Barbara Heath - Material Worlds
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First published 2017
by Routledge
2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN
and by Routledge
711 Third Avenue, New York, NY 10017
Routledge is an imprint of the Taylor & Francis Group, an informa business
2017 Barbara J. Heath, Eleanor Breen, and Lori A. Lee
The right of the editor to be identified as the author of the editorial material, and of the authors for their individual chapters, has been asserted in accordance with sections 77 and 78 of the Copyright, Designs and Patents Act 1988.
All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers.
Trademark notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe.
British Library Cataloguing- in- Publication Data
A catalogue record for this book is available from the British Library
Library of Congress Cataloging- in- Publication Data
Names: Heath, Barbara J., 1960 editor of compilation. | Breen,
Eleanor E., editor of compilation. | Lee, Lori A., editor of
compilation.
Title: Material worlds : archaeology, consumption, and the road
to modernity / edited by Barbara J. Heath, Eleanor E. Breen,
and Lori A. Lee.
Description: Milton Park, Abingdon, Oxon ; New York,
NY : Routledge, 2017. | Series: Routledge studies in archaeology ;
26 | Includes bibliographical references and index.
Identifiers: LCCN 2016037047 | ISBN 9781138101142 (hardback :
alkaline paper)
Subjects: LCSH: North AmericaAntiquities. | Social archaeology
North America. | Archaeology and historyNorth America. |
Historic sitesNorth America. | Material culture
North AmericaHistory. | Consumption (Economics)
North AmericaHistory. | Social changeNorth America
History. | North AmericaEconomic conditions.
Classification: LCC E43 .M38 2017 | DDC 970.01dc23
LC record available at https://lccn.loc.gov/2016037047
ISBN: 978- 1- 138- 10114- 2 (hbk)
ISBN: 978- 1- 315- 65718- 9 (ebk)
Typeset in Sabon
by Apex CoVantage, LLC
Alan D. Armstrong , Ph.D. student, Department of Anthropology, Northwestern University.
Anna S. Agbe- Davies , Associate Professor of Anthropology, University of North Carolina, Chapel Hill.
Lynsey A. Bates , Archaeological Analyst, Digital Archaeological Archive of Comparative Slavery, Monticello.
Elliot H. Blair , Assistant Professor of Anthropology, University of Alabama.
Lindsay Bloch , Visiting Scholar with the Research Laboratories of Archaeology at the University of North Carolina at Chapel Hill.
Eleanor E. Breen , Archaeologist, City of Alexandria, Virginia.
Charles R. Cobb , James E. Lockwood Jr. Professor and Curator of Historical Archaeology, University of Florida.
Jillian E. Galle , Project Manager, Digital Archaeological Archive of Comparative Slavery, Monticello.
Jack Gary , Director of Archaeology and Landscapes, Thomas Jeffersons Poplar Forest.
Barbara J. Heath , Associate Professor of Anthropology, University of Tennessee, Knoxville.
Lori A. Lee , Assistant Professor of Anthropology, Department of Social and Behavioral Sciences, Flagler College.
Mark W. Hauser , Associate Professor of Anthropology, Northwestern University.
Elizabeth J. Kellar , Research Assistant Professor and former Associate Director of the Archaeological Research Laboratory, University of Tennessee, Knoxville.
Lauren K. McMillan , Adjunct Professor in the Department of Historic Preservation, University of Mary Washington.
Ann Smart Martin , Stanley and Polly Stone Professor and Director of the Material Culture Program, Department of Art History, University of Wisconsin- Madison.
Paul R. Mullins , Professor of Anthropology, Indiana University- Purdue University, Indianapolis.
18 Debating Archaeological Empiricism
The Ambiguity of Material Evidence
Edited by Charlotta Hillerdal and Johannes Siapkas
19 Archaeologys Visual Culture
Digging and Desire
Roger Balm
20 Marking the Land
Hunter- Gatherer Creation of Meaning in their Environment
Edited by William A Lovis and Robert Whallon
21 The Archaeology of Human- Environment Interactions
Strategies for Investigating Anthropogenic Landscapes, Dynamic Environments, and Climate Change in the Human Past
Edited by Daniel Contreras
22 Life of the Trade
Events and Happenings in Niumis Atlantic Center
By Liza Gijanto
23 Exploring the Materiality of Food Stuffs
Transformations, Symbolic Consumption and Embodiment(s)
Edited by Louise Steel and Katharina Zinn
24 Archaeologies of Us and Them
Debating History, Heritage and Indigeneity
Edited by Charlotta Hillerdal, Anna Karlstrm and Carl- Gsta Ojala
25 Balkan Dialogues
Negotiating Identity Between Prehistory And The Present
Edited by Maja Gori and Maria Ivanova
26 Material Worlds
Archaeology, Consumption, and the Road to Modernity
Edited by Barbara J. Heath, Eleanor Breen, and Lori A. Lee
With sundry other sorts of small ware too tedious to mention
Lindsay Bloch and Anna S. Agbe- Davies
To be sold by the subscriber at his dwelling- plantation, and at his pot- house, in St. Marys County, and at the head of the St. Marys River, by wholesale or retail: Earthenware, of the same kind as imported from Liverpool, or made in Philadelphia, such as milk- pans, butter- pots, jugs, pitchers, quart-mugs, pint- mugs, porringers, churning- pots, painted dishes, plates, etc. with sundry other sorts of small ware too tedious to mention. He will take in pay pork, tar, wheat, corn, or tobacco, at reasonable rate, for any of the above commodities.
(Thomas Baker, the Maryland Gazette , 1756)
Consumer culture often appears to be a side- effect of the conspicuous consumption identified by Thorstein Veblen (1899), in which the leisure class grasps at ever more expensive and esoteric goods in order to climb the social ladder to become more like their betters and to leave those beneath them behind. Studies of consumerism within historical archaeology or modern material culture studies (Majewski and Schiffer 2009:191192) frequently emphasize these special goods often expensive, rare, or both and a relatively narrow slice of society (Martin 1993; Mullins 2011:139141). Taking consumption to signify people rely[ing] increasingly upon goods that they do not produce themselves (Miller 1995:154), there is no doubt that people also consume mundane goods. Furthermore, status- conscious elites and their imitators are not the only people to consume material goods.
What are we to do with these other things, these other people? We argue for a broader- based investigation of consumerism, understood as an ideology and a system that promotes consumption. Here, we examine the ceramics consumed by plantation residents, most of them enslaved, to understand their role in the consumer revolution. We label these processes petty consumerism , a phenomenon that exists side- by- side with the generic consumerism, that is taken to be synonymous with the conspicuous rather than the quotidian. Given its broad base, petty consumerism was likely more important, financially and socially, to the ascendancy of this mode of modern life.
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