Craig Valentine - World Class Speaking in Action: 50 Certified World Class Speaking Coaches Show You How to Present, Persuade, and Profit

WORLD CLASS SPEAKING in ACTION

WORLD
CLASS

SPEAKING
in ACTION

50 Certified World Class
Speaking Coaches Show You
How to Present, Persuade, and Profit

CRAIG VALENTINE
and MITCH MEYERSON

WORLD CLASS SPEAKING in ACTION
50 Certified World Class Speaking Coaches Show You How to Present, Persuade, and Profit

2015 Craig Valentine & Mitch Meyerson.

All rights reserved. No portion of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any meanselectronic, mechanical, photocopy, recording, scanning, or otherexcept for brief quotations in critical reviews or articles, without the prior written permission of the publisher.

Published in New York, New York, by Morgan James Publishing. Morgan James and The Entrepreneurial Publisher are trademarks of Morgan James, LLC. www.MorganJamesPublishing.com

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In an effort to support local communities, raise awareness and funds, Morgan James Publishing donates a percentage of all book sales for the life of each book to Habitat for Humanity Peninsula and Greater Williamsburg.

Contents

Craig Valentine and Mitch Meyerson

Sarah Hilton

Teri Kingston

Teresa Dukes

Jeremy Tracey

Kathryn MacKenzie

Wade Randolph

David Chase

Robert Gordyn

Mohamed Isa

Jennifer Leone

Rena Romano

Anna Perdriau

Bob Goodyear

Monika Sugiarto

Dr. Richard C. Harris

Nate Dunlop

Kimberly Myers

David P. Otey

Lewis Roth

John K. Bates

Hayward Suggs

Hiba Hamdan

Manley Feinberg

Bob Mohl

Tim Juda

Valerie Fuson

Richard Ballard

Willie Joe Robinson Jr.

Dell Self

Maureen Bell

Michael Davis

Deirdre Van Nest

William Reed

Jocelyne Vzina

Diana J. Canaday

Mark A. Vickers

Jeanne R. Lee

Carl Dusthimer

Danish Qasim

Malachi Talabi

Lisa Vanderkwaak

Manoj Vasudevan

Shari Strong

Michael Neuendorff

Anastasia Pryanikova

Daniel R. Moirao

Amelia Mimi Brown

Henrik Brameus

Ben Thorkelson

Acknowledgments

Thanks to the World Class Speaking Coaches for their great energy, insights, and talent.

To Amanda Rooker and her team at SplitSeed for their excellent work in editing this book.

And to the talented team at Morgan James Publishing for getting this book into the hands of future World Class Speakers around the world.

Introduction

It was late summer 2007. Mitch was finishing up the last stage of his Entrepreneur magazine Mastering Online Marketing tour in Washington, DC, and Craig had just returned home from one of his many national speaking engagements.

We sat down at a small outdoor cafe in Maryland to enjoy the crisp, invigorating air of early fall, and to create something new, something excitingsomething that would change lives.

We had met two years prior, co-leading the Guerrilla Marketing Coach Certification Program, and shared a creative vision for teaching, coaching, and inspiring entrepreneurs. Craig had a loyal following in the speakers world, just as Mitch did in the online marketing and coaching world.

At that outdoor caf, in a moment of inspiration and synergy, World Class Speaking was born.

The first World Class Speaking book was published in early 2009, followed by the World Class Speaking Coach Certification Program. In this 12-week intensive program, entrepreneurs, coaches, and speakers learn powerful speaking and coaching skills as they build their own business as a Certified World Class Speaking Coach.

At the time of this writing, we have certified over 150 World Class Speaking Coaches in over 15 countries. And this is only the beginning. This active community of Certified World Class Speaking Coaches are helping speakers worldwide to become more dynamic and powerful using the 12 World Class Speaking competences that you will learn in this book.

Get ready to experience real case studies and hands-on teachings that will help you:

build stellar presentations that will keep your audience on the edge of their seats

turn presentations into dozens of profitable income streams

master leading-edge technologies and speak to thousands without ever leaving home

and much more

However, World Class Speaking is more than a system; it is a mindset. In the pages that follow, you will hear the words, experiences, and teachings of 50 of the best speaking coaches in the world.

Let their long road inspire you, and become your shortcut to success.

Craig Valentine and Mitch Meyerson
www.CertifiedSpeakingCoach.com

Part 1

THE WORLD CLASS WAY

The 12 World Class Speaking Competencies

Craig Valentine and Mitch Meyerson

Craigs Story

A t ten years old, something disturbing happened to me. Walking through the Mall in Columbia (Maryland) by myself, I ran into my friends father. He asked about my family. I dont remember what I said, but I never forgot his response. He fixed me in his gaze and said, Do you know you have a serious lisp? Craig, if I were you, I wouldnt talk anymore, because every time you open your mouth, you remind me of Daffy Duck!

My heart dropped. My confidence and esteem plummeted, and for the next five years you couldnt get a word out of me. But by age fifteen I was sick of voluntarily muting myself, so I started striving to become empowered rather than embarrassed as a communicator.