Note Investing Fundamentals:
Your Guide to Launching a Successful Note Business!
Martin Saenz, MBA MS
Copyright 2019 Martin Saenz
All rights are reserved to the author. No part of this book may be reproduced, distributed, or transmitted in any form or by any means, including, but not limited to photocopying, recording, or other electronic or mechanical means for any manner without prior written permission of the copyright owner, Martin Saenz, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law and the author. For permission requests, or for more information, or for investment opportunities contact the author directly at 2cfnow.com or at the address below.
FIRST PRINTING EDITION
ISBN: 978-0-578-52758-1 - Paperback
Published by:
Note Investing Made Easier
Fredericksburg, VA
Direct inquiries to:
Martin Saenz
17949 Main Street, Unit #96
Dumfries, VA 22026
martin@2cfnow.com
Dedication
This book is dedicated to everyone who ever wanted to give up but didnt. It is for anyone that has ever felt left behind. It is as a road map for one option you can take to escape whatever place you are at in life. Whether you are young, old, bullied, broke, disabled, or have a bad past, it does not matter. This book is for you! Successful note investors come from a variety of backgrounds; it can be done from anywhere in the world. All you need is a cell phone and a laptop to get started. For the first four years of his career, thats all this author used to operate his first full-time note business from a Starbucks. If he can do it, you can too. This book is all about taking the same great tips that continue to work for him and give them to you, the reader.
Thats who this book is dedicated toyou! If you are interested in note investing for the first time and eager to begin creating portfolio, or if you are a seasoned pro desiring a refresher course, this book is for you. Unlock the secrets to becoming a successful note investor and become the King of Deal Flow using Note Investing Fundamentals by successful note investor, entrepreneur, mentor, and best-selling author, Martin Saenz.
Contents
About the Author
Introduction
Chapter 1: The 3 Cs of Note Investing
Chapter 2: The Creation Phase
Chapter 3: Finding Your Business Model
Chapter 4: Mentorship Comes in Many Forms
Chapter 5: Placing Controls Around Note Sourcing
Chapter 6: Deal Flow is KingNot Cash
Chapter 7: Building Your Due Diligence Systems
Chapter 8: The 3 Track System for Evolving Your Note Business
Chapter 9: The Basics of Project Management
Chapter 10: Cash Flow as a Result
Chapter 11: What Will Kill Your Note Business
About the Author
M artin notched his first sale at the ripe old age of five. He had an idea one day to take rocks from his front yard, clean them up in a bucket of water, and make them all nice and shiny. He took those rocks around to all of the houses on his block looking to sell them to his neighbors. He made a few sells that day. Needless to say, he was instantly hooked to sales, and more importantly, he had found a passion that would stick with him until the present day.
Fast forward many years; he received his MBA from Drexel University and his MS in Project Management from George Washington University. He held various jobs, all of which have helped him appreciate the value of a dollar.
He was fired from his corporate job in 2004, and that forced his hand to go into business ownership for himself. He took what most people would consider the worst day in their life and made the best of it; in hindsight, it was the hidden opportunity he was looking for. In 2004, Martin and his wife, Ruth, founded a government contracting business that sold directly to the government, and then, in 2009, they started building a buy-and-hold commercial and residential real estate portfolio that they still manage today.
After selling that business, he became a full-time note investor, building a portfolio of notes that provided ongoing passive income for him and his family. In 2017, Martin wrote and debuted his first book, Note Investing Made Easier , on Amazon, and it was an instant #1 best-seller.
Since then, he has written, Secrets to Winning Government Contracts , as well as Real Estate Note Investing Mentorship , all of which continue to sell numerous copies on Amazon today. However, the note industry is constantly evolving. Likewise, Martin is constantly evolving. Enter his new book, Note Investing Fundaments to complete the equation. It is an all new, up-to-date approach for new and seasoned note investors to conquer the industry one takedown at a time.
You may find, note investing suits you. Martins passion is mentorship. He has been very blessed. It is his hope to continue to own portfolio, but also to help others who are starting in the business to learn all of the mechanics of the business and have success for themselves. If youre a seasoned note investorno worries. This book is a great refresher course. In it, Martin takes the same great secrets from his past and presents them to audiences across the country eager to share in his experience.
When he first sat down to write this book, he wanted to make note investing easier than ever before for a whole new generation of entrepreneurs interested in creating their own passive income. In Martins world, deal flow is king, and you can be king too. It all starts with the proper fundamentals.
Introduction
N ote investing has afforded me the kind of lifestyle I previously had only dreamed aboutgoing way back to my early childhood, polishing and selling those shiny rocks to all my neighbors. In my child mind, I envisioned myself making a ton of money and being my own boss.
Sometimes, when youre dreaming, you dont always work out each of the fine detailsbut you still believe. You catch a fleeting glimpse of who you were always destined to be. Unfortunately, many of us lose that glimpse. Before we know it, its gone.
I want you to believe as I do now, and to care as I care. What you have to gain cannot be measured. If youre having trouble seeing the vision for yourself, thats certainly understandable. If youre down as I once was and eager for financial freedom, youre in the right place. Maybe its freedom of time that youre seeking. You want to spend more time with your family, and less time with a boss you feel like doesnt have your best interest at heart. I want to help get you there.
Flash forward a few years.
I wrote this introduction as I was flying over Detroit, MI, on my way to speak at the IMN Dana Point Conference on the topic of Finding Distressed Product. Thats the general jumping off point for many note investors. The question of finding distressed products inevitably arises.
Of course, this often leads to great angst and worry as they contemplate where to find distressed products and start building portfolio.
Most people look at the dizzying array of external forces in complete bewilderment and utter terror, not knowing where to start or which way to turn.
What if I told you the answers lie internally?
Thats what this book is all aboutto help new note investors build a unique business model for themselves and to help seasoned investors reexamine what they are doing and revamp it so that they can stay relevant in a sustainable model that will drive them closer to their goals.
Ill introduce you to the 3 Cs of forming a successful note investing businessthe creation phase, the control phase, and if both are done correctly, the cash flow phase while using a process that is most in line with your core character strengths and values. For the control phrase, were going to discuss placing the necessary system of controls on the sourcing, due diligence, and asset management phases of note investment.