Arthur L. Jue - Social media at work: how networking tools propel organizational performance

1. 6: PUTTING SOCIAL MEDIA TO WORK

All business leaders need to be aware that social media technologies have the capacity to fundamentally reshape the way work gets done and sustainable advantage is obtained. This book shines a bright light on leading practices and provides wonderful insights into developing your own approach.

Alan Matcham, associate, Management Innovation Laboratory, London Business School

This book provides fresh ideas about the critical role that social media play in winning organizations.

Mike Duffy, dean, School of Business and Professional Studies, University of San Francisco

If you ever thought social media was just for teens or was a workplace time-waster, think again. Social Media at Work makes the business case for using social networking in the organization.

Fred Johnson, president and CEO, Credit Union Executives Society

Offers leaders clarity on using a powerful toolbox to better attract, retain, and develop business talent.

Edward E. Gordon, author, Winning the Global Talent Showdown

Socialization in the workplace now has a guidebook for furthering skills and advancing careers. Jue, Alcalde Marr, and Kassotakis truly drive it home.

Peter Amato, CEO, Inner Harmony Group

Social Media at Work is immensely helpful in showing uses of social media in organizations today. The ideas about leveraging large networks of connections for co-creation and mass collaboration are useful to build relationships among contributors of any large project.

Charles Wankel, Ph.D., associate professor of management, St. Johns University

Engagement and performance are now to be attained through social media, networking, and strategy. This book is a wake up call for corporate leaders who want to survive in a fast-changing and complex world. Enlightening, simple, concrete. A guide for action.

Dr. J. Robert Ouimet, chairman and CEO, Holding O.C.B., Inc., Cordon Bleu International, and Ouimet Tomasso, Inc.

People at their core are social beings and we have now become a media-immersed, electronically-connected society. Anyone interested in using the latest communications gizmos will enjoy this book.

Jon M. Corey, Ph.D., vice president, NEXTCARE, Urgent Care Corp

A must-read for CEOs, entrepreneurs, managers, and human resource executives. If you deal with Gen Yers or Gen Xers and you want to grow and compete internationally, reading this book will help you become effective, innovative, and successful.

Dr. Prasad Kaipa, executive director, Center for Leadership, Innovation and Change, Indian School of Business

Jue, Alcalde Marr, and Kassotakis have hit this one out of the park. Emotional intelligence in business is the wheel, and social networking is the grease. Social Media at Work gets this loud and clear.

Esther M. Orioli, author, EQ Map, and chief architect, 21Day-Club. com

A comprehensive review of the changing landscape of todays social media world and a must-read for senior executives who want to challenge and retain the next generations of business talent.

John W. Lohre, vice president, Wealth Management, Securant Bank and Trust

Once you start reading this book youll be totally absorbedit is rich and practical. I recommend it to managers and leaders who are looking for new and innovative approaches to improve employee performance.

Robert C. Preziosi, professor and faculty chair of HRM, H. Wayne
Huizenga School of Business and Entrepreneurship, Nova Southeastern
University

At last a book that takes the mystery out of social networking within organizations. Social Media at Work provides a valuable road map of how to tap the resources of a companys heart and soul. Filled with insights and examples, this book is essential reading for anyone who wishes to lead in a post modern world.

Ernest D. Chu, author, Soul Currency

With practical stories from every sector, this book will shift your thinking radically to the possibilities of social media. Its an engaging resource to accelerate your strategic paths to success.

Shelly Wilsey, director, International Leadership Association

Social Media at Work provides a solid case for why your organization needs to embrace this global phenomenon. All of us can create more connected, innovative, and agile organizations using social media.

Ginny Von der Schmidt, chair, The Institute for Management Studies, San Francisco

Successful executives are driving toward increasingly loftier goals. This powerful book highlights how social networking tools can help make those goals into a reality, especially during uncertain times.

Dr. Ronald Lesniak, CEO, Teledex LLC

Social Media at Work is one of the de facto standards that the talent development community will use to reinvent their industry.

Scott Saslow, founder and executive director, The Institute of Executive Development

Copyright 2010 by Arthur L. Jue, Jackie Alcalde Marr, and Mary Ellen Kassotakis. All rights reserved.

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Library of Congress Cataloging-in-Publication Data

Jue, Arthur L., 1966

Social media at work : how networking tools propel organizational performance / Arthur L. Jue, Jackie Alcalde Marr, Mary Ellen Kassotakis.