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Stockton B. Colt - The Sales Compensation Handbook

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The Sales Compensation Handbook: summary, description and annotation

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This updated edition contains the information and tools necessary to design and implement first-class sales compensation programmes. It offers guidance on all aspects of compensating salespeople, including using cash and non-cash incentives, and designing base salary, bonus and commission scales.

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title The Sales Compensation Handbook author Colt Stockton B - photo 1

title:The Sales Compensation Handbook
author:Colt, Stockton B.
publisher:AMACOM Books
isbn10 | asin:0814404111
print isbn13:9780814404119
ebook isbn13:9780585040080
language:English
subjectSales personnel--Salaries, etc, Incentives in industry, Compensation management.
publication date:1998
lcc:HF5439.7.S24 1998eb
ddc:658.3/22
subject:Sales personnel--Salaries, etc, Incentives in industry, Compensation management.
The Sales Compensation Handbook, Second Edition
Stockton B. Colt, Jr., Editor
Towers Perrin
AMACOM
American Mangagement Association
New York Atlanta Boston Chicago Kansas City San Francisco Washington, D.C.
Brussels Mexico City Tokyo Toronto
This book is available at a special
discount when ordered in bulk quantities.
For information, contact Special Sales Department,
AMACOM, a division of American Management Association International,
1601 Broadway, New York, NY 10019.

This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional service. If legal advice or other expert assistance is required, the services of a competent professional person should be sought.
Library of Congress Cataloging-in-Publication Data
The sales compensation handbook.2nd ed./Stockton B. Colt. editor.
p. cm.
Includes index.
ISBN 0-8144-0411-1
1. Sales personnelSalaries, etc. 2. Incentives in
industry. 3. Compensation management. I. Colt, Stockton B., 1946
HF5439.7.S24 1998
658.3'22dc21Picture 2Picture 3Picture 4Picture 5Picture 698-13160
Picture 7Picture 8Picture 9Picture 10Picture 11Picture 12Picture 13Picture 14CIP
1998 Towers, Perrin, Forster & Crosby, Inc.
All rights reserved.
Printed in the United States of America.
This publication may not be reproduced, stored in a retrieval system, or transmitted in whole or in part, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of AMACOM, a division of American Management Association International,
1601 Broadway, New York, NY 10019.
Printing number
10 9 8 7 6 5 4 3 2
Page v
Contents
Preface
xi
Acknowledgments
xiii
Picture 15
1 Sales CompensationOne Component of an Effective Sales Management System
1
Picture 16
1.1 Well-Defined Opportunities
1
Picture 17
1.2 Clear Strategy
3
Picture 18
1.3 Understanding of Company Capabilities
7
Picture 19
1.4 Transforming the Sales Organization
7
Picture 20
1.5 Illustrating the Concept of Integration
10
2 Cultural Influences on Sales Compensation Strategy
13
Picture 21
2.1 Corporate Culture
13
Picture 22
2.2 Corporate Culture and Pay Systems
15
Picture 23
2.3 Reconciling Culture and Market
17
Picture 24
2.4 Cultural Change
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