Carolyn Eckert - Your Idea Starts Here: 77 Mind-Expanding Ways to Unleash Your Creativity
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With change happening faster and faster in our tech-ruled world, being able to think creatively, flexibly, and quickly is more important than ever. In Your Idea Starts Here, graphic designer Carolyn Eckert offers 77 specific questions, techniques, and exercises cleverly combined with fascinating infographics and other visuals to jump-start creative thinking.
Dont know what you want your project to be? Make a list of things you dont want it to be. Wondering where to start? Say one word that relates to your idea and invite a friend to say another word that relates to yours. See where five or ten rounds take you. Work within a time limit, look in unexpected places, think tiny, do the opposite, shuffle your papers, and explore your creativity to the fullest! Theres something here to inspire and strengthen every smart idea, all in an innovative little book that makes a perfect gift for anyone, including yourself.
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Need Inspiration?
BIG SALE! series above by Michael McKay/Empty Set Projects. For Michaels inspiration for this work, see at the back of the book.
This book shows you a process for generating, developing, and refining ideas its a path in three stages:
Accumulate things you like, things that might or might not work... don't think, just collect. Youre gathering inspiration.
Figure out what you can keep, toss, or save for later. Break it down to move forward.
Organize or assemble the parts into something new. Your idea takes shape.
* Flip to the back for
To bring together information, piece by piece, from as many different sources as possible
I cant understand why people are frightened of new ideas. Im frightened of the old ones.
John Cage
Wherever you are right now, look around you. What interests you? What do you like?
Do you find any of the light, patterns, colors, shapes, sounds, smells, or people around you interesting?
If not, how could you make one thing better?
Embroidered postcard by Shaun Kardinal
The painter Jean-Baptiste-Simon Chardin painted what was around the house a glass of water, a coffee pot, a few heads of garlic on a table and became one of the best still-life painters of the eighteenth century, while never leaving Paris, or his house.
Write down what you dont want it to be.
After a few years working as a radiologist, Steven N. Meyers was curious what would happen if he took X-ray photographs of flowers.
In her book Notes on Nursing: What It Is and What It Is Not, Florence Nightingale writes that nursing is not about being a servant or about diagnosing or physicking (dispensing medicine) without a doctors instructions. To nurse, she writes, is to put the patient in the best condition for nature to act upon him, and to be a careful observer and a clear reporter.
What is the most outrageous, ridiculous scenario you can think of? Would it ever work? Why or why not? Would a part of it work?
In 1925, Ivan Unger and Gladys Roy decided to show off their daredevil skills and played tennis on top of this biplane.
If at first the idea is not absurd, then there is no hope for it.
Albert Einstein
One night Gary Dahl was at a bar with friends, and their conversation turned to caring for their pets. Dahl told his friends that he had no problems at all, explaining, I have a pet rock.
He decided to see what would happen if he marketed the idea, and this flash of silly inspiration became a nationwide craze for pet rocks. In the Christmas season of 1975, he sold millions of pets (complete with carrying case and manual) to a war-weary public desperately in need of something fun.
During a visit to New York City on a snowy day in 1902, Mary Anderson noticed that the streetcar driver was having trouble seeing through the windshield. He could open part of the window and wipe the windshield with his hand (many people at the time even used a sliced onion or carrot), but then the snow and wind would fly in, making everyone cold and wet and he still wasnt able to see. Mary started to sketch as she rode, ultimately drawing a swinging arm... to remove snow, rain, or sleet from the center vestibule-window of the streetcar; even better, it could be operated from inside the car. Mary received the patent for her window-cleaning device in November 1903 and tried to sell it to Dinning & Eckenstein in Montreal, Canada, in 1905, but they responded that they did not consider it to be of such commercial value. Her patent expired, but the idea and need lived on. By the 1920s, windshield wipers were being installed on every car.
Find a photo you like and use it as your inspiration. A photo of desert dunes was Diane von Furstenbergs inspiration for one of her spring collections, titled Oasis.
One image can break down into many individual elements that can lead to an idea:
- ripple patterns
- a sweeping slope
- a sense of vast space, brightness, or heat
- a color palette
- converging angles
Oasis serene and unexpected
Diane Von Furstenberg
Start gathering items you like anything, really. They can be words, photographs, cartoons, quotes, paint or fabric swatches, patterns, sketches, or just random thoughts on sticky notes. Tack these items up where you can see them every day all together on a wall near your desk (designers call this a mood board), or individually and randomly around your house so youre inspired everywhere you go. After you accumulate enough items, see if you can group them. Is there a theme developing?
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