Michael Moorcock - London Bone

My name is Raymond Gold and I'm a well-known dealer. I was born too many years ago in Upper Street, Islington. Everybody reckons me in the London markets and I have a good reputation in Manchester and the provinces. I have bought and sold, been the middleman, an agent, an art representative, a professional mentor, a tour guide, a spiritual bridge-builder. These days I call myself a cultural speculator.

But, you won't like it, the more familiar word for my profession, as I practised it until recently, is scalper. This kind of language is just another way of isolating the small businessman and making what he does seem sleazy while the stockbroker dealing in millions is supposed to be legitimate. But I don't need to convince anyone today that there's no sodding justice.

'Scalping' is risky. What you do is invest in tickets on spec and hope to make a timely sale when the market for them hits zenith. Any kind of ticket, really, but mostly shows. I've never seen anything offensive about getting the maximum possible profit out of an American matron with more money than sense who's anxious to report home with the right items ticked off the beento list. We've all seen them rushing about in their overpriced limos and mini-buses, pretending to be individuals: Thursday: Changing-of-the-Guard, Harrods, Planet Hollywood, Royal Academy, Tea-At-the-Ritz, Cats. It's a sort of tribal dance they all feel compelled to perform. If they don't perform it, they feel inadequate. Saturday: Tower of London, Bucket of Blood, Jack-the-Ripper talk, Sherlock Holmes Pub, Sherlock Holmes tour, Madame Tussaud's, Covent Garden Cream Tea, Dogs. These are people so traumatised by contact with strangers that their only security lies in these rituals, these well-blazed trails and familiar chants. It's my job to smooth their paths, to make them exclaim how pretty and wonderful and elegant and magical it all is. The street people aren't a problem. They're just so many charming Dick Van Dykes.

Americans need bullshit the way koala bears need eucalyptus leaves.

They've become totally addicted to it. They get so much of it back home that they can't survive without it. It's your duty to help them get their regular fixes while they travel. And when they make it back after three weeks on alien shores, their friends, of course, are always glad of some foreign bullshit for a change.

Even if you sell a show ticket to a real enthusiast, who has already been forty nine times and is so familiar to the cast they see him in the street and think he's a relative, who are you hurting? Andros Loud Website, Lady Hatchet's loyal laureate, who achieved rank and wealth by celebrating the lighter side of the moral vacuum? He would surely applaud my enterprise in the buccaneering spirit of the free market. Venture capitalism at its bravest. Well, he'd applaud me if he had time these days from his railings against fate, his horrible understanding of the true nature of his coming obscurity. But that's partly what my story's about.

I have to say in my own favour that I'm not merely a speculator or, if you like, exploiter. I'm also a patron. For many years, not just recently, a niagara of dosh has flowed out of my pocket and into the real arts faster than a cat up a Frenchman. Whole orchestras and famous soloists have been brought to the Wigmore Hall on the money they get from me. But I couldn't have afforded this if it wasn't for the definitely iffy Miss Saigon (a triumph of well-oiled machinery over dodgy morality) or the unbelievably decrepit Good Rockin' Tonite (in which the living dead jive in the aisles), nor, of course, that first great theatrical triumph of the new millennium, Schindler: The Musical. Make 'em weep, Uncle Walt!

So who is helping most to support the arts? You, me, the lottery?

I had another reputation, of course, which some saw as a second profession. I was one of the last great London characters. I was always on late-night telly lit from below and Iain Sinclair couldn't write a paragraph without dropping my name at least once. I'm a quintessential Londoner, I am. I'm a Cockney gentleman.

I read Israel Zangwill and Gerald Kersh and Alexander Barron. I can tell you the best books of Pett Ridge and Arthur Morrison. I know Pratface Charlie, Driff and Martin Stone, Bernie Michaud and the even more legendary Gerry and Pat Goldstein. They're all historians, archaeologists, revenants. There isn't another culture-dealer in London, oldster or child, who doesn't at some time come to me for an opinion. Even now, when I'm as popular as a pig at a Putney wedding and people hold their noses and dive into traffic rather than have to say hello to me, they still need me for that.

I've known all the famous Londoners or known someone else who did. I can tell stories of long-dead gangsters who made the Krays seem like Amnesty International. Bare-knuckle boxing. Fighting the fascists in the East End.

Gun-battles with the police all over Stepney in the 1900s. The terrifying girl gangsters of Whitechapel. Barricading the Old Bill in his own barracks down in Notting Dale.

I can tell you where all the music halls were and what was sung in them.

And why. I can tell Marie Lloyd stories and Max Miller stories that are fresh and sharp and bawdy as the day they happened, because their wit and experience came out of the market streets of London. The same streets. The same markets. The same family names. London is markets. Markets are London.

I'm a Londoner through and through. I know Mr Gog personally. I know Ma Gog even more personally. During the day I can walk anywhere from Bow to Bayswater faster than any taxi. I love the markets. Brick Lane. Church Street. Portobello. You won't find me on a bike with my bum in the air on a winter's afternoon. I walk or drive. Nothing in between. I wear a camel-hair in winter and a Barraclough's in summer. You know what would happen to a coat like that on a bike.

I love the theatre. I like modern dance, very good movies and ambitious international contemporary music. I like poetry, prose, painting and the decorative arts. I like the lot, the very best that London's got, the whole bloody casserole. I gobble it all up and bang on my bowl for more.

Let timid greenbelters creep in at weekends and sink themselves in the West End's familiar deodorised shit if they want to. That's not my city.

That's a tourist set. It's what I live off. What all of us show-people live off. It's the old, familiar circus. The big rotate.

We're selling what everybody recognises. What makes them feel safe and certain and sure of every single moment in the city. Nothing to worry about in jolly old London. We sell charm and colour by the yard. Whole word factories turn out new rhyming slang and saucy street characters are trained on council grants. Don't frighten the horses. Licenced pearlies pause for a photo-opportunity in the dockside Secure Zones. Without all that cheap scenery, without our myths and magical skills, without our whorish good cheer and instincts for tradeany kind of tradewe probably wouldn't have a living city.

As it is, the real city I live in has per square inch more creative energy at work at any given moment than anywhere else on the planet. But you'd never know it from a stroll up the Strand. It's almost all in those lively little sidestreets the English-speaking tourists can't help feeling a bit nervous about and which the French adore.

If you use music for comfortable escape you'd probably find more satisfying and cheaper relief in a massage parlour than at the umpteenth revival of The Sound of Music. I'd tell that to any hesitant punter who's not too sure. Check out the phone boxes for the ladies, I'd say, or you can go to the half-price ticket-booth in Leicester Square and pick up a ticket that'll deliver real valueIbsen or Shakespeare, Shaw or Greenbank. Certainly you can fork out three hundred sheets for a fifty sheet ticket that in a justly-ordered world wouldn't be worth two pee and have your ears salved and your cradle rocked for two hours. Don't worry, I'd tell them, I make no judgements. Some hard-working whore profits, whatever you decide. So who's the cynic?