VENUS GENIUS PRAISE
Fabienne practices what she preaches and preaches what she is! She incarnates the yin and the yang of innovation through her personality, her experience and her sensitivities! Venus Genius is a must read for anyone who must innovate to improve and to simply move ahead; in other words for everyone!
Marc Somnolet, CPG Marketing executive, Adjunct Professor at NYU
A compelling story of learning told by a scientist who has toiled in R&D and business for more than 30 years, bringing creativity and innovation to organizations. If you get nothing else (but you will) pay attention to Fabiennes brilliant point about diversity and inclusion. Ask your diverse teams to dance in order to see the benefits of diversity both are the drivers for future innovation
Stanley S. Gryskiewicz, Ph.D, Founder & Chairman Emeritus, Association for Managers of Innovation
Fabienne Jacquet hits the nail on the head and shows us the formula to successful innovations. Venus Genius is packed with captivating stories, fascinating perspectives, and powerful data. Its an addictive and smart read for every male and female entrepreneur.
HanhLinh HoTran, Author of Smart Patient
Loaded with numerous real world examples from a broad variety of people and perspectives, Venus Genius provides great insights, inspiration, and leadership into innovation for all! The many anecdotes and short stories draw the reader from page to page. It is both timely and timeless. An insightful read backed up by an entertaining and engaging personality with broad experience in innovation! Thank you Fabienne!
Kim Tutin, Senior Project Manager, Georgia-Pacific Chemicals LLC
Venus Genius unleashes an exciting new outlook on the process of innovation, exploring the masculine and feminine sides of creativity. Delving into new strategies focusing on empathy and intuition, Jacquet leverages her extensive experience in leadership roles at Fortune 500 companies to tap into the rapidly growing female market. This fresh perspective helps to demystify innovation and makes a convincing case that feminine energy should be the driver for the future of innovation.
Karissa Y. Sanbonmutsu, Principal Investigator at Los Alamos National Laboratory
Fabienne Jacquets Venus Genius is a work of insightful feminine genius. The enjoyable and engaging style of writing, structure, flow, stories, personal stories, stats, research, references, inference, science, conclusions, speculations, aspirations, all work together brilliantly. Only Fabienne Jacquet could have produced this, a work of a lifetime.
Joe Ross, Chief Strategy Officer, Presentation Director, and Coach at Ideas on Stage
New generation of girls need to know about Venus Genius philosophy and turn it into a key piece of their credentials. Girls need to know that there are others like Fabienne who have decided to step up and talk loudly about what is in their minds without waiting for someones approval.
Raul Maldonado,
R&D Manager at Colgate Palmolive
A refreshing look at innovation through an inquisitive, scientific, and feminine lens. A thoroughly addictive, learned, and fun read!
Rebecca Williams, FMCG Innovation Delivery Manager
Fabienne is a much-needed voice in innovation. Her work raises awareness about the gender constructs that shape what is pursued, supported, and actualized in the business world. A must read for anyone looking to break free from limiting beliefs.
Jeremie Gluckman, Marketer and Author In the Shadow of Big Tech
In a sleek style, this book explains how human qualities, often reported to be more present in women, make the process of innovation more successful. A book that complements the socio-technical approach well and will enlighten practitioners of innovation.
Alain Jacques, External Innovation-Europe Colgate Palmolive - Retired
Venus Genius proposes a different way of looking at innovation, from both a masculine and feminine perspective. Jacquets book tells us how we can improve the process of innovation by being aware of the lens we are comfortable with and acknowledging the need to innovate by balancing both energies. This will be useful for anyone interested in innovation and entrepreneurship, and it will help educators to better prepare students to recognize the importance of incorporating masculine and feminine traits in the entrepreneurial process.
Deborah Finch, Associate Teaching Professor in Marketing, Entrepreneurship & Innovation at the University of Massachusetts Lowell, Author of Wake Up Call
Fabienne Jacquet invites us to discover our inner Venus Genius as she deftly illustrates how traditionally under-valued traits are crucial to delivering game-changing innovation. You will enjoy her accessible style and light touch, and emerge with renewed energy to grow your innovation process.
Cheryl Perkins, CEO of InnovationEdge (Business Week Top 25 Innovator in the World, CGT Visions Leader and Strategy Thought Leader)
Fabienne Jacquet, an amazing and inspiring expert in innovation has written an undeniable convincing statement. With her own energy, passion, fun and femininity she will take you on a journey that will substantiate the many reasons to level the feminine and masculine in innovation.
Annette Raven,
IT Analyst & Teamleader, Nurse
Fabiennes writings exemplify the power of gender diversity to innovation but at the core of her thesis its a celebration of all the rich complexity that comes from all diversity. Im blessed to know her as a friend and colleague and have great admiration for her work and contributions to innovation. This book will now introduce her to a world without boundaries.
Terence Calloway - Chief Product Supply Officer, Energizer Holdings, Inc.
Venus Genius is a phenomenal book which provides new, fascinating ideas about the intersection between feminine and innovation. Fabiennes life perspectives are extraordinary, and captivating!
Barbara Euripides,
Author of Brains, Beauty, Boss
Fabienne unleashes a new perspective on the practice of innovation. Her book is insightful and well written. Game changing!!
Jordan Podojil,
Author of The Female Founding Edit
To my Mom Janine and my Dad Andr, for having allowed me to be my authentic self, even if they didnt alwaysapprove!
To my brother Loc, for his unconditional love and support beyond ourdifferences.
To my husband Patrick, the sunshine of my life and my biggestfan.
Contents
1.
HOW WE GOT HERE
1.
DEMYSTIFYING INNOVATION
2.
IS INNOVATION GENDERED?
3.
INNOVATION HAS NEGLECTED WOMEN
4.
WHAT INNOVATION NEEDS MORE OF TODAY
2.
THE OPPORTUNITY FOR THE FUTURE OF INNOVATION
5.
THE $20+ TRILLION FEMALE MARKET IS AN UNTAPPED OPPORTUNITY
6.
WOMEN HAVE NATURAL ADVANTAGES TO INNOVATE FOR WOMEN
7.
INNOVATING INNOVATION WITH FEMININE ENERGIES
3.
FEMININE TRAITS FOR THE INNOVATOR (REGARDLESS OF GENDER)