Acknowledgments
We would like to acknowledge the fantastic coaching we have received from multiple teams and individuals on this project. Theres nothing like a good coach to help you get it right, and we have experienced that in writing this book.
First, thanks to Adrian Zackheim and the Penguin Random House team, whose belief in the Self-Directed Coaching concept and assistance on this book have been pivotal to making it happen. To Nina Rodrguez-Marty, our editor, we thank you for your insights, contribution, and attention to detail.
To Dave Pliler, we give our thanks and appreciation for your talent and assistance in helping us put this book together. You are a great friend and coach.
To the Zero to Ten team and Think Tank, we express our appreciation for all your help. Colleen, Allen, and Zach have been fabulous partners. It takes a community to accomplish anything extraordinary, and we are grateful to be working together.
To the hundreds of individuals who participated in our research, focus groups, and beta projects, we thank you for your feedback and coaching. We are better because of you.
We are thankful for the influence and support of great friends like Justin Hale and MG Kristian, Jim Seaberg, Jerry Henley, Phil Menzel, and many others.
Ultimately, we express gratitude for the support and encouragement of our spouses, Gwen, Erin, and Leslie.
We have received great coaching from all of you.
Thank you.
Introduction
If you could find a better way to get results in your job, would you be interested? How about in your personal life? If this better way could help you get real traction and produce visible progress, would that be compelling? As a leader, if you could help the teams you depend on to meaningfully improve their performance, would you want that?
Its not often that something new comes along that can make a meaningful difference in getting things done at the personal, team, and organizational levels. Theres no shortage of claims... everyone makes the promise of improvement and progress, even when they know that it might not happen.
This is different. What we are going to show you in this book really works. Its based on current research, meets the common sense rule, is field-tested, and is probably something you have actually done before.
Its getting coachingadvice, help, know-how, expertise, and supportwhen you need it, for anything you might be doing. Imagine having the ability to reach out to an expert when you are stuck trying to solve a problem in your job. How about doing something for the first time? We are going to show you how to get the coaching you need anytime you need it, anywhere you are, and for anything you are doing. Now, duplicate that ability across the teams in your organization. What impact would that have on performance?
In Get a Coach | Be a Coach, we introduce you to a new approach to coaching that successful people use all the time. For those like Tom Brady, Oprah Winfrey, and Mark Zuckerberg, it just seems to be a natural part of who they are. In fact, they surround themselves with coaches. We are sure that youve done it toolooked to others for coaching. We call this new approach to coaching Self-Directed Performance Coaching, and its a powerful process for helping you become even more successful at anything you do.
Consider how coaching is being done today. According to the International Coach Federation in partnership with Price Waterhouse Cooper (PwC), it is estimated that there are around 47,500 professional coaches in the world. Do the math, and that means theres approximately 1 coach for every 143,000 people. Take a number. Get in line.
If the current model only supports 1 coach for every 143,000 Learners, there is little hope in getting coaching where, when, and how you need it. Outdated, old-school, one-on-one professional coaching models make effective coaching scarce, expensive, and hard to justify for the masses. It works for a few, but not for the many.
To make coaching available to everyone, we have found a better way. We want you to learn whats possible out there today, how to access coaching more intentionally, and then help you bend the odds substantially in your favor as you learn how to flip old-school thinking on coaching and get the expertise and advice at the moment you need it.
You ever been in school? Taken music lessons? Played a sport?
Tutored or been tutored? The fact is, at some point in your life youve had a coach. Youve also very likely been one. So has everyone else out there, and theres a good reason for it; research shows2 that those who learn how and when to leverage coaching will see on average 88 percent better resultsa near doubling of performance. Huge!
What if we could show you how to create better than a one-to-one coaching ratio? Much betterbecause everyone can be a coach. Fact is, there are more like ten coaches lurking inside each person out there because we all have at least ten skills we can coach on. Thats a little better than 143,000 to 1, yes?
Our clients pay us to think more deeply on coaching than anyone else in the world. We eat, drink, and sleep coaching, and have done the research around what makes coaching work for successful individuals, teams, and organizations. We will build your confidence in that statement through research, studies, new models, and new ways of thinking. You will meet real-life people who have applied the SelfDirected Performance Coaching process and had great success, like career advancements, performance awards, and setting company records.
We will show leaders and managers how to build coaching and scale it across their organization by understanding and promoting Coaching Triggers, Most Important Things, Coaching ABCs, the Three Types of Engagement, Skill Index, the High Five Coaching Strategies to Coach Your Coach, and how to Get a Coach and Be a Coach. We will show employees and team members how to work together and facilitate critical knowledge transfer that will improve engagement and performance in their workplace. All the research and our own experience shows that vibrant coaching communities and cultures produce better employee performance and retention.
You will be introduced to success stories ranging from Steve Jobs and Dr. Astrid S. Tuminez, to our own clients, like Lindsey and Daniel. By the end of this book, you will clearly understand how to accelerate individual, team, and organizational performance through coaching. And you will want to. You will know how and when to get coaching, and how to leverage the skills and experience of others to more quickly bring about your own success and the success of those around you.