Collister Simon - Visual public relations: strategic communication beyond text

Edited by Kevin Moloney

Current academic thinking about public relations (PR) and related communication is a lively, expanding marketplace of ideas and many scholars believe that its time for its radical approach to be deepened. Routledge New Directions in PR &Communication Research is the forum of choice for this new thinking. Its key strength is its remit, publishing critical and challenging responses to continuities and fractures in contemporary PR thinking and practice, tracking its spread into new geographies and political economies. It questions its contested role in market-orientated, capitalist, liberal democracies around the world, and examines its invasion of all media spaces, old, new, and as yet unenvisaged. We actively invite new contributions and offer academics a welcoming place for the publication of their analyses of a universal, persuasive mind-set that lives comfortably in old and new media around the world.

Books in this series will be of interest to academics and researchers involved in these expanding fields of study, as well as students undertaking advanced studies in this area.

Public Relations, Cooperation, and Justice

From Evolutionary Biology to Ethics

Charles Marsh

Public Relations and the Corporate Persona

The Rise of the Affinitive Organization

Burton Saint John III

Strategic Silence

Public Relations and Indirect Communication

Roumen Dimitrov

Visual Public Relations

Strategic Communication Beyond Text

Simon Collister and Sarah Roberts-Bowman

For more information about the series, please visit www.routledge.com/Routledge-New-Directions-in-Public-Relations Communication-Research/book-series/RNDPRCR

First published 2018

by Routledge

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2018 selection and editorial matter, Simon Collister and Sarah Roberts-Bowman; individual chapters, the contributors

The right of Simon Collister and Sarah Roberts-Bowman to be identified as the authors of the editorial material, and of the authors for their individual chapters, has been asserted in accordance with sections 77 and 78 of the Copyright, Designs and Patents Act 1988.

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Trademark notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe.

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ISBN: 978-1-138-06466-9 (hbk)

ISBN: 978-1-315-16029-0 (ebk)

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