The Routledge Companion to Latina/o Media
The Routledge Companion to Latina/o Media provides students and scholars with an indispensable overview of the domestic and transnational dynamics at play within multilingual Latina/o media. The book examines both independent and mainstream media via race and gender in its theoretical and empirical engagement with questions of production, access, policy, representation, and consumption. Contributions consider a range of media formats including television, radio, film, print media, music video, and social media, with particular attention to understudied fields such as audience and production studies.
Contributors: LorenaAlvarado, Hector Amaya, Jillian M. Bez, Mary Beltrn, Mari Castaeda, Isabel Cristina Porras Contreras, Ignacio Corona, Esteban del Ro, Joseph Erba, Hctor Fernndez LHoeste, Ada Hurtado, Katynka Zazueta Martnez, Dana Mastro, Rogelio Miana, Adolfo R. Mora, Orquidea Morales, Kristin C. Moran, Frances Negrn-Muntaner, Hannah Noel, Juan Pin, Jssica Retis, Michelle M. Rivera, Vittoria Rodrguez, Viviana Rojas, Alejandra Rosales, Alexander Sink, Federico Subervi, Angharad N. Valdivia, Lucila Vargas.
Mara Elena Cepeda is Associate Professor of Latina/o Studies at Williams College. Her research focuses on the intersection of gender and race in transnational Latina/o popular media and music, personal aesthetics, and language politics. Cepeda is the author of Musical ImagiNation: U.S.-Colombian Identity and the Latin Music Boom (New York University Press, 2010).
Dolores Ins Casillas is Associate Professor in the Department of Chicana and Chicano Studies at the University of California, Santa Barbara. She has published essays on radio humor, accent use within popular culture, immigration-based media, Chicana/o listening practices, and the award-winning book, Sounds of Belonging: U.S. Spanish-language Radio and Public Advocacy (New York University Press, 2014).
The Routledge Companion to Latina/o Media
Edited by Mara Elena Cepeda and Dolores Ins Casillas
First published 2017
by Routledge
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and by Routledge
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Routledge is an imprint of the Taylor & Francis Group, an informa business
2017 Taylor & Francis
The right of Mara Elena Cepeda and Dolores Ins Casillas to be identified as authors of this work has been asserted by them in accordance with sections 77 and 78 of the Copyright, Designs and Patents Act 1988.
All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers.
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Library of Congress Cataloging-in-Publication Data
Names: Cepeda, Mara Elena, editor. | Casillas, Dolores Ins, editor.
Title: The Routledge companion to Latina/o media / edited by Maria Elena Cepeda and Dolores Ines Casillas.
Description: New York : Routledge, 2017.
Identifiers: LCCN 2016009883 | ISBN 9780415717793 (hardback)
Subjects: LCSH: Hispanic Americans and mass media. | Hispanic Americans in mass media.
Classification: LCC P94.5.H582 U67 2014 | DDC 302.23089/68073dc23
LC record available at http://lccn.loc.gov/2016009883
ISBN: 978-0-415-71779-3 (hbk)
ISBN: 978-1-315-85800-5 (ebk)
Typeset in Goudy
by Apex CoVantage, LLC
To Rebecca Brown Sharayera, for her generosity of heart and home.
and
To Lazlo and Matas, two beautiful incentives to finish this project.
Contents
Part I
Understanding Contemporary Latina/o Media
Esteban Del Ro
Jssica Retis
Lucila Vargas and Joseph Erba
Angharad N. Valdivia
Dana Mastro and Alexander Sink
Kristin C. Moran
Part II
Access, Policy, and Production in Latina/o Media
Mari Castaeda
Federico Subervi
Orquidea Morales
Vittoria Rodrguez and Mary Beltrn
Katynka Zazueta Martnez
Rogelio Miana
Part III
Representations of Latinas/os in the Media
Hannah Noel
Hctor Fernndez LHoeste
Ignacio Corona
Lorena Alvarado
Hector Amaya
Frances Negrn-Muntaner
Isabel Cristina Porras Contreras
Ada Hurtado
Part IV
Engendering New Practices and Meanings Behind Latina/o Media Consumption
Viviana Rojas and Juan Pin
Adolfo R. Mora and Viviana Rojas
Mara Elena Cepeda and Alejandra Rosales
Michelle M. Rivera
Jillian M. Bez
Muchsimas gracias to our editorial assistants Ofelia Carrillo Dorado, Alejandra (A.J.) Meja, and John Rodrguez. Your skilled help at key moments in the project proved invaluable, and it is much appreciated. Many thanks to Erica Wetter, Mia Moran, and Kate Fornadel for your support and professionalism throughout this process, particularly during the volumes early and late stages.
Our sincerest gratitude to our contributors; they accepted our feedback with good humor and grace throughout. We purposely chose a mix of junior and senior scholars in order to capture the rifts and changes within Latina/o Media Studies. In doing so, we acknowledge those who have carved out this field and the generations of scholars who continue to build it. This collaborative project was an exciting intellectual endeavor that brought a close friendship and collegial relationship of 15 years to new levels of mutual respect and scholarly admiration. We are fortunate to share the same love for a vibrant field that nourishes our Colombian and Chicana souls.
Lorena Alvarado (Rice University) holds a PhD in Culture and Performance from UCLA. Her manuscript, Corporealities of Feeling: Sentimiento, Feminism, and Transnationalism, develops a feminist theoretical framework of sentimiento (feeling and emotion) as vocal technique, gesture, and technology wherein Latina/o popular musicians radicalize notions of nation, gender, sexuality, and race.
Hector Amaya is Professor of Media Studies at the University of Virginia. He writes on globalization, Latino media studies, and Latin American film/media. He is the author of two books, Screening Cuba: Film Criticism as Political Performance During the Cold War and Citizenship Excess: Latino/as, Media, and the Nation.
Jillian M. Bez is Assistant Professor of Media Culture at the College of Staten Island-CUNY. She has published her work in the Journal of Popular Communication, Centro: Journal of the Center for Puerto Rican Studies, Critical Studies in Media Communication, Womens Studies Quarterly, and several anthologies.
Mary Beltrn is Associate Professor in the Department of Radio-Television-Film and Affiliate, Mexican American and Latina/o Studies, and Womens & Gender Studies, at the University of Texas at Austin. She is the author of