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Samuel K. Byrd - The Sounds of Latinidad: Immigrants Making Music and Creating Culture in a Southern City

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The Sounds of Latinidad explores the Latino music scene as a lens through which to understand changing ideas about latinidad in the New South. Focusing on Latino immigrant musicians and their fans in Charlotte, North Carolina, the volume shows how limited economic mobility, social marginalization, and restrictive immigration policies have stymied immigrants access to the American dream and musicians dreams of success. Instead, Latin music has become a way to form community, debate political questions, and claim cultural citizenship.
The volume illuminates the complexity of Latina/o musicians lives. They find themselves at the intersection of culture and politics, often pushed to define a vision of what it means to be Latino in a globalizing city in the Nuevo South. At the same time, they often avoid overt political statements and do not participate in immigrants rights struggles, instead holding a cautious view of political engagement. Yet despite this politics of ambivalence, Latina/o musicians do assert intellectual agency and engage in a politics that is embedded in their musical community, debating aesthetics, forging collective solidarity with their audiences, and protesting poor working conditions.
Challenging scholarship on popular music that focuses on famous artists or on one particular genre, this volume demonstrates how exploring the everyday lives of ordinary musicians can lead to a deeper understanding of musicians role in society. It argues that the often overlooked population of Latina/o musicians should be central to our understanding of what it means to live in a southern U.S. city today.

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The Sounds of Latinidad Social Transformations in American Anthropology - photo 1
The Sounds of Latinidad
Social Transformations in American Anthropology
General Editor: Ida Susser
The Sounds of Latinidad: Immigrants Making Music and Creating Culture in a Southern City
Samuel K. Byrd
The Sounds of Latinidad
Immigrants Making Music and Creating Culture in a Southern City
Samuel K. Byrd
Picture 2
New York University Press
New York and London
NEW YORK UNIVERSITY PRESS
New York and London
www.nyupress.org
2015 by New York University
All rights reserved
References to Internet websites (URLs) were accurate at the time of writing. Neither the author nor New York University Press is responsible for URLs that may have expired or changed since the manuscript was prepared.
Library of Congress Cataloging-in-Publication Data
Byrd, Samuel Kyle.
The sounds of latinidad : immigrants making music and creating culture in a southern city / Samuel K. Byrd.
pages cm. (Social transformations in American anthropology)
Includes bibliographical references and index.
ISBN 978-1-4798-5940-5 (cl : alk. paper) ISBN 978-1-4798-6042-5 (pb : alk. paper)
1. MusicSocial aspectsNorth CarolinaCharlotte. 2. Latin AmericansNorth CarolinaCharlotteMusicHistory and criticism. 3. Hispanic AmericansNorth CarolinaCharlotteMusicHistory and criticism. I. Title.
ML3917.U6B97 2015
780.8968075676dc23 2015000478
New York University Press books are printed on acid-free paper, and their binding materials are chosen for strength and durability. We strive to use environmentally responsible suppliers and materials to the greatest extent possible in publishing our books.
Manufactured in the United States of America
10 9 8 7 6 5 4 3 2 1
Also available as an ebook
Contents
When I began preliminary field research in Charlotte, North Carolina, in June 2008, I knew no one and virtually nothing about Charlottes Latin music scene. Recent protests in cities across the United States around immigration reform had piqued my interest in understanding the politics of immigration. As an anthropologist studying urban issues, I was intrigued by census data and journalistic reports about the demographic and cultural transformation occurring in many southern cities, particularly in Charlotte, which experienced exponential growth in its immigrant population from 1990 to 2000 and dramatic continued growth the decade after. And as a southerner, I witnessed anecdotal shifts when visiting family back home in Athens and Atlanta, Georgianew Mexican restaurants, taco trucks at the flea market, Spanish-language radio stations, ethnic groceries, and so on.
My personal and research background also involved musicI had conducted research on music of the U.S.-Mexico border and New Orleansbut I had little expectation of making music the center of my study in Charlotte. However, much to my surprise, I encountered a thriving Latin music scene and many musicians who were excited about the potential of this study and welcoming to a visiting ethnographer. As an amateur musician who plays trumpet and guitar in my spare time, I was able to bring my musical training and sensibilities to many fruitful discussions about musicand even to join in playing music (although, Im afraid, not very skillfully) during rehearsals. As I pursued participant observation, several people were intrigued enough with my project to not just answer my questions, but to constantly keep me informed on the inner workings of their bands and music-making process. Many saw my project as another form of promotion, part and parcel with the process of interactions with club owners, festival organizers, and radio staff to get their bands music out in front of the public. Although several musicians were difficult to interview because of their busy schedules, no one outright rejected my request for an interview or desire to observe the goings-on backstage.
In my research, I was greatly aided by my affiliation with the Latin American Coalition. I began volunteering there in preparation for the 2009 Festival Latinoamericano with the thought that through this festival I would meet local musicians and see how a local music festival was put on. It turned out that the event manager there, Tony Arreaza, is also a guitar player and concert promoter who has numerous connections in the music scene in Charlotte. Tony quickly connected me with several prominent local groups. After the festival, I continued working at the Latin American Coalition as a part-time event planner and apprentice to Tony. Thus, I was able to participate in and document the planning of several concerts and festivals, including the 2010 Festival Latinoamericano.
Over time I selected several bands to follow closely, along with numerous other groups that I kept in peripheral view. I attended performances of each band, taking pictures, chatting with band and audience members during breaks in the music, and observing bands as they performed live. I interviewed musicians from each group, asking them about the bands history, influences, style, and internal dynamics. I observed rehearsals in practice spaces and watched as two bands recorded albums and demos. I also witnessed several bandleaders as they booked gigs for their band, observing their interactions with club managers, restaurant owners, and festival organizers (including myself).
While I concentrated on documenting local musicians, I had several opportunities to watch national and international bands, such as Los Amigos Invisibles, Los Aterciopelados, and Los Tucanes de Tijuana, perform as they toured through Charlotte. Often, a local group would play as the opening act, and I compared the performances and musician and audience interaction at venues of local and nonlocal groups. By attending concerts on multiple occasions, I was able to document the ambience of clubs and restaurants and compare how different groups were received at the same venue.
I collected various primary sources concerning the Latin music scene, including newspaper articles and advertisements for concerts and events. I wrote field notes in a journal about each days experience, recording subjective opinions and observed details. I also started a blog called Sams Sounds, which presented my topical observations and analysis to the public. Online, I posted photographs and wrote synopses of concerts and festivals; the blog also served as a way to solicit feedback from musicians and audience members about my ideas. Musicians and audience members read my posts and commented online or in person on what I had written. This was a way for me to confirm whether my initial impressions of performances matched what others had seen or heard, and these posts helped spark dialogues about several themes that run throughout this book.
Photographs and visual evidence play a major role in my analysis. As I snapped photographs and collected copies of concert posters and flyers, I began to realize that visual representations helped me to understand the lives of musicians in greater detail. Whether it was the chaotic dancing of Dorian Griss fans, the onstage antics of Bakalao Stars, or the artistry of Carlotan Rocks promotional posters, I realized that the visual and musical elements of performance were often inseparable (see Feld 1976); therefore I have included examples of photographs and posters throughout the work that substantiate my arguments.
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