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Brian Tracy - Victory!

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Brian Tracy Victory!
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PRAISE FOR BRIAN TRACY Brian shows you how to tap into the spiritual and - photo 1
PRAISE FOR

BRIAN TRACY

Brian shows you how to tap into the spiritual and emotional energies of every person so they are internally motivated to perform at their best every day.

Stephen R. Covey, author of The 7 Habits of Highly Effective People

No one is better qualified to help you navigate your future than my friend and colleague Brian Tracy. Learn from his wisdom and the stars are yours to claim.

Dennis Waitley, author of The Psychology of Winning

Brian Tracy is one of the best writers on success and achievement in the world today.

Nick Nanton, five-time Emmy Awardwinning director and Wall Street Journal bestselling author of StorySelling

Brian Tracy is a genius on success and achievement... and I dont say that lightly. Im constantly in awe of what he has achieved and keeps on achieving. No one in the world today is a better master of the subjects of success and achievement. Period.

Robert Allen, #1 New York Times bestselling author of Creating Wealth, Multiple Streams of Income, and The One Minute Millionaire

Brian Tracys enthusiasm for helping others succeed is matched only by his capacity for doing it.

Robert Cialdini, author of Influence and PRE-Suasion

In my opinion, there is no one in this country that has studied and mastered the skills of success and achievement to the extent that Brian Tracy has. And, more importantly, he has the ability to communicate ideas in a way that allows the reader or listener to understand the principles and take the necessary actions to change their lives for the better.

Vic Conant, president of Nightingale Conant and a world-leading publisher of self-development programs

When I am asked who gave me the best advice ever, my answer is Brian Tracy. His advice changed my life and my future. Read, watch, study his work and it will do the same for you, too.

Darren Hardy, founding publisher of SUCCESS magazine, New York Times bestselling author, and mentor to CEOs and high-achievers

Brian gives new meaning to concepts you thought you already knew everything about. Hell inspire you to approach problems from new angles to get you to achieve success in any area of your life. Its no wonder millions worldwide from all walks of life have been touched by his words.

Jack Canfield, Americas #1 success coach and coauthor of The Success Principles TM

Brian Tracy is one of the most prolific, substantive, results-oriented authors in the world today! His impact is global and his message timeless. Im honored by his twenty-five-year friendship and mentorship!

Kyle Wilson, founder of Jim Rohn International and LessonsFromnetwork.com, and coauthor of Chicken Soup for the Entrepreneurs Soul

Brian Tracy is the most important mentor in my business career. For the last fifteen years I have come back to his seminars, audio programs and books. They are full of practical knowledge and the best practices, which I am implementing in different areas of my business activities. His advice and mentoring helped me create a business worth millions of dollars and achieve great success in my professional and private life.

Sebastian Kotow, CEO of the Institute of Advance Psychology and Behavioral Design, and assistant professor at Kozminski University

Brian Tracy is the best professional business speaker in the world today. All of his seminars are full of instant techniques and wonderful methods that can guarantee great achievements. Those who listen to him and adopt his advice are destined to succeed!

Pter Szab, motivational speaker, seminar leader, and bestselling author

An imprint of Penguin Random House LLC 375 Hudson Street New York New York - photo 2

An imprint of Penguin Random House LLC 375 Hudson Street New York New York - photo 3

An imprint of Penguin Random House LLC

375 Hudson Street

New York, New York 10014

First published in the United States of America by Amacon 2002

This revised and updated edition with a new preface published by TarcherPerigee 2017

Copyright 2002, 2017 by Brian Tracy

Penguin supports copyright. Copyright fuels creativity, encourages diverse voices, promotes free speech, and creates a vibrant culture. Thank you for buying an authorized edition of this book and for complying with copyright laws by not reproducing, scanning, or distributing any part of it in any form without permission. You are supporting writers and allowing Penguin to continue to publish books for every reader.

Tarcher and Perigee are registered trademarks, and the colophon is a trademark of Penguin Random House LLC.

Ebook ISBN 9780399183867

Cover design: Adam Johnson

Version_1

This book is dedicated to Edwin J. Feulner Jr.,

a dear friend, a fine executive, a great patriot,

and a man who has done more to assure the victory

of the American values of freedom, opportunity, prosperity,

and civil society than perhaps anyone else alive.

Picture 4

Contents
Preface to the Revised and Updated Edition

F ROM THE TIME I was fifteen years old, I have been fascinated by the military commanders who were able to achieve astounding victories against great odds, often far from home. There was even a rumor that Napoleon Bonaparte carried a copy of The Art of War by Sun Tzu on his campaigns and that this book was the secret to his successes in battle, making him one of the greatest generals in history.

In working with hundreds of companies and thousands of executives and entrepreneurs, I have found that exceptionally successful men and women often have qualities similar to those of the great military leaders through the ages. Like generals commanding armies, they also use proven and practical principles to achieve success against great odds and they do far more than those who do not know and apply these principles.

Results are the measure of effectiveness. But results alone are not enough; they must be attained in a timely fashion. Time is precious. It is invaluable, indispensable, irreplaceable, and necessary. It is the stuff of life and must be husbanded and used with great care.

The purpose of this book is to introduce you to many of the same ideas and strategies used by the most effective men and women in every field and to give you specific tools you can use to achieve victory in your personal and business life.

Just as the commander with the best soldiers, armaments, and matriel has a decided advantage over the opposing force, the individual who has the greatest arsenal of thinking tools will win out over the competition time and time again.

These principles are timeless and universal. In our turbulent and fast-changing world today, they are as essential and as useful for success and achievement as they have been throughout history.

My goal for you in writing this book is to save you an enormous amount of time in achieving your most important business and personal goals.

In the pages ahead, I will present you with the most important military principles for victory and give you some of the best thinking tools ever discovered for achieving great success. You will then have them for the rest of your life, and you can use them to attain victory in everything you do, far faster than you ever would without them.

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