Farbman David - The Hunt, Target, Track, and Attain Your Goals

David Farbmans The Hunt teaches you how to tap into your own inner hunter to find the killer clarity that you need to aim with pinpoint accuracy at your most meaningful goals in life.

Dan Gilbert, founder and chairman,

Quicken Loans Inc.

By utilizing David Farbmans principles in The Hunt, not only have I significantly grown Carbon Media Group but Ive made meaningful improvements in my personal life.

Hyaat Chaudhary, CEO,

Carbon Media Group

The Hunt is on target. David has taken the basic principles of hunting and used them to create a focused playbook for success in business or personal life. A killer read for any business or outdoor enthusiast. It helped us tremendously at the office and in our personal lives.

Mike and Stacey Marsh, founders,

Flatout Bread

The Hunt takes you on a wild ride from the backwoods to the boardroom. You will never look at business or life in the same way after you read this book.

Kim Brink, VP, marketing,

NASCAR

The way The Hunt ties together the outdoors, business, and life is really cool.

Michael Waddell, star,

Michael Waddells Bone Collector

The Hunt provides an easily applicable way of accomplishing the goals that have otherwise eluded you.

Heather Stewart, national advertising manager,

Chevy Trucks

The Hunt is awesome and can help every generation.

Rob Goldman, director of product management,

Facebook

DAVID FARBMAN

Copyright 2014 by David Farbman. All rights reserved.

Published by Jossey-Bass

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www.josseybass.com

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Library of Congress Cataloging-in-Publication Data

Library of Congress Cataloging-in-Publication Data has been applied for and is on file with the Library of Congress.

ISBN 978-1-118-85824-0 (cloth); ISBN 978-1-118-88630-4 (ePDF); ISBN 978-1-118-88645-8 (ePub)

To the outdoors and all who love it, and to my amazing family for supporting me through endless hours spent building companies, creating The Hunt Platform, and being one with nature

Do you consider yourself a hunter?

Your answer should be yes. In fact, even if youve never held a gun or a bow, dont believe in killing, rarely get out into the woods or on the water, youre just the hunter Im looking for. Have you ever dated, played sports, or held a job? Have you ever bought a car? Gone after a promotion? Sold an idea? Yes, thats all hunting. We humans are always huntingtrying to track down and take the things we want, the things that will make our life bigger, better, safer; more satisfying, exciting, and just plain fun. Were at the top of the food chain, which makes us super-predators, and hunting is simply in our nature.

Most people seem to have forgotten how powerful nature can be. In fact, the older we get, the more time most of us human beings spend trying to muzzle our natural instincts, instead of leveraging them to find and take opportunity. And I do mean take, not make. A lot of B-school sages and motivational gurus earn money by telling people over and over again that they have to go out and create opportunity. But thats not how alphas rise to the top of their pack. The most successful hunters of any species know that life creates opportunitythat all of the elements for any version of success we can imagine are already in our territory, thanks to the constant flow of experience, circumstance, interaction, observation, innovation, evolution, and revolution that surrounds us.

Like successful hunters in all species, our challenge is to identify every opportunity in our environment and then leverage those that can best advance us toward our ultimate goals. When we have absolute clarity about who we are and an unwavering focus on what we want to achieve, we can build momentum within that flow of opportunity, of life, overtaking the Desired Outcomes weve targeted, then anticipating, identifying, and closing in on fresh targets on the horizon. Thats The Hunt in action. Its how wild predators rule their territory and how we, as True Hunters, can achieve results in our own hunt for success, no matter how you define that term.

Of course, Im not the only one out there leveraging hunting skills in business, the arts, education, and government; all great decision makers, humanitarians, and business leaders use the tactics of The Hunt method. Im just clearing the trail, opening up the canopy to bring in daylight, placing key markers and guideposts along the path. This book will offer the insights Ive taken from my biggest scoresand misfiresas an entrepreneur, CEO, innovator, disruptive thinker, husband, father, and lifelong hunter. And it will introduce you to a pack of other business and social leaders who have used their human nature and primal skills to take the alpha slot and command any territory in which theyve chosen to hunt.