Brian Bosché - The Purpose Factor: Extreme Clarity for Why Youre Here and What to Do About It

Advance Praise for
The Purpose Factor

What is the difference between success and failure? Having a purpose. Brian and Gabrielle Bosch show us this clearly in The Purpose Factor. The Purpose Factor unlocks the keys to living a successful and purposeful life.

Dwayne The Rock Johnson , Hollywood Actor

The secret to success is good leadership, and good leadership is all about making the lives of others better. This should be your purpose daily. The purpose that defines you and drives you. The Purpose Factor lays out how to find your purpose and let it lead you to success.

Tony Dungy , Pro Football Hall of Fame NFL Coach

Many fail in life because they have been unable to achieve singleness of purpose. Purpose is what determines success both personally and professionally. Without purpose there is no success. Brian and Gabrielle Bosch understand this and have written The Purpose Factor so everyone can discover what their purpose is and achieve the success they desire.

Gary Keller , NYT Bestselling Author of The ONE Thing and Founder of Keller Williams Realty

Get clear on what you want. If you dont have a purpose, you wont succeed. Determine your purpose in The Purpose Factor . Once you have identified your purpose, nothing will hold you back.

Lewis Howes , NYT Bestseller and Host of The School of Greatness Podcast

It isnt about the journey but the purpose of your journey that defines you. Brian and Gabrielle Bosch take us on a journey to find that purpose in The Purpose Factor.

Rachel Hollis , NYT Bestselling Author and CEO of The Hollis Co.

You can do anything you set your mind to if you have a purpose. Your potential is limitless. Everything can be figured out. Brian and Gabrielle Bosch in The Purpose Factor demonstrate that if you have a purpose anything is obtainable. So find your purpose.

Marie Forleo , NYT Bestselling Author of Everything Is Figureoutable

Regardless of whatever I do, I know what my purpose is: to make a difference in peoples lives. That is my purpose. What is yours? You need more than to just know what your purpose is, you need to understand how to carry out Gods purpose for you. That is where The Purpose Factor comes in. Brian and Gabrielle Bosch in this book not only help you discover your purpose but provide the plan to live your purpose as He wants you to.

Tim Tebow , Winner of the Heisman Trophy

Mentally, every day I get my mind and body in the right place because I have a purpose. My purpose drives and motivates me. Find how to open up your purpose by reading The Purpose Factor . Once you find your purpose, it will change your life.

Simone Biles , Five-Time Olympic Medalist

Living passionately on-purpose and committed to your purpose makes life thrillingly worthwhile, enjoyable, and meaningful. This book will get your purposefulness to become a white-hot desire that has you rise higher and higher.

Mark Victor Hansen , Founder & Co-Creator of the Chicken Soup for the Soul Series

What you need more than anything else for success is a purpose. Find that purpose and succeed. The Purpose Factor will unlock the way to find your lifes purpose.

Blake Mycoskie , Founder and Chief Shoe Giver of TOMS Shoes

Youre crazy if you dont buy HUNDREDS of copies for your teamand make it required reading for your leaders! Your teams depth of purpose is directly connected to revenue and customer satisfaction.

Tamara Lowe , NYT Bestselling Author of Get Motivated!

If you want to find your purpose, you need to read this book. The Purpose Factor is the clearest, most action-ready process to discover and use your purpose. Brian and Gabrielle are the next generation of motivators helping people achieve greatness.

Tom Ziglar , CEO, Ziglar Inc.

One of Napoleon Hills most important principles was having a major definite purpose, and great leaders know their purpose. Brian and Gabrielle bring new clarity, strategy, and insight to the subject of purpose.

Don Green , President and Chairman of The Napoleon Hill Foundation

Without a purpose, success cannot be achieved. Every great venture begins with a purpose. Discover your purpose and achieve success. The Purpose Factor is the book you need for both.

Gary Kelly , CEO of Southwest Airlines

This is an amazing book that will change your life forever. It shows you how to become absolutely clear about who you are, what you really want, and how to achieve all your goals.

Brian Tracy , Motivational Legend

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Contents

You cannot un-know what youre about to discover.

In September 2017, a popular Japanese television program followed the lives of seven elderly people in the small city of Kytango. The ninety- to one-hundred-year-olds were filmed as they went about their day. They woke up, ate small meals, visited family, ran errands, and prepared for bed. It wasnt the kind of thrilling reality show content you would expect. So why produce it?

Kytango and the region around it have three times more residents over the age of one hundred than the rest of Japan. It has produced Olympic athletes, rock stars, and one of the oldest men in history. The producers of the Japanese show wanted to know what made Kytango so unique.

What they found was truly amazing.

Yes, the individuals they followed exercised daily and ate healthily. But they looked different on the insideat least under a microscope. All seven of these Japanese men and women had unusually high levels of DHEA in their bloodstream. DHEA, considered the longevity hormone, is linked to longer lifespans, lower cancer risk, and better memory.

So was it their diet or environment that caused their bodies to make more of this miracle hormone? Not necessarily. Every person in this region has an ikigai . Ikigai translates to a reason for being or ones reason for waking up in the morning.

For these Japanese people, their ikigai is their purpose in life.

Whether the television producers realized it or not, they discovered an absolute truth. Purpose is the factor that makes life worth living. It doesnt simply add years to your life; it adds life to your years.

Purpose is the factor that makes the difference. Its the difference between simply existing and really living. Purpose simplifies decision-making. It makes better leaders, stronger companies, and happier people. Purpose determines the work you do, the relationships you have, and the life you live.

The pursuit of purpose is the pursuit to matter. And isnt that what we all wantto matter? Yet purpose is rarely a topic of conversation. We dont teach it in our schools or talk about it in houses of worship. We think its irrelevantor worse, inappropriateto discuss at work.

Dont believe us? Bring up purpose at your next dinner party and get ready for blank stares. Its one of those topics like Blockchain or the Electoral College. We think we know what it is, but wed have a hard time defining it if someone asked.

The word purpose has become meaningless. The discussion around purpose has become so broad, emotional, and ridiculous that it leaves one to think it can only be discovered at the top of a mountain or while gazing into a sunset.

Why We Were Wrong

Thats what we believed. We thought finding our purpose was something that just happened. If you were lucky, you found it early. If you werent so lucky, you had to wander through life waiting for someone else to show you your purpose and wondering if this is all there is.

We didnt discover our purpose until we were forced to. Before we met, each of us was having a crisis of purpose. Brian lost a marriage and his job in the same month. Gabrielle checked off all of the supposed-to boxesdegrees, jobs, incomebut achievement wasnt enough. For all of the work we had done to plan our lives, our plans werent working out. In a few short years, we had gone from brimming with potential to experiencing feelings of regret.