Brian Iron Ed Hiner - GUTS: Greatness Under Tremendous Stress: A Navy SEAL’s System for Turning Fear into Accomplishment (BUSINESS BOOKS)

PRAISE FOR

AND ED HINER

Iron Ed taps into the essence of what it takes to lead ourselves during times of tremendous stress. In GUTS, he shows us how to create a different relationship with fear, manufacture motivation, and achieve tremendous results. Youll find indispensable nuggets of wisdom on every page. GUTS will awaken the warrior energy in you!

TONY ROBBINS, #1 New York Times bestselling author

GUTS is a powerful and transformative step-by-step guide to overcoming fear and achieving our highest aspirations. Read it!

KEN BLANCHARD, New York Times bestselling coauthor of The New One Minute Manager

Everyones got guts. Iron Ed awakens and inspires you to use yours!

MARK VICTOR HANSEN, cocreator of the Chicken Soup for the Soul series and New York Times bestselling author

GUTS is the real deal from the real deal. Ed Hiner has been to battle and understands the commitment required to lead. His book inspires us to develop the guts we need to face down our fears and accomplish our goals. A must-read!

SCOTT MCEWEN, #1 New York Times bestselling coauthor of American Sniper, American Commander, and the Sniper Elite series

Even great leaders with outstanding records of achievement can struggle in new and difficult circumstances. GUTS provides a deep understanding of how our minds process stress and the actions and behaviors required to optimize performance. Its a must-read for developing leaders and high performing teams in these challenging times.

CLAUDIA SAN PEDRO, President of SONIC Drive-In

I have studied and coached top performers in the Navy SEALs and in Fortune 500 companies. In GUTS, Ed Hiner shows you what it takes to be successful. Evidence-based and practical, this book is for anyone who aspires to be better.

JOSH COTTON, PhD, former Personnel Research Psychologist to the Navy SEALs and coauthor of The Talent War

GUTS presents vivid insight into the education, training, and experiences of a Navy SEAL from a Navy SEALwith correlations that are applicable to all of us in both business and everyday life. Eds ability to illustrate disciplined personal growth and genuine accountability with a team-oriented focus is the foundation of leadership.

JERRY DIPOTO, General Manager of the Seattle Mariners

GUTS is not just inspirational; its a life-transforming program that shows you how to manufacture motivation and create discipline. If you do what Iron Ed says, you will be on your way to excellence, whether in the Major Leagues or in your career. Like the Moneyball season changed baseball forever, this book will change how people understand mental toughness and deal with fear under tremendous stress. These life-transforming strategies should be taught to everyone early, but its never too late to learn!

RICK PETERSON, Pitching Coach of the Moneyball Oakland As

Lieutenant Commander Brian Hiner has written the best motivational book I have read in the past 30 years. In GUTS, he presents hard-earned, life-changing wisdom that all can apply to build their future.

WAYNE WEINER, DEd, Senior Consultant at the National Institutes of Health

In GUTS, warrior leader Ed Hiner shares his heart and soul. It is an invaluable guide on how to overcome, how to compete, and how to win when the odds are stacked up against you. I will be passing it along to several hundred of my corporate teammates.

MITCH LITTLE, SVP of Worldwide Client Engagement at Microchip Technology Inc.

Hiner has taken the extraordinary life hes led, broken it down into simple understandable concepts, and given us a guide to overcome fear in all aspects of our lives, so we can actually achieve success. Everyone should read GUTS!

JIM CLEMENTE, retired FBI Supervisory Special Agent and profiler and writer and producer of Criminal Minds

For five years, I served with the Navy SEALs as an Iraqi warrior during the height of the Iraq War. SEALs are my brothers, and they proved that they are the best of the best during the most dangerous missions. Iron Ed captures the essence of the mind of the Navy SEAL, and if you want to learn mental toughness and seek excellence in life, GUTS is the book for you. His no-nonsense Blue-Collar Scholar approach describes the mental toughness and character that I saw during those five years in combat with my beloved brothers. HOOYAH, GUTS!

RIYADH AHMED KHALAF AL AHMADY, New York Times bestselling author of Code Name: Johnny Walker

Captivating, with highly applicable concepts you can quickly implement, GUTS is a much-needed wake-up call for anyone asleep at the wheel in life. Ed lights a fire under you to get up and take action on your most important goals.

STACI REIDINGER, APR+M, US Marine Corps Captain (ret.) and Cofounder of the San Diego Business & Nonprofit Crisis Support Network

The timeless leadership wisdom in GUTS, so compellingly and vividly shared by Ed Hiner, offers an accelerated path toward living a true and authentic life of plenty, in which our conscious actions and free choices lead to our most desired outcomes.

JOHAN SCHOTTE, Chairman of the Johan Schotte Foundation

Lieutenant Commander Ed Hiner has written a must-read book for anyone wanting to learn how to manage fear and motivate themselves to achieve at a higher level. In GUTS, you will learn principles for overall performance, success, and happiness.

CRISTINA VERSARI, PhD, Founder and CEO of the San Diego University for Integrative Studies and Director of the Sport Psychology Program

Powerful! Iron Eds Blue-Collar Scholar approach resonated with me because I believe all humans can better themselves through an insatiable curiosity for philosophy, science, art, psychology, and entrepreneurship. And, as the book makes clear, thinking is not enough; one must also be a practical doer.

JEREMEY DONOVAN, SVP of Sales Strategy at SalesLoft and bestselling author of How to Deliver a TED Talk

Everyone experiences stress, but nothing can be more stressful than when you are fighting for your life. Iron Ed teaches us how to handle, manage, and successfully overcome stress.

EDDIE TANTOCO, CPA, former VP of Starwood and Marriott Hotels, global business consultant, and philanthropist

Iron Ed is a renowned operator and one of the most experienced trainers in SEAL history from one of the most elite organizations in the world. His understanding of the pursuit of excellence is what makes GUTS such a powerful training camp for the mind. From his Blue-Collar Scholar point of view, he not only tells you the importance of accountability, discipline, and motivation but also teaches you how to manufacture them. His final chapter, AWE: Awaken the Warrior Energy resonated deeply with me as it applied to the transition after my Olympic career. An exciting read, every page has unexpected nuggets of wisdom. Its simple: read this book, do what he says, and youll improve in whatever you wish to achieve!

RYAN BAILEY, three-time mens water polo College All-American, four-time Olympian, Olympic silver medalist, and USA Water Polo Hall of Famer

As an Olympian and professional volleyball player, turned medical device executive, turned expat digital marketing entrepreneur, Ive reinvented myself several times throughout the years. Ed Hiners