Al Davis
Behind the Raiders Shield
Untold Stories from Longtime Davis Confidants
by Bruce Kebric and Jon Kingdon
with Steve Corkran
2017 Bruce Kebric, Jon Kingdon and Steve Corkran
Rather Be Feared Publishing
Chicago, Illinois
For author interviews and appearances, or to contact the publisher, email
All rights reserved.
ISBN: 978-0-692-86987-1
Library of Congress Control Number: 2017944316
Front jacket photo courtesy of Brad Mangin.
Back jacket photo courtesy of Ron Riesterer.
Excerpt of Memory on Page 285 was written by Andrew Lloyd Webber, T. S. Eliot, Trevor Nunn, Zdenek Hruby. Universal Music Publishing Group, Imagem Music, Inc.
Dedication
To Liz, Angie and Kelsey the triad that made my pro football journey a serene one. Thanks also to Al Davis, Sid Gillman, and Joe Madro for their guidance.
Bruce Kebric
To Karen, Kelly, and Stephen, for their love and support and for always keeping it interesting. Also, thanks to Mark, Ken, Carole, and Uncle Marty for their inspiration and unwavering support.
Jon Kingdon
To my wonderful wife, Diana, and our beautiful children, Alexander, Zachary and Sara, for their steadfast support, love, patience and understanding throughout this process.
Steve Corkran
Acknowledgements
The production of this book was made seamless as a result of the guidance, expertise and unconditional cooperation of Gary Peterson, Brad Mangin, Bob Larson, and Ron Riesterer, in particular.
We owe a huge thanks to Greg Papa, Peter King, and John Clayton for their kind words and high praise.
We also wish to recognize the contributions made by Alan Sparer, Jan Sprague, Natalie Lane, Bettyann Heppler and Doug Pensinger, Jerry Soifer, Russ Reed, Norm Fisher, and the Los Angeles Chargers.
Table of Contents
Preface
A fter leaving the Oakland Raiders some six months following the death of Al Davis, Jon Kingdon and Bruce Kebric decided that it might be interesting to write a book about their nearly 65 years of combined experience with the Raiders, in general, and Al Davis, specifically. There have been a number of books published about the Raiders, some highlighting the players, some delving into the teams outlaw image, and others searching to decipher the mind of Al Davis. Th s book, however, differs in that it is written by two player personnel department leaders who were closely involved with Davis in the decision-making process of selecting both players and coaches, as well as determining team rosters.
Frequently, when scouts are on the road evaluating prospects, they share stories of what has transpired in their particular teams draft preparation process. When telling their stories about the Raiders draft room and how the players ultimately were selected, Kingdon and Kebric would often get stares of amazement while their NFL colleagues waited for a punchline that was not forthcoming. They had to reassure the audience that they were not making up the stories and certainly not telling jokes.
Former Raiders beat writer Steve Corkran expressed his interest about the idea of writing a book from the player personnel angle. He related to Kingdon and Kebric that he had been approached on several occasions about authoring a book on the Raiders, but was waiting for the right opportunity to arise. He issued one caveat: It has to be warts and all.
There were some great draft picks and some truly outlandish selections. There was a Commitment to Excellence and, at times, a stubbornness which threw that commitment out the window. As Calvin Branch, a former Raiders player and later a member of the teams scouting staff, remarked after Davis death: Al Davis was the captain of the pirate ship and the rest of us were deckhands.
As Kingdon and Kebric tell it, working for Al Davis was exciting at its best, frustrating at its worst, but it was always challenging.
The Authors
Jon Kingdon
Jon was hired as an intern in 1978 and worked in various capacities. After spending 1979 as head coach Tom Flores administrative assistant, Kingdon moved full time to the Raiders personnel department, beginning in an administrative role and then as a college scout. He eventually became the teams Director of College Scouting in 1993. Al Davis valued Kingdons opinion and would ask for his feedback on myriad subjects. It was not uncommon for Davis to call Kingdon at home at all hours with any number of questions about the upcoming NFL draft and issues ranging from who he should hire as his head coach, the movement of the franchise, how he should handle various player issues, who would be the first player taken in the WNBA draft and alerting him to the upcoming Jewish holidays.
Kingdon earned a bachelors degree in English from Oberlin College, where he played tight end for the football team and was sports editor of the college newspaper. He later attended the University of Massachusetts, from which he earned a masters degree in Sports Administration.
Bruce Kebric
During his more than four decades in professional football, Bruce worked as an assistant general manager, director of player personnel, director of college and pro scouting, assistant director of player personnel and national scout. His player selections and recommendations played an integral role in the teams he worked for appearing in three Super Bowls and seven American Football Conference championship games.
Kebrics final NFL position was with the Oakland Raiders, where he spent 31 years assisting Pro Football Hall of Famer Al Davis not only in the player personnel realm but with coaching hires. He also worked closely with another NFL Hall of Fame selection, Sid Gillman, at the San Diego Chargers, Houston Oilers and the Oklahoma Outlaws of the United States Football League. Gillman is considered the architect of the modern passing game, and he also was the person who gave Davis his first professional football coaching job.
Prior to his NFL entry, Kebric was the assistant sports information director at Stanford University, where he had the opportunity to work with and learn from future NFL head coaches Bill Walsh, Dick Vermeil, John Ralston, Mike White and Rod Rust.
In 1969, Kebric was selected as a research fellow at the NASA-Manned Spacecraft Center in Houston, Texas, where he witnessed NASAs fi st moon landing at the Mission Control Center. His NASA research culminated in a publication entitled Continuing Engineering Education at the NASA Manned Space Center.
Kebric additionally has written extensively for newspapers and magazines and has covered sporting events such as the Super Bowl, the Rose Bowl, the World Series, the NCAA basketball championships and the second Sonny Liston-Floyd Patterson heavyweight championship fight.
He received a bachelors degree in Political Science from Stanford University, where he was a member of the basketball team, and a masters degree in Public Administration from San Diego State University.
Steve Corkran
From 1997-2010, Steve covered the Raiders on a year-round basis for the Contra Costa Times , Oakland Tribune and San Jose Mercury News . He also covered the Raiders on an occasional basis before and after he became the beat writer. During that time, he gleaned insight into how owner Al Davis presided over the Raiders and what made the iconic sports figure revered by some and reviled by others.
At one point, Corkran approached Davis about an interview for a season preview. Davis politely declined, saying that, I dont think people care what I have to say. He ended the conversation by saying he might tell his story one day, and asked Corkran if he would be interested in writing that book. Both knew each other well enough to realize that Davis had no intention of participating in an all-encompassing book. From that point, Corkran worked toward finding a way to tell Davis story in as complete a manner as possible. Teaming with Jon Kingdon and Bruce Kebric made that a reality.
Next page