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Mark C. Crowley - Lead from the Heart: Transformational Leadership for the 21st Century

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Mark C. Crowley Lead from the Heart: Transformational Leadership for the 21st Century
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Leadership and engagement expert Mark C. Crowley shows how trading in the old business playbook for heart-led leadership strategies will create purpose-driven, dedicated employees and higher levels of performance. Revised and updated to address the needs of those managing Gen Z and millennial employees in addition to the latest global research on employee engagement.
In this thoroughly revised and updated edition of his now classic book, visionary Mark C. Crowley provides the roadmap workplace leaders the world over are seeking: How to most successfully and sustainably inspire and manage other human beings in the post-pandemic era.

Nearly 50 million workers quit their jobs in the U.S. alone in 2021a record number likely to be exceeded in 2022.
While we might imagine that an opportunity to earn greater pay is the key driver of this Great Resignation, research shows two-thirds of the reasons people leave jobs boil down to issues related to their engagement and overall well-being.
More specifically, people quit when they feel they arent valued, respected, appreciated, coachedor cared about personallyby their manager and organization.
Thanks in large part to the COVID pandemic and a global reset of what matters most to people in their lives, human beings have profoundly evolved in what they need and want in exchange for their work.
Consequently, a radical change in employee expectations demands that organizations and managers rapidly pivot by embracing leadership practices that match the moment.
The remedy to the Great Resignation is to adopt more humane ways of managing people knowing they inherently lead to infinitely greater engagement not to mention optimal employee performance.
In this new and updated version of his seminal and visionary book, Mark C. Crowley draws upon emerging medical and other scientific discoveries which prove its the heart, not the mind, that drives human motivation and achievement.
While weve long been led to believe that human beings are essentially rational beings, new research shows that feelings and emotions far more often motivate human behavior and what people care about most and commit themselves to in their lives.
In light of this breakthrough understanding, its become incumbent upon workplace managers to pay great attention to their employees emotional experience at workfar greater attention than any of us ever believed necessary.
Ironically, most of us were told the heart has no place in workplace management. In fact, most of us were taught that the heart acts like Kryptonite in leadership: it inherently undermines a managers effectiveness - and lowers performance.
What makes this book so remarkable is that it brilliantly contradicts all those traditional beliefs and proves why people naturally and instinctively respond to managers who care about them personally and support their deep human needs.
To be absolutely clear, theres nothing soft or weak about the Lead From The Heart philosophy. Instead, it represents the future of workplace management and a roadmap to driving uncommon engagement, productivity and profitability when organizations around the world are wanting it most.
Rich with inspiring stories and illuminating research, this book proves that when you lead people with a greater balance of mind and heart, people naturally follow. And they also excel.

Mark C. Crowley: author's other books


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Praise for LEAD From The HEART This book is a testament to the wisdom of - photo 1
Praise for
LEAD From The HEART

This book is a testament to the wisdom of ignoring the well-meaning advice of experts who too often look backwards to formulate strategies for the future. Had Mark C. Crowley listened to an expert who told him to stop writing about the heartabout the role of emotionin leadership, this wonderful book would not exist, and those of us who study or practice leadership would be the poorer as a result. Engaging, searingly honest, and deeply researched, Lead From The Heart is destined to be a classic.

Amy C. Edmondson, Professor of Leadership and Management, Harvard Business School; author of The Fearless Organization

This expanded and updated edition of Lead From The Heart gives us fresh, profound, and compelling insights into the importance of leading from the heart, not just the head. Mark C. Crowley also shares with us very concrete, practical advice on how to do it. An indispensable companion for todays leaders.

Hubert Joly, former Chairman and CEO of Best Buy, author of The Heart of Business

Mark C. Crowleys classic Lead From The Heart has already earned its spot at the top of the leadership booklist. Now his second edition offers new research, new perspectives, and new examples that will motivate a new generation of leaders to listen to that most essential of voices: the one that comes from within.

G. Richard Shell, Thomas Gerrity Professor, the Wharton School of the University of Pennsylvania; best-selling author of The Conscience Code

University of Massachusetts Global (formerly Brandman University) Doctoral students have embraced Mark C. Crowleys innovative leadership thesis for over a decade. Lead From The Heart is a core textbook in our Doctor of Education (Ed.D) program and is an essential resource for students. As was true with his original, this new edition is a highly engaging and accessible book filled with practical tools for leaders interested in advancing their transformational leadership effectiveness. To underscore the impact Lead From The Heart has had on our program, several of our doctoral students are currently participating in research to explore how its leadership principles are used by executive leaders to produce extraordinary results in their organizations.

Marilou Ryder, Ed.D., Professor of Education, University of Massachusetts Global

The world is finally coming to see that leaders who authentically care for their people, while remaining focused on performance, repeatedly excel. For more than 40 years, Ive personally seen how a workplace culture that intentionally honors and trusts its employees is rewarded with sustainably great performance. In Lead From The Heart, Mark C. Crowley shares the science that explains why people respond so positively to this kind of leadership and teaches management practices proven to have significant business impact by putting employees first.

Dr. Jim Goodnight, Co-Founder & CEO, SAS

Being a caring leader has often been conflated with weakness. But if weve learned anything from the COVID pandemic, not to mention the Great Resignation, the best managers intentionally lead with heart. Mark C. Crowleys book is a masterful guide on how to lead people in a way that naturally inspires their commitment and productivity.

Dan Cable, Professor of Organizational Behavior, London Business School; author of Alive at Work and Exceptional

Learn the true keys to successful leadership in Lead From The Heart! Filled with inspiring stories, practical advice, and years of tried-and-true methods, Mark C. Crowley uniquely explains how to inspire your team and practice a people-first approach to leadership. Learn from the besta must read!

Dr. Marshall Goldsmith, Thinkers50 #1 Executive Coach; New York Times best-selling author of Triggers, Mojo, and What Got You Here Wont Get You There

A decade and counting... A highly recommended and true account of how leading with our hearts can have the greatest impact on those around us. Our faculty has taught our students the transformational lessons from Mark C. Crowleys book for ten years, and his heartfelt and inspirational examples make leadership more relatable and applicable in todays complex world. This book is intentional and a must read if you want to change your trajectory in leading.

Scott Lewis, MBA, Senior Lecturer of Strategic Leadership, Northern Arizona University

Copyright 2011, 2022 by Mark C. Crowley

Published in the United States by: Hay House, Inc.: www.hayhouse.com Published in Australia by: Hay House Australia Pty. Ltd.: www.hayhouse.com.au Published in the United Kingdom by: Hay House UK, Ltd.: www.hayhouse.co.uk Published in India by: Hay House Publishers India: www.hayhouse.co.in

Project editor: Melody Guy Interior design: Karim J. Garcia

Cover design: Rachel H. Crowley

Image on .

Image on is courtesy of U.S. Bureau of Labor Statistics.

Images on are courtesy of Gallup, Inc.

Photo on is courtesy of the author.

All rights reserved. No part of this book may be reproduced by any mechanical, photographic, or electronic process, or in the form of a phonographic recording; nor may it be stored in a retrieval system, transmitted, or otherwise copied for public or private useother than for fair use as brief quotations embodied in articles and reviewswithout prior written permission of the publisher.

The author of this book does not dispense business advice, only offers information of a general nature to help you in your quest for business success. This book is not designed to be a definitive guide or to take the place of advice from a qualified professional, and there is no guarantee that the methods suggested in this book will be successful, owing to the risk that is involved in business of almost any kind. Thus, neither the publisher nor the author assume liability for any losses that may be sustained by the use of the methods described in this book, and any such liability is hereby expressly disclaimed. In the event you use any of the information in this book for yourself, the author and the publisher assume no responsibility for your actions.

Previously published by Balboa Press under ISBN 978-1-4525-3542-5

Cataloging-in-Publication Data is on file at the Library of Congress

Hardcover ISBN: 978-1-4019-6760-4

E-book ISBN: 978-1-4019-6761-1

Audiobook ISBN: 978-1-4019-6762-8

This book is dedicated to:

My wife, Carol, who never wavered in her belief that I was on purpose in writing this book and who, more than anyone, gave me the heart to complete it. Her ever-present encouragement and love proved to be profoundly powerful forces, especially when I needed them most.

To my son, Ryan; his wife, Rachel; and their children, Lauren, Anthony, and Ava. You are great, great gifts in my lifeand inspire me every day. And Ryan, you live, lead, and parent from one truly big heart.

And, to Matthew.

When pure sincerity forms within, it is
outwardly realized in other persons hearts.

LAO TZU

Most men seem to live according
to sense rather than reason.

ST. THOMAS AQUINAS

Real power has to do with ones ability to
influence the hearts and minds of others.

THE 14TH DALAI LAMA

I truly believe that only when head and heart live
in harmony can we reach our true human potential.

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