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Matthew Hamm - Wireframing Essentials

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Matthew Hamm Wireframing Essentials

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Learn the fundamentals of designing the user experience for applications and websites Overview Get up to speed on the industry standard design process Learn how to architect your product with task flow diagrams Create wireframes with real world examples In Detail Designing the user experience (UX) for websites and applications can be an exhilarating and satisfying experience, but it can also be a chaotic and frustrating endeavor. The key to success lies in a thorough understanding of the industry standard design process, and in possessing a firm grasp of effective and proven UX design techniques. This book is a comprehensive, yet concise, primer for those looking to better understand the core principles of UX design. It illustrates these principles with example projects, warns you of common obstacles, and introduces you to proven methodologies that help facilitate your efforts to find design solutions that work. This book will put you on the road to becoming a UX designer by teaching you the process and techniques used by design professionals to create world-class applications and websites. This introduction to user experience design will instruct you on the required research and groundwork that will help you cut through the ambiguity commonly experienced when starting a project. It will show you how to turn the results of your research into task flow diagrams and wireframes that will be used to What you will learn from this book Generate interaction maps and task flow diagrams Create wireframe design proposals Interact with clients who need design services Understand your users with by creating personas Establish design tenets that will help you stay on the right track Quantify a design solution using heuristic evaluations Ensure your brainstorming sessions are successful Get started with the design process with the help of user survey and focus groups Use paper prototyping and other testing techniques to help you predict success Approach An easy to follow, example-based guide introducing you to the world of user experience design through the authors real world experiences Who this book is written for Whether you are looking to become a professional UX Designer, or just need to get the job done, the principles and processes discussed in this book will help you understand how to craft reliably effective and successful design solutions.

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Wireframing Essentials
An introduction to user experience design

Wireframing Essentials
An introduction to user experience design

Copyright 2014 Packt Publishing

All rights reserved. No part of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, without the prior written permission of the publisher, except in the case of brief quotations embedded in critical articles or reviews.

Every effort has been made in the preparation of this book to ensure the accuracy of the information presented. However, the information contained in this book is sold without warranty, either express or implied. Neither the author, nor Packt Publishing, and its dealers and distributors will be held liable for any damages caused or alleged to be caused directly or indirectly by this book.

Packt Publishing has endeavored to provide trademark information about all of the companies and products mentioned in this book by the appropriate use of capitals. However, Packt Publishing cannot guarantee the accuracy of this information.

First published: January 2014

Production Reference: 1200114

Published by Packt Publishing Ltd.

Livery Place

35 Livery Street

Birmingham B3 2PB, UK.

ISBN 978-1-84969-854-2

www.packtpub.com

Cover Image by Aniket Sawant (<>)

Credits

Author

Matthew J. Hamm

Reviewers

Jeromy Condon

Jerome M. Griffith

Acquisition Editors

Andrew Duckworth

Joanne Fitzpatrick

Lead Technical Editor

Sruthi Kutty

Technical Editors

Shiny Poojary

Siddhi Rane

Faisal Siddiqui

Copy Editors

Alisha Aranha

Adithi Shetty

Project Coordinator

Aboli Ambardekar

Proofreader

Paul Hindle

Indexer

Mehreen Deshmukh

Production Coordinator

Nilesh R. Mohite

Cover Work

Nilesh R. Mohite

About the Author

Matthew J. Hamm has been designing visual solutions and interactive user experiences in the Pacific Northwest since the mid 1990s. Specializing in User Experience (UX) design and Information Architecture (IA), Matthew has been active as a full-time in-house designer, UX consultant, freelance designer, and entrepreneur. This has given him a comprehensive view of the many different venues in which websites and applications are designed.

He has worked for and with clients such as Amazon.com, Atlatl Software, Microsoft, SumTotal Systems, Drugstore.com, Napera Networks, Target.com, ToysRus.com, BabiesRus.com, and Imaginarium.com.

When not designing software, he spends his time with his family in Portland, Oregon. In his spare time, he is a linocut printer and gold panning enthusiast. He also enjoys kayaking the beautiful rivers of the Portland area.

I would like to thank my wife, Janelle, for being so supportive at such a busy time in our lives. Though a small number of pages, this book required many late nights and busy weekends to process, write, and illustrate. All of this was added to the hours needed to get a small software startup and running. Many thanks for your patience.

I would also like to thank those who acted as mentors to me early on in my career and who are very much responsible for bringing me into the world of software design: Billy Haffner, Loren Imes, and Troy Turner. Though nearing 20 years since all this started, I am still extremely aware of how you have influenced my life and career, and you have my deepest appreciation.

About the Reviewers

Jeromy Condon is a college instructor and freelance web developer based out of Seattle, Washington. He specializes in custom WordPress theme development and design using HTML5, CSS, PHP, and JavaScript. When he gets a spare moment, he loves to draw, take photographs, and explore the great outdoors.

Professionally, he is a big fan of minimalist, typographic-based design, and mobile user experience study. He teaches web development principles, web graphic design, UX, and web animation at Clover Park Technical College in Tacoma, Washington. He also runs his own freelance web business under the name Rufusmedia, specializing in custom website design and development.

Jerome M. Griffith is a highly motivated graphic designer, web designer/developer, artist, illustrator, and aspiring writer. He has completed many computer graphics, web development, and illustration projects for various clients around USA and in the Republic of Trinidad and Tobago, where he was born and raised. He has more than 17 years of professional experience working with various print, graphic, and web technologies, including food packaging designs, corporate desktop publishing, website design, and website publishing.

While working full-time as a production specialist in a well-known financial establishment in USA, he is also enrolled full-time as an undergraduate student in a distance learning program pursuing a Bachelor of Science degree in Information Technology-Software Emphasis, with projected graduation in 2016. He is building his portfolio and furthering his career in Information Technology with specialization in web development, UI/UX design, software development, and Java Oracle development.

He holds an Associates degree in Visual Communications-Interactive Design (2001) and has earned the industry-recognized CIW JavaScript Specialist, CIW Web Foundations Associate, and CIW Web Design Specialist Certification (2013). He also holds diplomas in Java E-Commerce Application Development and Oracle 9i SQL Development (2005).

Working under the pen name Jerome Matiyas, in his spare time, he writes and illustrates a series of historical fantasy adventure novels entitled the Epic Adventures of Mekonnen (Mekonnen Epic), thus demonstrating skills in original concepts, advanced computer graphics, web design, drawing, and creative writing, with a deep fascination for graphic novels, comic books, animation, movies, cultures, languages, exotic locations, and ancient civilizations.

To view Jerome's portfolio and artwork, go to Pinevergreenstudios.com and mekonnenepic.com.

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