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Bruce E. Altschuler - LBJ and the polls

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title LBJ and the Polls University of Florida Monographs Social Sciences - photo 1

title:LBJ and the Polls University of Florida Monographs. Social Sciences ; No. 77
author:Altschuler, Bruce E.
publisher:University Press of Florida
isbn10 | asin:0813009960
print isbn13:9780813009964
ebook isbn13:9780813018942
language:English
subjectJohnson, Lyndon B.--(Lyndon Baines),--1908-1973--Public opinion, United States--Politics and government--1963-1969, Public opinion--United States--History--20th century.
publication date:1990
lcc:E847.2.A38 1990eb
ddc:973.923/092
subject:Johnson, Lyndon B.--(Lyndon Baines),--1908-1973--Public opinion, United States--Politics and government--1963-1969, Public opinion--United States--History--20th century.
Page i
LBJ and the Polls
University of Florida Social Sciences Monograph 77
Page ii
Page iii LBJ and the Polls Bruce E Altschuler University of - photo 2
Page iii
LBJ and the Polls
Bruce E. Altschuler
University of Florida Press / Gainesville
Page iv
Editorial Committee
University of Florida Social Sciences Monographs
George E. Pozzetta, Chairman Professor of History
James Button
Professor of Political Science
Frederick O. Goddard
Associate Professor of Economics
John C. Henretta
Associate Professor of Sociology
A.J. Lamme
Associate Professor of Geography
Paul J. Magnarella
Professor of Anthropology
Dorene Ross
Associate Professor of Education
Copyright 1990 by the Board of Regents of the State of Florida
Printed in the U.S.A. on acid-free paper Picture 3
The University of Florida Press is a member of University Presses of Florida, the scholarly publishing agency of the State University System of Florida. Books are selected for publication by faculty editorial committees at each of Florida's nine public universities: Florida A&M University (Tallahassee), Florida Atlantic University (Boca Raton), Florida International University (Miami), Florida State University (Tallahassee), University of Central Florida (Orlando), University of Florida (Gainesville), University of North Florida (Jacksonville), University of South Florida (Tampa), University of West Florida (Pensacola).
Orders for books published by all member presses should be addressed to University Presses of Florida, 15 NW 15th St., Gainesville, FL 32611.
An earlier version of chapter 5 appeared in Public Opinion Quarterly 50 (Fall 1986): 285-99. Copyright 1986 by the American Association for Public Opinion Research. Published by the University of Chicago Press.
Library of Congress Cataloging-in-Publication Data
Altschuler, Bruce E.
LBJ and the polls / Bruce E. Altschuler.
p. cm. (University of Florida monographs. Social sciences;
no. 77)
Includes bibliographical references and index.
ISBN 0-8130-0996-0
1. Johnson, Lyndon B. (Lyndon Baines), 1908-1973-Public opinion.
2. United StatesPolitics and government1963-1969. 3. Public
opinionUnited StatesHistory20th century. I. Title.
II. Series.
E847.2.A38 1990 90-36674
973.923'092dc20 CIP
Page v
To Mom and Glenn
Page vii
Contents
Acknowledgments
ix
Introduction
xi
1. The 1964 Election: What Kind of Mandate?
1
2. "Johnson Nice": Social Reformer
17
3. Vietnam
38
4. Economic Troubles
61
5. Poll Wars: Fighting the Popularity Gap
69
6. Politics and Elections
81
7. Conclusions
100
Notes
111
Bibliography
127
Index
133

Page ix
Acknowledgments
Because much of this book is based on documents in the Lyndon B. Johnson Library, it could not have been written without the help of those who made access available. I thank the library for the access and all the archivists, especially Nancy Smith and Linda Hanson, for their help in finding the material used here. Anyone who has ever attempted to negotiate a way through the thousands of cartons of documents in a presidential library knows the value of such assistance. Thanks go also to the Lyndon B. Johnson Foundation for its Moody Grant to help defray research expenses.
An earlier version of chapter 5 appeared in the Fall 1986 issue of Public Opinion Quarterly. Thanks to Albert Gollin, Eleanor Singer, and the anonymous referees for their useful suggestions about that article.
As for this book, it was improved considerably by the comments of George Pozetta and the anonymous reviewers of the University of Florida Graduate School Social Science Monographs Committee acting for the University of Florida Press. Above all, my most important constructive critic was my brother Glenn. Without his thorough reading of the original manuscript, the arguments and focus of the book would have been far less strong. As my brother, he could be more direct than anyone else in telling me where changes were needed. And as a fine writer and historian in his own right, he proved an excellent judge of what did and did not work in the earliest manuscript.
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