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Tomalin - Culture smart! Germany : [the essential guide to customs et culture]

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With the FIFA World Cup in its pocket Germany is feeling its social, political, and economic power once again. After organizing a successful World Cup in 2006 and winning it against Argentina in Brazil in 2014, Germany sees a note of confidence, even triumphalism, permeating the country. As a European leader committed to the success of the EU and the Eurozone, Germany is a leading driver of European affairs. It emerged from the recession of 2008 as the strongest economic power in Europe, and German manufacturing, product brand value, and exports are going from strength to strength. What are the implications of this new world confidence for German society itself? In the last few years we have seen East and West Germany come together socially and achieve a greater degree of economic balance as a long-term result of German re-unification. At the same time German society itself is internationalizing, with increased immigration and the adaptation of age-old values and attitudes to a multinational, multicultural era. Traditional attitudes of formality and rigid protocol in business are softening as German business globalizes. This new, updated edition of Culture Smart! Germany examines these changes. It explains how German traditional values and working methods are adapting to take advantage of international opportunities and global society while maintaining the commitment to quality, organization, and time that marks out German business life. It shows how the traditional differences between Germanys regions are lessening, enabling society to come together and better absorb new immigrants, and above all how Germans are losing the fear and guilt associated with their twentieth-century wars and finding a new voice on the international stage.

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Copyright 2015 Kuperard Revised and updated edition 2015 All rights reserved - photo 1
Copyright 2015 Kuperard Revised and updated edition 2015 All rights reserved - photo 2

Copyright 2015 Kuperard
Revised and updated edition 2015

All rights reserved. No part of this publication may be reprinted or reproduced, stored in a retrieval system, or transmitted in any form or by any means without prior permission in writing from the publishers.

Culture Smart! is a registered trademark of Bravo Ltd.

ISBN 978 1 85733 711 2
eBook ISBN: 978-1-85733-712-9

British Library Cataloguing in Publication Data
A CIP catalogue entry for this book is available from the British Library

First published in Great Britain
by Kuperard, an imprint of Bravo Ltd
59 Hutton Grove, London N12 8DS
Tel: +44 (0) 20 8446 2440 Fax: +44 (0) 20 8446 2441
www.culturesmart.co.uk
Inquiries:

Series Editor Geoffrey Chesler
Design Bobby Birchall

: Lueftlmalerei, traditionally painted building faade, Georg Lang House, Oberammergau, Bavaria. Alamy

Images on the following pages reproduced under Creative Commons Attribution-Share Alike 4.0 International license: Marketing-Simacek.

Reproduced under Creative Commons Attribution-Share Alike 3.0 Unported license: Gizmo23.

Creative Commons Attribution-Share Alike 3.0 Germany license: Bild:Sven Teschke, Germany Steschke/Logo: Martin Bauss, Bdingen.

Creative Commons Attribution-Share Alike 2.0 Generic license: Peter Mooney.

Image on pages Shutterstock.

v3.1

About the Author

BARRY TOMALIN is an English writer and trainer with a B.A. in Anthropology and Linguistics from the University of London. He is an expert on the business culture of Germany, having worked as a consultant with five German companies in Munich, Berlin, and Hamburg. The author of many books on culture and on cultural training, he is currently a module leader on the M.A. program in Media, Technology, and Culture Studies at the University of Westminster in London.

The Culture Smart! series is continuing to expand.
For further information and latest titles visit
www.culturesmart.co.uk

The publishers would like to thank CultureSmart!Consulting for its help in researching and developing the concept for this series.

CultureSmart!Consulting creates tailor-made seminars and consultancy programs to meet a wide range of corporate, public-sector, and individual needs. Whether delivering courses on multicultural team building in the USA, preparing Chinese engineers for a posting in Europe, training call-center staff in India, or raising the awareness of police forces to the needs of diverse ethnic communities, it provides essential, practical, and powerful skills worldwide to an increasingly international workforce.

For details, visit www.culturesmartconsulting.com

CultureSmart!Consulting and CultureSmart! guides have both contributed to and featured regularly in the weekly travel program Fast Track on BBC World TV.

contents

Map of Germary

introduction The Culture Smart guides are written for people who want more - photo 3

introduction

The Culture Smart! guides are written for people who want more than just the nuts and bolts of where to stay, what to see, and how to travel. They deal with the richly rewarding human dimension of foreign travel by telling you about the beliefs and attitudes of the people you will meet and about situations you may encounter. They help you to understand what makes people tick, the values they live by, and the kind of behavior they will reciprocate with goodwill and hospitality.

Germany is a powerful country that in many respects, despite superficial appearances, operates very differently from the USA and Britain. Understanding the nature of the differences will help you to achieve good relationships with the people you meet.

An informed and sympathetic approach is particularly valuable if you are visiting Germany for more than a few days as a casual tourist and need to understand how the Germans live and work. With chapters on core values and social attitudes, and a detailed and practical business briefing, Culture Smart! Germany offers a valuable introduction to the German way of life. It tells you what treatment to expect, what pitfalls to avoid, and how to build rapport and credibility with German people.

While German history is more than a thousand years old, the German nation-state is relatively new. Sir Christopher Meyer, Britains Ambassador to Germany in 1997, wrote in his valedictory comments to the British Foreign Office on his retirement in 2003, This is a complex and multilayered country. I have visited eleven Bundeslnder and only scratched the surface. Germany has astonishing variety and regional differences. It is like having sixteen Scotlands, plus the complexity of having proportional representation. The most stultifying conservatism sits alongside a strong radical and anarchist streak.

The beauty of Germany and the hospitality of its people make it a magnet for visitors from all over the world. This volume sets out to show you how to be a good and sensitive guest. The German people have a strong sense of social responsibility, and the guidelines given in these pages will prepare you to fit in with the social rules and regulations they live by in order to ensure a secure and harmonious lifestyle.

Culture Smart! Germany will help will open doors for you and will, we hope, lead you toward a lasting relationship with this culturally rich, varied, and inventive people at the heart of Europe. Enjoy the journey!

Key Facts
Official NameBundesrepublik DeutschlandFederal Republic of Germany
Capital CityBerlin
Major CitiesBerlin, Hamburg, Munich, Cologne, Frankfurt-am-Main
Area137,847 sq. miles (357,022 sq. km)
ClimateTemperateGermany introduced the Euro to replace the Deutschmark in 1999.
Population81 million (July 2014)The most populous country in the EU and the second-largest in Europe (after Russia).
Ethnic Makeup91.5 % German 2.4 % Turkish 6.1 % others
Family MakeupThe average family size is 2.7 people.The average number of children per family is 1.7.
LanguageGerman (official)Sorbian (Balto/Slavic), Frisian and Danish minority languages are spoken in the north of Germany.
Religion34% Protestant (Lutheran); 34% Roman Catholic; 3.7% Moslem; 28.3% others.Members of religious communities pay the Kirchensteuer, or church tax, of 8% of income in Bavaria and Baden-Wrttemburg and 9% in the rest of the country.
GovernmentGermany is a federal republic of sixteen states (or Lnder). The seat of government is in the capital, Berlin. There is an elected chief of state and an elected head of government. The legislature has two houses, the Bundestag (the Federal Parliament) and the Bundesrat (the Federal Council). Germany is a democracy with with proportional representation and elections every four years. The leading political parties are the CDU (Christian Democratic Union) and the SDP (Social Democratic Party).
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