.
Since then, OGO has become much, much more than just a nickname my family calls me. It has come to represent something Ive practiced and encouraged throughout my entire life: the awesome power of recognition.
O Great One! is a story about that powerful force. It centers on a guy named Jeff Johnson, who becomes CEO of the Happy Face Toy Company, an organization thats in dire shape when he arrives. Because hes new to the job, and even new to the industry, hes left scrambling and not sure what to do about the companys ever-sinking sales. That is, until a surprise gift from his grandson helps him discover that in his organization, recognition has been the missing ingredient that will turn things aroundfor him, for his team, and for Happy Face Toys as a whole.
I wanted to tell this story because Ive seen how impactful recognition can be. Ive also witnessed how devastating it can be when its absent from the life of an individual, a team, and even a large organization. Often people think of recognition as the kind of fluffy feel-good stuff that businesses talk about to try to make their employees happy. But if used right, it does a whole lot more than that. Simply put: if you give people the recognition theyve earned, if you show genuine appreciation and acknowledge the unique things people have to offer, then you will drive real results. And at the same time, you will lift the spirits of everyone involved. It really does feel good to receive recognition, and it feels every bit as good to give itoften even better.
Considering that recognition can have such a hugely positive effect, its amazing to me that its still vastly underused in business, and also in life. I think thats a crime. As youll see in this story, making use of recognition is not hard, its not expensive, and you dont need an MBA or even a position of authority to do it.
I know this is true because Ive seen it in action as my team and I built Yum! Brands into one of the worlds largest restaurant companies. It operates in 125 countries and employs nearly 1.5 million people. So Ive not only seen recognition work, Ive also seen it work on a grand scale with people from different walks of life all around the world. In fact, the story you are about to read is based on real-world experiences Ive had throughout my career as the leader of this mammoth organization.