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ONeil - Weapons of Math Destruction: How Big Data Increases Inequality and Threatens Democracy

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More Advance Praise for WEAPONS OF MATH DESTRUCTION Weapons of Math - photo 1
More Advance Praise for
WEAPONS OF MATH DESTRUCTION

Weapons of Math Destruction is a fantastic, plainspoken call to arms. It acknowledges that models arent going away: As a tool for identifying people in difficulty, they are amazing. But as a tool for punishing and disenfranchising, theyre a nightmare. Cathy ONeils book is important precisely because she believes in data science. Its a vital crash course in why we must interrogate the systems around us and demand better.

Cory Doctorow, author of Little Brother and co-editor of Boing Boing

Many algorithms are slaves to the inequalities of power and prejudice. If you dont want these algorithms to become your masters, read Weapons of Math Destruction by Cathy ONeil to deconstruct the latest growing tyranny of an arrogant establishment.

Ralph Nader, author of Unsafe at Any Speed

Next time you hear someone gushing uncritically about the wonders of Big Data, show them Weapons of Math Destruction . Itll be salutary.

Felix Salmon, Fusion

From getting a job to finding a spouse, predictive algorithms are silently shaping and controlling our destinies. Cathy ONeil takes us on a journey of outrage and wonder, with prose that makes you feel like its just a conversation. But its an important one. We need to reckon with technology.

Linda Tirado, author of Hand to Mouth: Living in Bootstrap America

Copyright 2016 by Cathy ONeil All rights reserved Published in the United - photo 2Copyright 2016 by Cathy ONeil All rights reserved Published in the United - photo 3

Copyright 2016 by Cathy ONeil

All rights reserved.

Published in the United States by Crown, an imprint of the Crown Publishing Group, a division of Penguin Random House LLC, New York.

crownpublishing.com

CROWN is a registered trademark and the Crown colophon is a trademark of Penguin Random House LLC.

Library of Congress Cataloging-in-Publication Data

Name: ONeil, Cathy, author.

Title: Weapons of math destruction: how big data increases inequality and threatens democracy / Cathy ONeil

Description: First edition. | New York: Crown Publishers [2016]

Identifiers: LCCN 2016003900 (print) | LCCN 2016016487 (ebook) | ISBN 9780553418811 (hardcover) | ISBN 9780553418835 (pbk.) | ISBN 9780553418828 (ebook)

Subjects: LCSH: Big dataSocial aspectsUnited States. | Big dataPolitical aspectsUnited States. | Social indicatorsMathematical modelsMoral and ethical aspects. | DemocracyUnited States. | United StatesSocial conditions21st century.

Classification: LCC QA76.9.B45 064 2016 (print) | LCC QA76.9.B45 (ebook) | DDC 005.7dc23

LC record available at https://lccn.loc.gov/2016003900

ISBN9780553418811

Ebook ISBN9780553418828

International Edition ISBN9780451497338

Cover design by Elena Giavaldi

v4.1

a

THIS BOOK IS DEDICATED TO

ALL THE UNDERDOGS

ACKNOWLEDGMENTS

Thanks to my husband and kids for their incredible support. Thanks also to John Johnson, Steve Waldman, Maki Inada, Becky Jaffe, Aaron Abrams, Julie Steele, Karen Burnes, Matt LaMantia, Martha Poon, Lisa Radcliffe, Luis Daniel, and Melissa Bilski. Finally, thanks to the people without whom this book would not exist: Laura Strausfeld, Amanda Cook, Emma Berry, Jordan Ellenberg, Stephen Baker, Jay Mandel, Sam Kanson-Benanav, and Ernie Davis.

CONTENTS
CHAPTER
BOMB PARTS: What Is a Model?
CHAPTER
SHELL SHOCKED: My Journey of Disillusionment
CHAPTER
ARMS RACE: Going to College
CHAPTER
PROPAGANDA MACHINE: Online Advertising
CHAPTER
CIVILIAN CASUALTIES: Justice in the Age of Big Data
CHAPTER
INELIGIBLE TO SERVE: Getting a Job
CHAPTER
SWEATING BULLETS: On the Job
CHAPTER
COLLATERAL DAMAGE: Landing Credit
CHAPTER
NO SAFE ZONE: Getting Insurance
CHAPTER
THE TARGETED CITIZEN: Civic Life
When I was a little girl I used to gaze at the traffic out the car window and - photo 4When I was a little girl I used to gaze at the traffic out the car window and - photo 5

When I was a little girl, I used to gaze at the traffic out the car window and study the numbers on license plates. I would reduce each one to its basic elementsthe prime numbers that made it up. 45 = 3 x 3 x 5. Thats called factoring, and it was my favorite investigative pastime. As a budding math nerd, I was especially intrigued by the primes.

My love for math eventually became a passion. I went to math camp when I was fourteen and came home clutching a Rubiks Cube to my chest. Math provided a neat refuge from the messiness of the real world. It marched forward, its field of knowledge expanding relentlessly, proof by proof. And I could add to it. I majored in math in college and went on to get my PhD. My thesis was on algebraic number theory, a field with roots in all that factoring I did as a child. Eventually, I became a tenure-track professor at Barnard, which had a combined math department with Columbia University.

And then I made a big change. I quit my job and went to work as a quant for D. E. Shaw, a leading hedge fund. In leaving academia for finance, I carried mathematics from abstract theory into practice. The operations we performed on numbers translated into trillions of dollars sloshing from one account to another. At first I was excited and amazed by working in this new laboratory, the global economy. But in the autumn of 2008, after Id been there for a bit more than a year, it came crashing down.

The crash made it all too clear that mathematics, once my refuge, was not only deeply entangled in the worlds problems but also fueling many of them. The housing crisis, the collapse of major financial institutions, the rise of unemploymentall had been aided and abetted by mathematicians wielding magic formulas. Whats more, thanks to the extraordinary powers that I loved so much, math was able to combine with technology to multiply the chaos and misfortune, adding efficiency and scale to systems that I now recognized as flawed.

If we had been clear-headed, we all would have taken a step back at this point to figure out how math had been misused and how we could prevent a similar catastrophe in the future. But instead, in the wake of the crisis, new mathematical techniques were hotter than ever, and expanding into still more domains. They churned 24/7 through petabytes of information, much of it scraped from social media or e-commerce websites. And increasingly they focused not on the movements of global financial markets but on human beings, on us. Mathematicians and statisticians were studying our desires, movements, and spending power. They were predicting our trustworthiness and calculating our potential as students, workers, lovers, criminals.

This was the Big Data economy, and it promised spectacular gains. A computer program could speed through thousands of rsums or loan applications in a second or two and sort them into neat lists, with the most promising candidates on top. This not only saved time but also was marketed as fair and objective. After all, it didnt involve prejudiced humans digging through reams of paper, just machines processing cold numbers. By 2010 or so, mathematics was asserting itself as never before in human affairs, and the public largely welcomed it.

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