Victoria te Velde - The Commonwealth Brand: Global Voice, Local Action

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THE COMMONWEALTH BRAND

The Commonwealth Brand

Global Voice, Local Action

VICTORIA TE VELDE
Independent Consultant

First published 2011 by Ashgate Publishing

Published 2016 by Routledge
2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN
711 Third Avenue, New York, NY 10017, USA

Routledge is an imprint of the Taylor & Francis Group, an informa business

Copyright 2011 Victoria te Velde.

Victoria te Velde has asserted her right under the Copyright, Designs and Patents Act, 1988, to be identified as the author of this work.

All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers.

Notice:
Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe.

British Library Cataloguing in Publication Data

Velde, Victoria te.
The Commonwealth brand : global voice, local action.
1. Commonwealth (Organization)--Membership.
2. Commonwealth countries. 3. Commonwealth countries-
Politics and government. 4. Commonwealth countries-
Relations. 5. Commonwealth countries--Case studies.
I. Title
909'.0971241-dc22

Library of Congress Cataloging-in-Publication Data

te Velde, Victoria.

The commonwealth brand : global voice, local action / by Victoria te
Velde.

p. cm.

Includes bibliographical references and index.

ISBN 978-1-4094-2917-3 (hbk) -- ISBN 978-1-4094-2918-0 (ebk)

1. Cultural pluralism. 2. International cooperation. 3.
International relations. I. Title.

HM1271.T4 2011

305.8009171'241--dc23

2011019347

ISBN 978-1-409-42917-3 (hbk)

ISBN 978-1-315-61488-5 (ebk)

Contents

List of Figures

List of Tables

Tables

Box

Preface

This book examines the evolution of Commonwealth membership and identity, and the related issues of enlargement. We identify and discuss the different theoretical international relations approaches to analysing the Commonwealth. In so doing we expose various shortcomings in current thinking about international relations and the Commonwealth. Most analysis tends to be state-centric and fails to sufficiently incorporate the wide range of actors now active on the global scene, including the Commonwealth. Global governance is shown to be an appropriate framework for analysing the Commonwealth in the twenty-first century, because it incorporates current issues such as globalisation and the role of non-state actors.

We reveal how a number of turning points in the organisations history have shaped its membership rules. The most recent of these was Mozambiques accession in 1995 and Rwandas in 2009. A tightening of the membership criteria followed, which ruled out a number of applicants. Nevertheless, we also show that the official Commonwealth still has the legal potential to expand. We examine the cases of a number of eligible states and assess their likelihood of achieving membership. We also analyse the case of a handful of non-eligible states that, notwithstanding the new rules', are still bent on joining.

Despite its traditional image, Commonwealth membership is shown to be a rather fluid concept that evolves with the times. The implications of this are that it should be regarded as a more open organisation than most analysts currently assume. Moreover, Commonwealth civil society organisations now play a greater role in influencing membership, both through their advocacy work and at the policy-making table. The informal Commonwealth, with its global networks of professionals, is growing in strength and reach. Thus, we see both top-down and bottom-up activity that may yet lead to the further expansion of the modern Commonwealths.

Acknowledgements

Throughout my research, many people have assisted me in various ways. I have conducted many interviews and there are so many people I contacted, it would be difficult to list them all. My thanks goes to them all.

This book would not have come about if it was not for the support and patience of my family and I would like to dedicate this book to them.

Victoria te Velde
London

Abbreviations and Acronyms

AIDS	Acquired Immune Deficiency Syndrome
ACP	Africa, Caribbean and Pacific (States) (in association with EU)
ACU	Association of Commonwealth Universities
ACUNS	Academic Council on the United Nations System
ANC	Africa National Congress
ANDEA	The Andean Community
ANZCERTA	Australia New Zealand Closer Economic Relations Trade Agreement
APEC	Asia Pacific Economic Co-operation
ARF	Asia Regional Forum
ASEAN	Association of South East Asian Nations
AU	African Union
BBC	British Broadcasting Association
BIT	Bilateral Investment Treaty
CACM	Central American Common Market
CARICOM	Caribbean Community
CDC	Commonwealth Development Council
CDP	Compulsory Deferred Pay
CFTC	Commonwealth Fund for Technical Cooperation
CIDA	Canadian International Development Agency
CHOGM	Commonwealth Heads of Government Meeting
CMAG	Commonwealth Ministerial Action Group
CNIS	Commonwealth News and Information Service
Comecon	Council for Mutual Economic Aid (Soviet-aligned Communist countries)
COMESA	Common Market for Eastern and Southern Africa
COMNET-IT	Commonwealth Network of Information Technology
ComSec	Commonwealth Secretariat
CoNGOSAM	Commonwealth Non-Governmental Office for South Africa and Mozambique
CPLP	Comunidade dos Paises de Lingua Portuguese (Community of Portuguese-speaking countries also referred to as Lusophonie)
CPSU	Commonwealth Policy Studies Unit
CSO	Civil Society Organisation
CTO	Commonwealth Telecommunications Organisation

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