Giannalberto Bendazzi - Animation: A World History: Volume II: The Birth of a Style - The Three Markets

A continuation of 1994s groundbreaking Cartoons, Giannalberto Bendazzis Animation: A World History is the largest, deepest, most comprehensive text of its kind, based on the idea that animation is an art form that deserves its own place in scholarship. Bendazzi delves beyond just Disney, offering readers glimpses into the animation of Russia, Africa, Latin America, and other often-neglected areas and introducing over fifty previously undiscovered artists. Full of firsthand, never-before-investigated, and elsewhere unavailable information, Animation: A World History encompasses the history of animation production on every continent over the span of three centuries.

Features include:

• Over 200 high-quality head shots and film stills to add visual reference to your research
• Detailed information on hundreds of never-before-researched animators and films
• Coverage of animation from more than ninety countries and every major region of the world
• Chronological and geographical organization for quick access to the information youre looking for

Volume II delves into the decades following the Golden Age, an uncertain time when television series were overshadowing feature films, art was heavily influenced by the Cold War, and new technologies began to emerge that threatened the traditional methods of animation. Take part in the turmoil of the 1950s through the 1990s as American animation began to lose its momentum and the advent of television created a global interest in the art form. With a wealth of new research, hundreds of photographs and film stills, and an easy-to-navigate organization, this book is essential reading for all serious students of animation history.

A former professor at the Nanyang Technological University of Singapore and the Universit degli Studi of Milan, Italian-born Giannalberto Bendazzi has been thoroughly investigating the history of animation for more than forty years. A founding member of the Society for Animation Studies, he authored or edited various classics in a number of languages, and has lectured extensively on every continent.

Giannalberto Bendazzi is a highly gifted historian, scholar, observer, teacher, and most of all, lover of animation in all of its many forms. His painstaking and detailed research, as well as his social and cultural observations about the various times during which many animated pieces were produced, give his writing an authenticity rarely seen in other books on the subject. I cannot think of anything better than to curl up with one of his books and have him tell me the world history of the animation medium I love.

Eric Goldberg, Animator and Director, Walt Disney Animation Studios

Giannalberto Bendazzis book gives us the complete overview of how the art of animation developed around the world in the last one hundred years. It is a book global in scope for an art form now global in appeal and being created around the world. This work is an essential addition to the library of any serious scholar of cinema.

Tom Sito, Chair of Animation, University of Southern California

A staple of any animation library, this encyclopedic book covers the far reaches of production worldwide, throughout history. It is an incredible resource from one of the animation worlds leading scholars.

Maureen Furniss, Director of the Program in Experimental Animation at CalArts

Giannalberto Bendazzi is one of the worlds finest historians and scholars of the art of animation. We are indeed fortunate that his thorough research, cogent perceptions, and eloquent writing is now in this acclaimed masterly tome on world animation.

John Canemaker, Oscar winning independent Animator, Animation Historian, Author, and Professor

I feel that one looks into Giannalberto Bendazzis exhaustive book as one does into a mirror it is the whole history of the animated film and all its creators... In taking up such a grand endeavor, Bendazzi has shown a determination, a predisposition, and above all, a talent comparable to that of the finest filmmakers... With this talent Giannalberto Bendazzi gives meaning to our work. To our creativity and volition, to both the ability to withstand hard work and the temperamental nature of a creative spirit, to study, to our artistic caprices, to accuracy, and to our eccentricities, creative perfection and human imperfection, expectations and improvisations, passions and doubts, successes and failures...This is a book that has long been anticipated by professionals and enthusiasts of animation from all over the world.

Jerzy Kucia, Director, Poland

Giannalberto Bendazzi is the greatest animation historian I have ever met.

Priit Prn, Director, Estonia

I am extremely proud that Giannalberto Bendazzi, at the beginning of my career, was my first official biographer. And I like to believe that I was the flame that led him to become one of the worlds top experts in the field of animation.

Bruno Bozzetto, Director, Italy

I dont know any historian of animation more reliable than Giannalberto Bendazzi.

Yamamura Koji, Director, Japan

I have been anxiously waiting for this sum total on animation...Giannalberto Bendazzi monitored, saw, and noted everything and met everyone in the world of my beloved profession and for so long, way before it was fashionable. Wherever I went to both festivals and meetings throughout continents - he was there. Welcome to the monumental book that takes into account a great art and the whole planet.

Michel Ocelot, Director, France

Volume II: The Birth of a StyleThe Three Markets

Giannalberto Bendazzi

CRC Press
Taylor & Francis Group
6000 Broken Sound Parkway NW, Suite 300
Boca Raton, FL 33487-2742

CRC Press is an imprint of the Taylor & Francis Group, an informa business

2016 Giannalberto Bendazzi

This book contains information obtained from authentic and highly regarded sources. Reasonable efforts have been made to publish reliable data and information, but the author and publisher cannot assume responsibility for the validity of all materials or the consequences of their use. The authors and publishers have attempted to trace the copyright holders of all material reproduced in this publication and apologize to copyright holders if permission to publish in this form has not been obtained. If any copyright material has not been acknowledged please write and let us know so we may rectify in any future reprint.

Except as permitted under U.S. Copyright Law, no part of this book may be reprinted, reproduced, transmitted, or utilized in any form by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying, microfilming, and recording, or in any information storage or retrieval system, without written permission from the publishers.

For permission to photocopy or use material electronically from this work, please access www.copyright.com (http://www.copyright.com/) or contact the Copyright Clearance Center, Inc. (CCC), 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400. CCC is a not-for-profit organization that provides licenses and registration for a variety of users. For organizations that have been granted a photocopy license by the CCC, a separate system of payment has been arranged.

Trademark notice