Dianna Booher - 18 Jun

Praise for Faster, Fewer, Better Emails

Email has become an omnipresent part of our professional and personal lives, so its easy to treat it carelessly. This book is a great reminder of how email impacts not only your productivity but your professional reputation and even your security and that of your company. Ill be implementing Boohers strategies for me and my team.

Brian Chase, Director, Future Vertical Lift Enterprise Alignment, Bell

The incredible Dianna Booher has done it again, providing her unique wisdom and remarkable insights in the ways that only she can. Bravo!

Catherine Blades, Senior Vice President and Chief ESG and Communications Officer, Aflac

Dianna Booher has written a must-read book for all those drowning in their email box. She provides practical advice and tips to master your email in todays digital world.

Virginia Harnisch, Chief Compliance Officer/Managing Director, SMBC Capital Markets, Inc.

Finally, a way out of email jail! Seriously, the strategies in this book can cut your email time in halfand improve communication flow.

Kim Campbell, Senior Manager, Customer Advocacy, TXU Energy

If youre a busy executive, have your team read and implement the strategies in this book. The productivity increases for youand themwill be startling.

Harold R. Loftin, Jr., Chief Legal Officer and General Counsel, GuideStone

This book will open your eyes to a whole new way of thinking about emailits purposes, structure, improper uses, security risks, and productivity strategies.

Marshall Goldsmith, author of the New York Times #1 bestselling Triggers, Mojo, and What Got You Here Wont Get You There

Booher delivers another winner: practical strategies and tips to manage email volume, reduce the feeling of being perpetually overwhelmed, and promote clear communication.

Brian Tracy, author of Eat That Frog!

Dianna Booher is the master of her craft, the communicators communicator, the go-to person for getting your point across memorably, efficiently, and effectively. With Faster, Fewer, Better Emails, shes delivered another winner and one you can put to use immediately. Its got a clear and concise format, practical tips, relevant examples, and a sound strategy for saving time and aggravation. Read this book now and earn immediate thanks from your colleagues and business from your customers.

Jim Kouzes, coauthor of the bestselling The Leadership Challenge and Fellow, Doerr Institute for New Leaders, Rice University

Practical strategies and tips to get real 24-7 communication gains from email and eliminate the productivity drain it all too often creates.... Another hit from Booher.

Ralph D. Heath, former Executive Vice President, Lockheed Martin Corporation

FASTER,
FEWER,
BETTER
EMAILS

OTHER BUSINESS BOOKS BY DIANNA BOOHER

Communicate Like a Leader

Creating Personal Presence

What More Can I Say? (Perigee, 2015)

Communicate with Confidence (McGraw-Hill, 2011)

Boohers Rules of Business Grammar (McGraw-Hill, 2008)

The Voice of Authority (McGraw-Hill, 2007)

Great Personal Letters for Busy People (McGraw-Hill, 2006)

Your Signature Work (Tyndale House, 2004)

Your Signature Life (Tyndale House, 2003)

From Contact to Contract (Kaplan, 2003)

Speak with Confidence! (McGraw-Hill, 2002)

E-Writing (Pocket Books, 2001)

Good Grief, Good Grammar (Ballantine, 1989)

Manage the Volume,
Reduce the Stress,
Love the Results

Dianna Booher

Faster, Fewer, Better Emails

Copyright 2019 by Dianna Booher

All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law. For permission requests, write to the publisher, addressed Attention: Permissions Coordinator, at the address below.

Ordering information for print editions

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Individual sales. Berrett-Koehler publications are available through most book-stores. They can also be ordered directly from Berrett-Koehler: Tel: (800) 929-2929; Fax: (802) 864-7626; www.bkconnection.com

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Distributed to the U.S. trade and internationally by Penguin Random House Publisher Services.

Berrett-Koehler and the BK logo are registered trademarks of Berrett-Koehler Publishers, Inc.

First Edition

Paperback print edition ISBN 978-1-5230-8512-5

PDF e-book ISBN 978-1-5230-8513-2

IDPF e-book ISBN 978-1-5230-8514-9

Digital audio ISBN 978-1-5230-8516-3

2019-1

Produced by Wilsted & Taylor Publishing Services. Text designer: Michael Starkman, Wilsted & Taylor. Cover designer: Susan Malikowski, DesignLeaf Studio.

I do love email. Wherever possible I try to communicate asynchronously. Im really good at email.

ELON MUSK, founder and CEO of SpaceX,
cofounder and CEO of Tesla and Neuralink

Lorenzo, a colleague of mine, emailed me to say he needed to find a regional distributor and asked if Id put the word out to my network. The ideal distributor would build a sales team, receive a commission of regional sales, and have an equity position in the company.

Culling my contact list, I emailed him a few prospects for consideration. He connected with all three candidates by phone. Bingo, one showed immediate interest and had all the right credentialsthat is, until Lorenzo and the potential distributor began to exchange emails.

Lorenzo emailed detailed information about the distributorship to the candidate, Amy, and asked her to respond with her plans to grow the region. Amy sent back a cryptic email from her smartphone:

Interested , , , traveling very excited sending more when back in office.

Two weeks later, Amy followed up with another cryptic email. It, too, sounded as though shed emailed while dashing through an airport security checkpoint, with an unpunctuated stream-of-thought message, grammatical errors and misspellings, and incomplete information.

Thats when Lorenzo forwarded Amys two emails to me with this question:

Am I overreacting about this persons ability to communicate? Read her emails (below) and tell me if I can afford to partner with someone like this to represent our company at a senior level? Although shell eventually be managing and not selling, at the beginning, she will have direct client contact. Can I trust this person to communicate with clients?